Chuck Todd: Obama ‘Spent More Time Making An Emotional Case’ For Gun Proposals Than Actually Explaining Them

President Obama signed 23 executive actions to curb gun violence during an event at the White House today, but MSNBC’s Chuck Todd told Andrea Mitchell shortly after that “this wasn’t a simple policy roll-out.”

Todd went on to explain that “this was the launch of an emotional campaign, this was an emotional president, and he was using any possible tool he could have in order to try to launch a campaign” for gun safety legislation. By surrounding himself with children who had written letters to the White House urging action on guns and invoking the memory of those who have died in mass shootings, the president was clearly appealing to the sympathies of members of Congress and the American people.

“They know the reality of the big three proposals he put out there,” Todd continued. “The assault weapons ban may be the most difficult and a bridge too far, but even to improve the background checks system, the magazine clip… what struck me is, they almost have to tap into emotion, tap into frustration, to anger in the public and use that, because he spent more time making an emotional case for his proposals than he did talking about the individual proposals themselves.”

Despite President Obama’s sweeping list of executive actions, as Todd indicates here, he will need the participation of a reluctant Congress to achieve major changes such as the limit on high-capacity magazines and an assault weapons ban.

Watch video below, via MSNBC:

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