Yesterday was Fox News’ 15th anniversary, and while it seemed the entire network was in a celebratory mode, there was no more marked display of effusive joy at the event than the highlight reel of celebrity well-wishing on yesterday’s Your World (hosted for the day by Eric Bolling, who then had to make a quick dash across the News Corp landscape to make it to The Five in time). Bolling introduced a cheery highlight reel that included such personalities as Donald Trump and Martha Stewart, but by and large it was Richard Simmons, naturally, who took the cake.

Ah yes…we recall those days when everyone asked us “who needs another media site” as many will certainly ask of Mogulite. The difference, of course is that our friends at Mogulite can’t answer it, and we could! Kidding. Just like Mediaite, Mogulite will focus on personalities and in their case, the titans of industry and very powerful people who don’t always welcome attention the way our friends in media do.

So what to make of Mogulite? Well let’s let our newest cohort Amy Tennery explain its raison d’etre

As speculation continues that Donald Trump may be planning to run for President, there’s no doubt that his brash, willing to say anything attitude is shaking up the political world. However, on his path towards success, Trump made plenty of enemies and now might be the time that some of them are waiting for, in order to extract maximum revenge.

If you hear a gleeful yelp of “Huzzah!” coming roughly from the direction of East Hampton, it’s likely just Martha Stewart celebrating the fact that, for the first time since a five-year ban was placed on the mogul in the wake of her insider-trading trial, she can return to overseeing her company.

On Tuesday night, self-confessed “twit” Piers Morgan devoted his hour on CNN to a discussion of the social media phenomenon of Twitter, from its role in the recent wave of revolutions and popular uprisings in the Middle East to its use by celebrities–both to raise money for Japan relief and to advance Charlie Sheen‘s “winning.” Wine guru and author Gary Vaynerchuk described Twitter as “the listening platform of our generation,” saying the ability to find out in real time what people are saying about “you, your business, what genre you’re in” is often overlooked.

Martha Stewart received nine stitches to her upper lip after her French bulldog / blogger Francesca leapt out of her lap and bumped against her face. Stewart had apparently frightened the sleeping dog by leaning over her to whisper goodnight.

Maybe this is a weekly thing. Today Glenn Beck — apparently re-inspired by Martha Stewart — and his horn of banned plenty explained how the nanny state is taking over the country.

You know when you’re watching a TV show and the host asks the audience to call in or reminds viewers that what they’re watching is being aired live and some helpful text appears explaining that that’s not actually the case because the show is being “repeated from an earlier broadcast”? Well, it seems that that helpful text was missing from this morning’s broadcast of The Martha Show as a ton of fans rushed to their computer to tweet the message “I want a KitchenAid mixer” as per Martha Stewart’s instructions in the hopes of winning the device. Unfortunately, the winner of the contest has had their mixer for months since the episode was just a rerun from March.

Fashion scandals, like the industry, go from the sublime to the ridiculous. Here’s a look at some of our favorite from the past decade, like Sarah Palin’s RNC-sponsored shopping spree, Miley Cyrus’ scandalous Vanity Fair shoot (so much back!), and Michelle Obama’s right to bare arms.

After Harry Potter’s worldwide record-breaking weekend, we got to talking about certain parallels between the magical land of Hogwarts and the equally magical land of headlines, bylines, cutlines, chyrons, blog pickup and declining ad pages. Turns out, the two have a lot in common!

On that note, for your edification and enjoyment, we present our own version – let’s call it “Harry Potter and the Media Muggles.”

It’s on! Power Grid fixture Martha Stewart has taken a direct shot at Going Rogue author Sarah Palin on the red carpet in a clip that aired Thursday on HLN. After being asked, “Why do you think she’s polarizing to so many people?” the daytime star, business mogul and ex-con was not shy in her response, showing some uncensored grit by shooting back, “She’s very boring to me. Very boring.” But that’s not all! Check out the clip inside.

In the age of the Verified Account, we expect our celebrities and media personalities to be on Twitter. It’s both the quickest and easiest way for them to reach their audiences and it provides a small window into the minutiae of their everyday lives. So we’ve tallied and ranked the top 25 media figures by number of Twitter followers and the results, if not surprising, are telling.

Martha Stewart opened up her studio audience seats to live-bloggers yesterday in an impressive release of control for the notoriously cautious television talk show circuit. Where audience members are normally forced off the grid during tapings, Martha’s show staff asked us all to bring and use our laptops, smartphones and cameras. As Martha herself posted on Twitter, Facebook and her blog, the show was to be “all about social networking.” The result? Somewhat disappointing and not very social, but a smart move nonetheless.

Tomorrow is Martha Stewart’s “Tech Show” — and the call went out far and wide for the tech-savvy masses to come join her with their laptops, iPhones and Twitter accounts. But please, tech masses, clean up for it.

Last week in New York City, thousands of people in the advertising community were treated to 116 industry events and socials over 5 days thanks to the great staff and sponsors at Advertising Week. The caliber of speakers and quality of discussions were higher than most conferences charging over $1000, yet admittance to the vast [...]

The sky is falling! Oprah‘s ratings are down 7% last season, and as is the case with all things, this must have something to do with Barack Obama, somehow. In an article about the ratings decline, the AP quotes an author who says that Oprah’s endorsement of Obama has hurt her in the heartland.

But does this theory pass the sniff test?

NonSociety is once again a trio – replacing departed original third partner Mary Rambin with newcomer Jordan Reid. Reid joins original NonSociety founders Julia Allison (the “dating columnist“) and Meghan Asha (the “Geekette“) as their new “Domestic Bliss” contributor and will lifestream accordingly at jordan.nonsociety.com.

Just this afternoon, the Wall Street Journal reported that Home Depot has agreed to a deal with Martha Stewart Living to sell a variety of the business tycoon’s product lines, from outdoor furniture to home organization goods. But it was Stewart who personally broke the news via Twitter, linking to a press release on her personal feed ten minutes before the Journal‘s online story. Was Stewart paid to plug the store’s own Twitter feed?

Welcome to the fun-filled world of a start-up! For the past four weeks, we’ve taken to comparing the site to a baby: Don’t leave it alone, don’t expect much sleep, you never know what it’ll burp up. (Wordpress! How you bedevil us!). Though it’s certainly forced us to stretch in ways we weren’t expecting, we’ve enjoyed the past month — enough to look forward to sticking around for a while (sorry, Brain Trust).

You won’t find Michelle Leder anywhere on Mediaite’s Power Grid, so Anna Wintour needn’t watch her back. Even obsessed media watchers likely have never heard of Leder’s site, footnoted.org. But if you are interested in the games corporate America plays, it’s one of the best shows in town.