Gawker Monopolizes Media By Letting Its Commenters Do The Work

Today’s Gawker Media redesign unveils a new feature that attempts to optimize the loyalty of the network’s already robust fan base. Gawker Open Forums now exists on all of the group’s nine blogs, integrating social networking, crowdsourcing and standard discussion forums, leaving each blog as not only a conversation starter, but a channel where news can be broken, shared and commented on by readers, all in one place.