comScore Cable News Ratings - President Obama - Speech - Afghanistan | Mediaite
ratings

Viewers Swarm Fox News On Night Of President’s Address; MSNBC Falls To Fourth Among Viewers 25-54

Cable news ratings, June 22, 2011:

President Obama‘s address to the nation Wednesday night disrupted program schedules and gave Fox News an average 460,000 viewers 25-54 throughout prime time. HLN, which had extended coverage of the Casey Anthony murder trial, was second with 330,000, and MSNBC fell to fourth with 223,000. During the eight o’clock hour, Fox averaged more than half a million viewers in the demo, while MSNBC averaged 244,000.

•Despite interest in the speech on Afghanistan, CNN–which did well during the speech itself–struggled in the lead-up, with the network’s Situation Room at 5 p.m. averaging just 67,000 viewers 25-54. MSNBC’s Chris Matthews had 105,000 viewers and HLN’s special coverage of the Anthony trial averaged 260,000. Fox won the hour with 421,000 viewers in the demo–six times the audience for CNN.

Here’s the full scoreboard:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm Beck

421

Blitzer

67

Matthews

105

Special

260

6 pm Baier

324

Blitzer

97

Live

113

Prime

252

7 pm Shep

397

King, USA

131

Matthews

193

Issues

298

8 pm O’Reilly

563

InTheArena

295

O’Donnell

244

Grace

459

9 pm Hannity

431

Morgan

176

Maddow

236

DrDrew

308

10 pm Van Susteren

405

Cooper

231

Schultz

205

Behar

245

11 pm O’Reilly

394

Cooper

178

O’Donnell

171

Showbiz

173

TOTAL DAY 284 134 129 191
PRIME TIME 460 226 223 330
Data by Nielsen Media Research. Live and same day (DVR) data.
TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm Beck

1732

Blitzer

434

Matthews

587

Special

999

6 pm Baier

1818

Blitzer

351

Live

555

Prime

1022

7 pm Shep

1612

King, USA

330

Matthews

638

Issues

1043

8 pm O’Reilly

2470

InTheArena

811

O’Donnell

895

Grace

1625

9 pm Hannity

2007

Morgan

633

Maddow

892

DrDrew

1240

10 pm Van Susteren

1738

Cooper

705

Schultz

709

Behar

872

11 pm O’Reilly

1116

Cooper

483

O’Donnell

812

Showbiz

488

TOTAL DAY 1179 411 428 657
PRIME TIME 2096 702 806 1224
Data by Nielsen Media Research. Live and same day (DVR) data

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