The good folks at Mashable today shared the story of perhaps the most insidious marketing campaign in the history of disposable-income-having twenty-somethings: Ikea used Facebook to sucker people into buying a new Figgjo. Here's how this evil tactic worked. A store manager uploaded a number of photos of showrooms to his Facebook account with a message: the first person to tag a piece of furniture with their own name got that piece of furniture. And the youngsters were off to the races. (more...)