Comments on: Rupert Murdoch Wants Everyone to Pay For What He Is Selling http://www.mediaite.com/online/rupert-murdoch-is-selling-what-everyone-will-soon-be-required-to-pay-for/ Mediaite Fri, 10 Feb 2012 22:38:00 +0000 hourly 1 http://wordpress.org/?v=2012.06 By: Shimizu Randall http://www.mediaite.com/online/rupert-murdoch-is-selling-what-everyone-will-soon-be-required-to-pay-for/#comment-2830 Shimizu Randall Mon, 10 Aug 2009 02:27:42 +0000 http://www.mediaite.com/?p=10319#comment-2830 What we have is problem of old vs web advertising. Murdoch is right to complain when his not making any money from free content. The problem is that most people are not interested in seeing a bunch of banner ads. Newspapers have a lot full and half pages ads and most people are interested in seeing these on the web. So my proposal is to use implement Google adwords and split the profit with newspapers. What we have is problem of old vs web advertising. Murdoch is right to complain when his not making any money from free content. The problem is that most people are not interested in seeing a bunch of banner ads. Newspapers have a lot full and half pages ads and most people are interested in seeing these on the web. So my proposal is to use implement Google adwords and split the profit with newspapers.

]]> By: DaleGribble http://www.mediaite.com/online/rupert-murdoch-is-selling-what-everyone-will-soon-be-required-to-pay-for/#comment-2805 DaleGribble Sun, 09 Aug 2009 01:30:43 +0000 http://www.mediaite.com/?p=10319#comment-2805 I predict failure. I predict failure.

]]> By: b.j. http://www.mediaite.com/online/rupert-murdoch-is-selling-what-everyone-will-soon-be-required-to-pay-for/#comment-2685 b.j. Thu, 06 Aug 2009 14:44:18 +0000 http://www.mediaite.com/?p=10319#comment-2685 General interest papers, even prestigious ones, have less of a hold on an audience than more niche publications, but depending on how many people are willing to pay and how much they are willing to pay as well as how much of the content remains free, it's not such a crazy idea for some to try to charge for content. As I've said before, if the money is used to reinvest in the paper and thus make a subscription more valuable, it's definitely worth it. I'm guessing that The Times of London is sort of like The New York Times; charging might work, but it also might fail. But the New York Post? Aside from perhaps Page Six, is anyone really relying on that paper for much else? Hell, if Murdoch can make it work, good for him, but I don't see it working. General interest papers, even prestigious ones, have less of a hold on an audience than more niche publications, but depending on how many people are willing to pay and how much they are willing to pay as well as how much of the content remains free, it’s not such a crazy idea for some to try to charge for content. As I’ve said before, if the money is used to reinvest in the paper and thus make a subscription more valuable, it’s definitely worth it. I’m guessing that The Times of London is sort of like The New York Times; charging might work, but it also might fail.

But the New York Post? Aside from perhaps Page Six, is anyone really relying on that paper for much else? Hell, if Murdoch can make it work, good for him, but I don’t see it working.

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