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Ed Schultz Fires Back At Glenn Beck’s “Demo” Comments

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» 51 comments

Earlier today, Ed Schultz continued his epic battle of words against Glenn Beck. Schultz had previously claimed that he could easily get his own rally with 300,000 people and Beck had responded that might want to try and get 300,000 viewers in the demo first. Today, Schultz countered that Beck can’t get that many in the demo either since all of his fans are way too old.

While showing footage of Beck’s Restoring Honor rally, Schultz had this to say:

“Let me explain to my viewers what it means by ‘the demo.’ He’s talking about the great people who watch my show between the ages of 25 and 54. Now, Beckster, let’s take a closer look at your crowd of nutjobs. You know, I don’t see too many of the demo. You know, I’ll say it again, they’re old, white, angry, McCain/Palin leftovers.”

Schultz then brought on the Huffington Post’s Roy Sekoff and the two had a good time making fun of Beck’s claims that a flying gaggle of geese over the rally was important and symbolic. However, amidst all the fun, Sekoff pointed out that it probably wasn’t a good idea for Schultz to “denigrate” Beck’s fans. Sekoff was probably right on that point but, with as much fun (and coverage) as Schultz is getting out of this fight, chances are he’s not going to stop any time soon.

Or at least until Beck stops responding.

Note: Whether or not Schultz was right about the demographic at Beck’s rally, it’s probably worth noting that Beck does fine in the main demo when it comes to TV viewers.

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  • Patrick Henry

    I watched Ed today just for the fun of it. His comeback to Beck was pretty weak. Actually it was pretty pathetic.

  • Constantly

    schultz would brag about a winning gold medal at the special olympics

  • TfT

    Schutz is gonna burn that effin place to the ground one of these days; he can’t get 300K in the demo ever. he is pathetic.

    Much like mediaite these days.

    Glynnis posted the VF article about Palin, even endorsed it, and yet VF is getting trashed along with the author of that piece and Glynnis is silent.

    Mediaite is just like MSNBC.

    Where is Dan? Why does he permit the level of BS from these columnists?

    If he thinks mediaite is gaining credibility by the one-way hit pieces, he is sorely mistaken.

    Come on Dan, man up, tell your troopers to stop the garbage.

    Come on Glynnis, woman up, and write an article about how the lefties are even trashing VF for the hit piece on the Palins. I know you have it in you girl, show us what a good gal you can be.

  • http://gordonbloyershow.com gordonbloyershow

    This is the kind of stupid comment that comes from the loons. The ratings are available to everyone, so to lie like this is just tooooooooooooooooooooo funny.

  • http://www.facebook.com/people/Andy-Lamb/1085325013 Andy Lamb

    Poor Ed – he needs Glenn Beck to get viewers for his sorry ass show. Kinda like he needs Beck to get any action on here. If the title of the article was “Ed Schultz speaks out on………” you’d see 4 comments posted.

  • StandUp

    Among his other faults,apparently Ed can’t read

    From tvbythenumbers for Wed. Sept 1

    Glenn Beck – 2,591,000 viewers
    25-54 demo – 601,000
    35-64 demo – 1,224,000

    Ed Schultz – 724,000 viewers
    25-54 demo – 212,000
    35-64 demo – 370,000

    Read it and weep Ed

  • Moderate

    Ed, those viewers between the ages of 25 and 54 prefer Beck over your show by a ratio of 3 to 1. You have a much better time slot than Beck so if you were worth watching, you should be able to destroy him in the ratings.

  • felixw

    The amount of time devoted to envious, whining coverage of Glenn Beck from this news(?) network has reached ridiculous levels.

    Does MSNBC = More Spiteful, Nonsensical Beck Coverage? I guess it does.

  • JimBob

    Joan Walsh and Roy Sekoff ! Seperated at birth.
    Uncanny. I had never
    noticed that before, but I don’t normally watch Mr ED, the Talking Horses ASS!
    Beck beats him about 3 to 1 in the Dems every night . Mediaite publishes the ratings about
    every other day.
    So what does Mr ED do tonight? He scans Becks crowd. Laughing at all the OLD people,
    but the crowd he scans highlights the majority there as 25 to 54 with their children.
    MR ED, THE TALKING HORSES ASS !
    Ed, give it up ! Beck beats you in Radio, TV,
    and Book Sales many time over. And get some guests on your show that are a little more
    Photogenic!! Could help !!

  • Big Eddie

    This barnicle Schultz is probably thrilled that Glenn Beck knows his name .

  • Azarkhan

    “Sekoff pointed out that it probably wasn’t a good idea for Schultz to “denigrate” Beck’s fans.”

    LOL- a little late for that! I loved the backdrop behind Roy Sekoff, but he looks like a cheesy game show host.

    It’s ironic that all the legislative achievements Mr. Sekoff points out as “passed” are, along with the state of the economy, responsible for killing the Democrat’s chances in November.

  • murf

    Roy Sekoff reminds me of a sleazy used car salesman , no matter how many holes, rust, torn seats , bad transmission , he still tells you how much of a bargain your getting.

  • felixw

    If you had any doubt that MSNBC hosts don’t tell the truth, just fact check this story. Ed says Beck can’t get 300K in the demo, and that very evening Beck gets more than 600K in the demo. I guess this is like the math behind the “jobs saved or created” by Obama’s stimulus plan. Or the alleged decline in federal receipts (which actually went up by$800 billion) after the Bush tax cuts. Or the horrendous cost of Bush’s TARP program (which has actually generated profits for the taxpayers). Etc. etc. etc.

    If you’re a Republican 2+2=4, but if you are a “progressive” 2+2 can equal any number you want.

  • PureFreedom

    The jealousy of the MSNBC crowd is overwhelming! Constant hate from the left on Beck and Palin and others are backfiring… They started off calling everyone racist now they are saying there old. After that what do you think they will say?
    Those old folks watching Beck were the far left liberal hippies in the 60′ ….

  • dezone

    Geez, Ed talk about something else if you want people to watch your show!

  • AntiHyperbole

    The graphic of Ed fighting Beck is telling. Anytime someone is inferior and they know it, they try to attach themselves to someone greater by claiming to be their rival and therefore their equal.

    You see this same tactic in sports a lot. Think Sacramento Kings and LA Lakers. Or SF Giants and LA Dodgers. Being the clear weakling in a rivalry DOES NOT make you an equal.

  • jinjin

    I like this site very much

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  • http://www.facebook.com/people/Daniel-M-Chick/507482075 Daniel M. Chick

    MSNBC should just let him firebomb the place. Jesus.

    Argumentum ad hominem is the best he’s got? Damn.

  • Arkansas Steve

    So far, 15 comments.
    Admire or respect Glenn Beck = 15
    Admire or respect Ed Schultz = 0

    In my world, people who totally fail at their jobs find another line of work.
    In Mr. Ed’s world, you spend almost an entire day trying desperately to find imperfect phraseology in something Glenn Beck said. My mother used to tell me to respect anybody who did honest work. That leaves out Ed.

  • Permatiltx

    StandUp said:
    Among his other faults,apparently Ed can’t read

    From tvbythenumbers for Wed. Sept 1

    Glenn Beck – 2,591,000 viewers
    25-54 demo – 601,000
    35-64 demo – 1,224,000

    Ed Schultz – 724,000 viewers
    25-54 demo – 212,000
    35-64 demo – 370,000

    Read it and weep Ed

    Is that right, the demo is from 25-54 and then there is another from 35 – 64? Or was that a typo. (Please note: I’m not attacking you for accuracy or anything. I was honestly just curious. I know Beck gets high numbers. So, I wasn’t questioning your integrity or anything, just curious about it.)

  • Permatiltx

    I’m getting kind of sick of the MSNBC going after Beck constantly thing. I mainly get upset when Rachel does it. Seems she shouldn’t be, she comes across as level headed at times, but she just loses me with that. She doesn’t do it nearly as much as Olbermann or Matthews, but still, we watch for their take on the news, not the media reaction to the news. Though, it probably is going to help Ed’s viewership a bit since the boy is coming across as crazy and interesting to watch. (I doubt I will, he’s on too early).

  • sarjohnson

    this guy couldn’t be slower… old? I was there @ Beck’s rally… with friends… we’re all 24. Then against, I guess we are TOO young to fall within Ed’s demo

  • Permatiltx

    Permatiltx said:
    I’m getting kind of sick of the MSNBC going after Beck constantly thing. I mainly get upset when Rachel does it. Seems she shouldn’t be, she comes across as level headed at times, but she just loses me with that. She doesn’t do it nearly as much as Olbermann or Matthews, but still, we watch for their take on the news, not the media reaction to the news. Though, it probably is going to help Ed’s viewership a bit since the boy is coming across as crazy and interesting to watch. (I doubt I will, he’s on too early).

    Oh, and he’s crazy.

  • rocky road

    MSNBC is a laughingstock. I will be surprised if Comcast allows them to continue this business plan of viciously going after other networks. Or having a host call thousands of americans old, white nutjobs like Shultz did tonight. These nutjobs probably have a choice of cable providers and this type of verbal assault is not going to help the bottom line.

  • StandUp

    Permatiltx said:
    Is that right, the demo is from 25-54 and then there is another from 35 – 64? Or was that a typo. (Please note: I’m not attacking you for accuracy or anything. I was honestly just curious. I know Beck gets high numbers. So, I wasn’t questioning your integrity or anything, just curious about it.)

    No offense taken. That’s how they are listed on tvbythenumbers.com. They claim to get numbers directly from Neilsen. They also have a good comment section. Check ‘em out.

  • writer

    I wouldn’t use the word ‘fire’ around Ed.

  • stoogedudes

    Can I just say real quick that Roy Sekoff is one ugly MoFo? I mean, what kind of ugly stick beat this guy? I mean, I like him and all, but good gravy.

  • lonestar77

    Gotta love how lefty media types aren’t clever enough to respond with wit so they have to use terms like “nutjob”, “old” “racist”. Ed the Arsonist oughta just throw in the towel.

  • Patrick Henry

    stoogedudes said:
    Can I just say real quick that Roy Sekoff is one ugly MoFo? I mean, what kind of ugly stick beat this guy? I mean, I like him and all, but good gravy.

    Stooge, the guy gives me the willies. He appears to think very highly of himself.

  • http://www.facebook.com/people/Stephen-Hogan/179500970 Stephen Hogan

    Daniel M. Chick said:
    MSNBC should just let him firebomb the place. Jesus.

    Argumentum ad hominem is the best he’s got? Damn.

    If you haven’t noticed that’s the raison d’etre for many people commenting on this website.

  • http://www.facebook.com/people/Stephen-Hogan/179500970 Stephen Hogan

    stoogedudes said:
    Can I just say real quick that Roy Sekoff is one ugly MoFo? I mean, what kind of ugly stick beat this guy? I mean, I like him and all, but good gravy.

    Yeah, he has a certain smarminess about him.

  • Constantly

    stoogedudes said:
    Can I just say real quick that Roy Sekoff is one ugly MoFo? I mean, what kind of ugly stick beat this guy? I mean, I like him and all, but good gravy.

    they both have faces for RADIO..like that burn victim colmes lol

  • Pablo

    Ed Schultz is a gnat on Glenn Beck’s ass. He’s like GlennBeckReview with TV and radio shows (that nobody listens to). Ed’s got a new book. Did anyone know that? Apparently not, as it’s currently #51,954 on the Amazon bestseller list.

    The Overton Window, which we’ve all forgotten about while we were talking about other Glenn Beck related stuff is still #415.

  • http://none pyrope

    I understan that Ed Schmutz is planning a rally in protest to the Restoring Honor event and he’s already claiming his rally will be bigger. Judging by the sponsors he has, it might just be: several unions, numerous left-wing front groups, and the blessings of the White House.

    Hmmmm….I wonder how much they’re paying people to attend? The holidays are just around the corner and I’m sure the money would come in handy for all the welfare weenies.

  • NORBIT

    So Shultzee, along with the NAACP, Public Unions & White House support, is going to hold a copy-cat rally AGAINST Restoring Honor – and continued EMBEZZLEMENT of taxes from the working class to fund their over-compensated Base.

    Is that about it?

    Let’s see how the media covers the HATE (particularly, to no one’s surprise, the ANTI-White/Christian Hate) that’ll be flowing from this Race-Obsessed Marxist cabal!!

  • WideAwakeNow

    Ed himself doesn’t look to be in the ‘demo’ crowd when it comes to age and yet he insults this entire segment of the population?? What.. when someone reaches the above 54 age..they no longer matter?.. ..These are the people who have done the most, know the most, worked the hardest, and blazed the trail for the rest of us throughout their lives. It is disgraceful how the elitist snobs act as if they don’t matter.

    There are not words to describe the evil in this stupid pitiful fool, Ed Schultz. And for the record you stupid pitiful fool… I AM in the demo and so are the other 4 members of my family who were at the rally along with our very wise ‘not in the demo’ mom. ……I would have guessed the crowd to be about equally split 50/50 for those in the demo and not in the demo from where I stood. …….but facts don’t matter to stupid pitiful fools.

    Idiot.

  • WideAwakeNow

    Pablo said:
    Ed Schultz is a gnat on Glenn Beck’s ass. He’s like GlennBeckReview with TV and radio shows (that nobody listens to). Ed’s got a new book. Did anyone know that? Apparently not, as it’s currently #51,954 on the Amazon bestseller list. The Overton Window, which we’ve all forgotten about while we were talking about other Glenn Beck related stuff is still #415.

    This post did my heart good. You kinda put it all in perspective.

  • Kitsune

    WideAwakeNow said:
    Ed himself doesn’t look to be in the ‘demo’ crowd when it comes to age and yet he insults this entire segment of the population?? What.. when someone reaches the above 54 age..they no longer matter?>

    Well, since according to Obamacare, no, you don’t matter anymore once you’re above 54, why should you matter to Ed?

  • http://sharethisurlaboutglennbeck.com/ GlennBeckReview

    Mr. Ed is turning out to be as poor of a “journalist” as he is at customer relations.

    A little ditty about my encounter with Mr. Ed at the NAN rally he spoke at last Saturday which I attended (http://828indc.wordpress.com/2010/08/28/speaking-out-against-glenn-beck/). I caught up with Ed walking into the area and offered him my blog card “to give Keith Olbermann.” He rudely refused it and turned away.

    WAY TO GO MR. ED; THAT’S HOW YOU BUILD YOUR VIEWERSHIP. PISS OFF PEOPLE WHO MIGHT BE INTERESTED IN WHAT YOU HAVE TO SAY ABOUT THE HORSE’S ASS, GLENN BECK.

    Ed, many of Beck’s audience Saturday were as young as some of the NAN crowd, but many in the NAN crowd were black people who went through the civil rights struggles of the 50′s and 60′s. They were old too!

    Good job there, Mr. Ed.

  • http://gordonbloyershow.com gordonbloyershow

    GBR, are you still showing your face around here after I proved you lied about Beck and the Washington Monument?
    Just to review for the folks that might have missed it……………………….

    GBR on another thread was calling Beck a liar when he talked about the Washing Monument at the Beck event. He even listed a site to prove Beck was lying. The only problem was the site proved Beck was telling the truth. Here was my answer to the GBR.

    ………………………….GBR, since I knew you always know what you are talking about, I did go to YOUR source. Guess what I found? Did you even read it before you posted it? Here is the quote from YOUR source………………
    ……………………Construction would be halted for 20 years. The onset of the Civil War also contributed to the delay. The abandoned memorial was a fitting tribute to a nation divided. The unfinished monument was even seen as an embarrassment during this time.
    Caught you in another lie.

  • Pablo

    Wait, wait, wait. So you’re GlennBeckReview, and you were at Sharpton’s rally while Beck’s was going on?

  • Pablo

    Construction would be halted for 20 years. The onset of the Civil War also contributed to the delay. The abandoned memorial was a fitting tribute to a nation divided. The unfinished monument was even seen as an embarrassment during this time.

    Are you saying GBR said the story of the different colors of marble was a lie? Really?

    Oh. My. God.

  • Constantly

    GlennBeckReview said:
    Mr. Ed is turning out to be as poor of a “journalist” as he is at customer relations.

    A little ditty about my encounter with Mr. Ed at the NAN rally he spoke at last Saturday which I attended (http://828indc.wordpress.com/2010/08/28/speaking-out-against-glenn-beck/). I caught up with Ed walking into the area and offered him my blog card “to give Keith Olbermann.” He rudely refused it and turned away.

    WAY TO GO MR. ED; THAT’S HOW YOU BUILD YOUR VIEWERSHIP. PISS OFF PEOPLE WHO MIGHT BE INTERESTED IN WHAT YOU HAVE TO SAY ABOUT THE HORSE’S ASS, GLENN BECK.

    Ed, many of Beck’s audience Saturday were as young as some of the NAN crowd, but many in the NAN crowd were black people who went through the civil rights struggles of the 50’s and 60’s. They were old too!

    Good job there, Mr. Ed.

    YES you should fire up your 47 facebook friends to quit watching!! thats like 10% of his audience!

    when does edschultzreview.com launch? fucking nutcase

  • chatmandu002

    I only watch these clowns on MSNBC to get a good laugh now and then.

    Mr Ed (the talking horses ass) Schultz
    Keith Uberman the spinmeister
    Radical Madcow

  • http://www.facebook.com/people/Aladine-Vargas/644022687 Aladine Vargas

    What! My bus ticket was paid for???? Then I want my $60 back! — what a sorry and sad person Mr. Ed is.

  • StandUp

    GlennBeckReview said:
    He rudely refused it and turned away

    Are you gettin’ it yet? Nobody wants to hear from you.

    Have you reconciled praising Olbermann and marching with Sharpton yet? You claim to be a watchdog, where are your Olbermannreview and Sharptonreview blogs? Don’t tell me to start one again either. I don’t need to, I’ve already done my research. You replied on another thread that you didn’t know that much about Sharpton. Then why march with him?? To you it was an anti-Beck march and that’s all you needed.

    You claim Beck is a hypocrite, and have even called me one – You are hands down the biggest hypocrite on this site.

  • Cliffy44

    Ed Shultz called my friends and I old?

    Who is Ed Shultz?

    And a better question is: Do you know anyone who has ever actually watched Ed Shultz?

    Alan Colmes, Juan Williams and Bob Beckle have a greater following than Ed – What’s His Name.

  • CAconservative

    The Ed Shultz comedy hour. That’s about all you can say for this guy and his little show. I’ve watched the show twice, and came away thinking, is this all they can put up against Foxnews? This pathetic person who spends most of his time on air trying to find some little tid-bit that he can use against Foxnews, instead of reporting on any number of valid news issues?
    The is a reason MSNBC is dead last, and that reason is spelled…Ed Shultz!

  • Sunnyr

    Poor old Ed Schultz, he is such a loser and Glenn Beck shouldn’t even speak to this bloated slug because Schultz is totally irrelevant. He is too stupid to know he will NEVER win a debate or a pissing match with the Beckster. Go Glenn, we love you!

  • http://www.facebook.com/people/Marc-Wilks/745501965 Marc Wilks

    Ed Schultz couldnt attract ants with a truckload of sugar. He is getting beaten like a drum by Beck and he cant stand it. I could beat Eddie with just a shot of my 10 day old son with a pacifier in his mouth.

  • gjp

    Here is the inside story on ratings:
    18+ is not a demo, it’s a family reunion. (old media put down) If you have a product that everyone can and does buy, this is your target.
    18-34 or sometimes 18-24 is usually a radio demo, the concept is ‘get’ the buyer the first time and you have them for life. (not really, but if it’s a good product you have a good chance to keep them) Consider your own life, 18-24 is probably when you bought your first major purchases like car, house, quality clothing, stereo.
    25-54 (sometimes 64) is the key TV/Cable demo. Families make bigger bulk purchases, groceries, cars, investments and so on.
    35-64 or 35+ is the key demo for businesses who know who their target is and especially hi priced items, luxury cars, travel retirement villages and so on.

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