Ratings for MSNBC’s The Ed Show continue to fall and Thursday saw a new low for the 5 p.m. program with just 25K viewers in the 25-54 demo tuning in. That’s about ten times less than Fox News’ The Five, which had 245K and a quarter of CNN’s The Situation Room with Wolf Blitzer, which had 95K.

From 5 to 6 p.m., MSNBC’s PoliticsNation with Al Sharpton managed to more than double Ed Schultz’s ratings, rising to 57K in the demo. Then, Hardball with Chris Matthews did it again at 7 p.m. with 103K.

Here are the rest of your Thursday ratings:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
6 – 9 am	Fox & Friends  241	New Day  145	Morning Joe  62
5 pm	The Five  245	Blitzer  95	Schultz  25
6 pm	Baier  201	Blitzer  145	Sharpton  57
7 pm	Van Susteren  211	Burnett  163	Matthews  103
8 pm	O’Reilly  344	Cooper  188	Hayes  115
9 pm	Kelly  395	Rowe  156	Maddow  147
10 pm	Hannity  283	Tonight  130	O’Donnell  111
11 pm	O’Reilly  222	Cooper  127	Hayes  35
PRIME TIME	341	158	124
Data by Nielsen Media Research. Live and same day (DVR) data.

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
6 – 9 am	Fox & Friends  987	New Day  394	Morning Joe  352
5 pm	The Five  1.838	Blitzer  516	Schultz  372
6 pm	Baier  1.852	Blitzer  474	Sharpton  451
7 pm	Van Susteren  1.560	Burnett  530	Matthews  615
8 pm	O’Reilly  2.368	Cooper  590	Hayes  476
9 pm	Kelly  2.114	Rowe  421	Maddow  621
10 pm	Hannity  1.234	Tonight  474	O’Donnell  395
11 pm	O’Reilly  895	Cooper  353	Hayes  175
PRIME TIME	1.905	495	497
Data by Nielsen Media Research. Live and same day (DVR) data

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