Why is CNN trying to go viral in an ad campaign targeting Adult Swim viewers? It can’t be to sell their iPhone app – can it? For those too busy or important to click the link, the ad purports to be from two guys (pictured here) from Muncie, Indiana, whose iPhone app idea, Zap News, was stolen by CNN.

They were legally separated in March. And now, Time Warner Cable and Time Warner and its networks – like CNN – appear to be falling farther out of favor.

Multichannel News has the details of the channel changes planned by Time Warner Cable in New York, that will launch CNN from channel 10 to channel 78 beginning next month.