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RATINGS

Friday Cable Ratings: MSNBC’s Ed Schultz Drops to 41K in Demo

After dropping below 50K in the 25-54 demo last Thursday, MSNBC’s The Ed Show fell again on Friday to just 41K viewers. That put Ed Schultz in distant third place at 5 p.m. behind Fox News’ The Five with 188K and CNN’s The Situation Room with 164K.

Schultz was also third in total viewers with 381K. The Five was #1 with 1.665M and The Situation Room was #2 with 558K.


Here are the rest of your Friday ratings:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
Fox News CNN MSNBC CNN Headline News
6 – 9 am Fox & Friends 

325

New Day 

80

Morning Joe 

118

Express 

115

5 pm The Five 

188

Blitzer 

164

Schultz 

41

Files 

24

6 pm Baier 

232

Blitzer 

118

Sharpton 

81

Files 

38

7 pm Van Susteren 

254

Burnett 

131

Matthews 

104

Files 

62

8 pm O’Reilly 

336

Cooper 

137

Hayes 

112

Files 

88

9 pm Kelly 

257

Bourdain 

172

Maddow 

136

Files 

85

10 pm Hannity 

217

Spotlight/Unguarded 

146/111

Investigates 

62

Files 

92

11 pm O’Reilly 

234

Death Row 

130

Investigates 

187

Files 

168

PRIME TIME 274 146 103 88
Data by Nielsen Media Research. Live and same day (DVR) data.

 

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
Fox News CNN MSNBC CNN Headline News
6 – 9 am Fox & Friends 

1.127

New Day 

294

Morning Joe 

349

Express 

231

5 pm The Five 

1.665

Blitzer 

558

Schultz 

381

Files 

43

6 pm Baier 

1.863

Blitzer 

481

Sharpton 

385

Files 

89

7 pm Van Susteren 

1.664

Burnett 

494

Matthews 

482

Files 

155

8 pm O’Reilly 

2.287

Cooper 

519

Hayes 

396

Files 

199

9 pm Kelly 

1.785

Bourdain 

412

Maddow 

639

Files 

283-

10 pm Hannity 

1.026

Spotlight/Unguarded 

308/240

Investigates 

256

Files 

296

11 pm O’Reilly 

836

Death Row 

288

Investigates 

330

Files 

365

PRIME TIME 1.704 402 430 259
Data by Nielsen Media Research. Live and same day (DVR) data

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