DNC Day Two Ratings: ABC Beats All Other Networks During 10PM Coverage

During Wednesday evening’s coverage of the second night of the 2012 Democratic National Convention, ABC beat all other networks during the 10 p.m. primetime broadcast in total viewership and the demo, while during the 8-11 p.m. hours of broadcast, MSNBC continued to beat all cable news networks in viewership and demo.

Among cable news nets, MSNBC was the only network to achieve 1 million viewers in the age 25-54 demo:

8-11PM Primetime Viewers in 25-54 Demo
MSNBC: 1,003,068
CNN: 961,695
FNC: 629,025

And the network also achieved the highest total viewership for the 8-11 p.m. broadcast:

8-11PM Coverage Total Viewers
MSNBC: 3,307,740
CNN: 2,919,265
FNC: 2,699,098

During the 10 p.m. primetime hour, which featured speeches from Elizabeth Warren and Bill Clinton, ABC won in both total viewership and the demo:

10-11PM Total Viewers
ABC: 4,587,224
CBS: 4,410,140
MSNBC: 4,387,567
CNN: 4,134,662
FNC: 3,102,606

10-11PM Viewers in 25-54 Demo
ABC: 1,728,724
CBS: 1,723,928
CNN: 1,543,771
MSNBC: 1,419,115
FNC: 813,816

NBC aired the season opening New York Giants vs. Dallas Cowboys football game and was thus not counted among convention ratings.

All figures via Nielsen Media Research.

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