comScore Bud Light Hotel Cruise Opposed by Hell's Kitchen Residents

Manhattanites Furious over Bud Light’s Surprise Super Bowl Booze Cruise

This year, the Super Bowl will be held in a ice pit in the middle of New Jersey, and alas, there shall be no tailgating at this great event (Booooooo). But Bud Light, generous and fair, has decided to give tailgaters a place to party — specifically, on a repurposed Norwegian Getaway cruise ship renamed the Bud Light Hotel, where 4,028 drunk revelers will get to party on Super Bowl weekend — that’s conveniently located in Hell’s Kitchen, Manhattan.

However, reports that this isn’t very convenient for the neighborhood’s residents, who say they weren’t informed about the world’s biggest booze cruise parking outside their front yard. And they certainly weren’t consulted about the Bud Light Hotel being there for four straight days:

…Locals are angry that Community Board 4 was never notified about the event.

“We are upset that we never heard of this,” said CB4 chairwoman Christine Berthet at Monday night’s meeting, after officials got wind of the plans through media reports.

CB4 officials said they now want the Economic Development Corporation, which manages the pier, to tell them the details.

“One of the problems is that we don’t know much,” said Elke Fears, president of the 47th/48th Streets Block Association. “If you know what to expect, you can prepare.”

But but but GUYS the party’s gonna be SUPER COOL. Plus — plus! — they’re hosting an outdoor concert in a parking lot featuring the Foo Fighters, Imagine Dragons and The Roots! That can’t be too loud, can it?

“Noise, noise, noise — it’s the fear that we have with any of these clubs that open up, it’s people going, getting drunk, making a lot of noise late at night. If the concert is open-air, it’s even worse than if it was on the pier,” said [neighborhood association president Elke Fears]. “It could be a long four days.”

Uh. Party?


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