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As Dow Dives, Viewers Flock To Fox News In Prime; CNN, MSNBC Have Rare Tie For Second

ratings
» 25 comments

Cable news ratings, August 8, 2011:

•On a big news day, Fox opened strong with The Five and steadily grew a huge audience, with The O’Reilly Factor hitting 3.5 million total viewers and an average audience of 877,000 among viewers 25-54. CNN and MSNBC tied for second place in primetime among viewers 25-54 (each had an average audience of 227,000 viewers), but Fox News was dominant, more than doubling the two networks combined, with an average audience of 636,000.

•On the first official day of AC 360 at 8 p.m., Anderson Cooper–who reported live from the famine unfolding in Africa–fell to fourth place overall among viewers 25-54. AC 360 had an average audience of 140,000 viewers, compared to 172,000 for MSNBC’s Lawrence O’Donnell and 877,000 for Fox’s Bill O’Reilly.

At 10 p.m., Cooper was far more competitive, with an average audience in the demo of 310,000–beating MSNBC’s Ed Schultz (235,000) but taking second place overall to Fox’s Greta Van Susteren (512,000).

Here’s the full scoreboard:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm The5

419

Blitzer

203

Matthews

191

Special

85

6 pm Baier

469

Blitzer

238

Live

164

Prime

89

7 pm Shep

518

King, USA

136

Matthews

189

Issues

107

8 pm O’Reilly

877

Cooper

140

O’Donnell

172

Grace

153

9 pm Hannity

518

Morgan

229

Maddow

273

DrDrew

101

10 pm Van Susteren

512

Cooper

310

Schultz

235

Behar

60

11 pm O’Reilly

338

Cooper

188

O’Donnell

128

Showbiz

82

TOTAL DAY 372 198 114 89
PRIME TIME 636 227 227 101
Data by Nielsen Media Research. Live and same day (DVR) data.
TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm The5

1801

Blitzer

837

Matthews

764

Special

322

6 pm Baier

2079

Blitzer

686

Live

715

Prime

346

7 pm Shep

1855

King, USA

491

Matthews

778

Issues

478

8 pm O’Reilly

3579

Cooper

540

O’Donnell

872

Grace

749

9 pm Hannity

2133

Morgan

769

Maddow

915

DrDrew

489

10 pm Van Susteren

1948

Cooper

714

Schultz

862

Behar

367

11 pm O’Reilly

1227

Cooper

372

O’Donnell

452

Showbiz

291

TOTAL DAY 1331 538 455 293
PRIME TIME 2556 675 883 524
Data by Nielsen Media Research. Live and same day (DVR) data

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  • Michelle

    I wonder if FOX ever tires of having no competition. Boom, winning!

  • Moderate

    The5 nearly doubles Maddow’s viewers, she should be embarrassed.

  • http://pulse.yahoo.com/_NWVKX2P2QBPQ6FHQHCHVIC2ALQ Fedup in Florida

    The viewers did not want to hear the talking heads blame everything on the Tea Party.

  • Anonymous

    The Five is really starting to build its audience. 

    And I don’t see how Anderson will succeed at 8pm. That hour has been dead on CNN for years. Will take a while for viewers to tune in again.

  • Anonymous

    I was curiouse so i  turned to sharton @ 6 and wow just wow.He totally butchered the prompter ….. im no fan of msnbc but how could he stay?

  • Anonymous

    ” FOX NETWORKS ” where ” real ” America ( good ) always consistently triumphs over Obama’s amerika ( evil ) and all of the MSM outlets combined. 

    WHO YOU GONNA WATCH = ” FOX NETWORKS “. You just won’t admit it if you are a lib. Even Obama watches ” FOX ” 3 to one over his co-conspirators channels.

  • http://pulse.yahoo.com/_ZIQS6YEA47QFXGOR4JWUBU2QRM Shark City

    once you go FOX you cant go back!

  • Anonymous

    The others will never learn. FNC wins day in and day out and the others just lag far behind.  They apparently don’t care, or they would have made the right changes…they have chosen not to.

  • James R

    Well, they came up with “Lean Forward” promotion (snicker) and they are about to add
    Al Shopton to that list of charasmatic hosts they have over there!
    Beats me how they continue to lag so far behind FOX !!!!!

  • Anonymous
  • http://www.facebook.com/tony.westover Tony Westover

    Fox News’s superior news coverage absolutely annihilating the competition.

    Same shit, different day. What else is new? Get back to me when one of these Progressive propaganda peddlers actually gets HALF the ratings that Fox does.

  • Michelle

    I love how the libs always avoid these threads like the plague. 

  • Anonymous

    The 5 is a good show, hope they keep it even if it ends up in a different slot.

  • Billy Sunday

    All this says is that Republicans like to watch news spun their own way and can’t get enough of it.

  • SNAPTIE

    MSDNC the “OFFICIAL” talking points channel of the Democratic Party.

  • Anonymous

    Grandpaw had to check his portfolio. 
    While I’m trying to re-pay massive student loan.
    Argh!

  • Anonymous

    Grandpaw had to check his portfolio. 
    While I’m trying to re-pay massive student loan.
    Argh!

  • Anonymous

    Grandpa has time to watch TV or post here.
    I’m busy working two jobs……………………..when I can get them.

  • RDD
  • RDD
  • RDD

    If you want serious political analysis, good journalism and real
    debate, you cannot rely on American network news to provide it. CNN,
    MSNBC and Fox are all engaged in a laughable ratings war that has seen
    journalistic standards disappear and political commentary plunge to the
    level of a reality show.

    Thankfully, all is not lost and foreign broadcasters have filled the
    deepening chasm left by the warring American mega corporations. Al
    Jazeera, the BBC and RT (formerly Russia Today) have been mining the
    American television market providing excellent journalism and thought
    provoking commentary.

    Given my own personal political persuasion and commentary style, I
    have always found Alyona Minkovski’s show ‘The Alyona Show’ on RT to be
    the best of the foreign news/commentary programs. Alyona provides biting
    analysis, real journalism and lively debate on her show that broadcasts
    every evening at 6pm ET. Alyona is telegenic and articulate, making it
    an easy show to watch for an hour, but her originality and integrity
    really makes it something worth tuning into. Her guests range from DC
    politicians to UK Hip Hop artists and the debate never conforms to the
    beltway point scoring sessions you see on the American news networks.

    Alyona recently did an interview on CSPAN about her show, and I’d
    urge everyone to check it out. Mark my words, Alyona will be a big force
    in journalism in the coming years, and during this interview, you’ll
    see why:

  • RDD

    If you want serious political analysis, good journalism and real
    debate, you cannot rely on American network news to provide it. CNN,
    MSNBC and Fox are all engaged in a laughable ratings war that has seen
    journalistic standards disappear and political commentary plunge to the
    level of a reality show.

    Thankfully, all is not lost and foreign broadcasters have filled the
    deepening chasm left by the warring American mega corporations. Al
    Jazeera, the BBC and RT (formerly Russia Today) have been mining the
    American television market providing excellent journalism and thought
    provoking commentary.

    Given my own personal political persuasion and commentary style, I
    have always found Alyona Minkovski’s show ‘The Alyona Show’ on RT to be
    the best of the foreign news/commentary programs. Alyona provides biting
    analysis, real journalism and lively debate on her show that broadcasts
    every evening at 6pm ET. Alyona is telegenic and articulate, making it
    an easy show to watch for an hour, but her originality and integrity
    really makes it something worth tuning into. Her guests range from DC
    politicians to UK Hip Hop artists and the debate never conforms to the
    beltway point scoring sessions you see on the American news networks.

    Alyona recently did an interview on CSPAN about her show, and I’d
    urge everyone to check it out. Mark my words, Alyona will be a big force
    in journalism in the coming years, and during this interview, you’ll
    see why:

  • RDD

    If you want serious political analysis, good journalism and real
    debate, you cannot rely on American network news to provide it. CNN,
    MSNBC and Fox are all engaged in a laughable ratings war that has seen
    journalistic standards disappear and political commentary plunge to the
    level of a reality show.

    Thankfully, all is not lost and foreign broadcasters have filled the
    deepening chasm left by the warring American mega corporations. Al
    Jazeera, the BBC and RT (formerly Russia Today) have been mining the
    American television market providing excellent journalism and thought
    provoking commentary.

    Given my own personal political persuasion and commentary style, I
    have always found Alyona Minkovski’s show ‘The Alyona Show’ on RT to be
    the best of the foreign news/commentary programs. Alyona provides biting
    analysis, real journalism and lively debate on her show that broadcasts
    every evening at 6pm ET. Alyona is telegenic and articulate, making it
    an easy show to watch for an hour, but her originality and integrity
    really makes it something worth tuning into. Her guests range from DC
    politicians to UK Hip Hop artists and the debate never conforms to the
    beltway point scoring sessions you see on the American news networks.

    Alyona recently did an interview on CSPAN about her show, and I’d
    urge everyone to check it out. Mark my words, Alyona will be a big force
    in journalism in the coming years, and during this interview, you’ll
    see why:

  • Anonymous

    FOX’s only competition is being employed.

  • RDD

    Gov’t Abuses ‘Emergency’ ISP Rule
    The Electronic Communications Privacy Act of 1986 allows federal law
    enforcement to obtain that information without a warrant if they deem it
    necessary in “emergency situations.” But what’s considered an emergency
    is left to the discretion of federal law enforcement alone, leaving a
    lot of room for abuse. Christopher Soghoian, fellow for the Center for
    Applied Security Research, and a frequent guest on the show, found some
    disturbing numbers when it came to the DOJ’s warrantless surveillance
    tactics. Take a look here.

    http://youtu.be/5ylXWhkA0y0

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