Former President Donald Trump is doubling down on his investment in digital trading cards, this time offering a “Mugshot Edition” and the opportunity to receive an actual physical card to collectors who spend over $4,600 on digital ones.
“My last two Trump digital trading card collections sold out in just hours, and now I’m back with my latest series, called the ‘Mugshot Edition,’ I wonder where that came from,” announced Trump in a video on Truth Social.
“I’m doing two important things for my Mugshot collectors,” continued the ex-commander-in-chief. “For the first time, we’re creating a real, physical card. Purchase 47 digital cards, and we’ll mail you a beautiful trading card. It is an authentic piece of the suit I wore when I took that now-famous mugshot, and it was a great suit, believe me, a really good suit. It’s all cut up and you’re gonna get a piece of it. I’ll be autographing some of them.
Trump will also host those who purchase 47 cards — each of which costs $99 — for a dinner at Mar-a-Lago.
“Some people call these cards pop art or modern art. I wish I looked as good as I do on those cards, that I can tell you. They give me muscles where, believe me, I don’t have them,” he commented before calling them “an exclusive piece of American history.”
“We’ll all have fun together — have a good life,” concluded Trump.
Trump first introduced the concept of digital trading cards of himself last December and offered a second edition in April.
The cards could provide a valuable source of income for the former president, who is embroiled in four separate criminal proceedings as well as a civil case in New York that is threatening his flagship business, the Trump Organization.
According to Forbes, 44,000 cards were released in the first batch and hauled in over $4 million in revenue, but Trump himself “made between $100,000 and $1 million from the digital cards, through a licensing agreement with a limited liability company called CIC Digital LLC.”