Dylan Stableford of The Wrap’s Media Alley blog looked around on Twitter to find out which national magazines had the most Twitter followers. After analyzing his findings, Stableford was surprised to find that “the biggest magazines in terms of print circulation have a shockingly puny presence on Twitter.” For example, Good Housekeeping (4.4 million circulation, 4,683 followers) didn’t break the Top 25. Neither did AARP The Magazine (24 million circ., 358 followers), which, really, should shock nobody. Meanwhile, Time (3.4 million circ., 2.2 million followers) and the embattled Newsweek (1.9 million circ., 1.2 million followers) both placed in the top ten.

I saw the Sport Illustrated demo video long before the iPad was released. It was everything the iPad should have been on Day One. A mind-blowing demonstration of what the future of the magazine could be. The problem is, the iPad cannot do what the demo shows and it should have. Flash is the only current technology that would make that possible.

Sometime Friday, Amazon stopped directly selling all books put out by the publisher Macmillan, due to a disagreement over future pricing of e-books. Let’s be clear, it’s not just that Amazon wasn’t selling Macmillan books on the Kindle. Amazon was no longer directly selling any books from this publisher, though one can still buy them new and used on the website through third-party vendors. This is a dispute with massive consequences for publishers — and it’s not great for Amazon, either. So why did both companies find themselves in this mutually destructive game of chicken?

In the press release for Ken Auletta‘s latest book, Googled: The End of the World as We Know It, Penguin Press promotes the work (a magisterial history-of-Google-Inc./rumination-on-the-future-of-media) in standard publishing-house fashion. Alas, Auletta (or the author of the press release) seems unable to spell the names of some of the tech world’s biggest stars. Has the famed media critic perhaps not heard of a little research tool called Google?

Who: Wallace Shawn, Tony Kushner, and Walter Mosley, moderated by Gene Seymour. What: The Nation’s “What Will Become of Our Culture?” Where: Symphony Space When November 18, 2009 Thumbs: Up

My plan was to allow anyone who wanted to read an advance copy of the book the opportunity to do so, provided they forwarded the book within a week to the next reader. I didn’t realize it at the time, but what I was doing played right into the new publishing environment, an environment that is still uncharted and mysterious. A brave new democratic book world where everyone is a potential reviewer.