On Big News Night, Tight Race Between Greta Van Susteren and Lawrence O’Donnell
Cable news ratings, January 10, 2011:
•On a big news night where Fox dominated the ratings, there was an unusually tight race at 10 p.m., with Fox’s Greta Van Susteren only narrowly beating MSNBC’s Lawrence O’Donnell among viewers 25-54: 297,000 to 267,000. None of the other head-to-head matchups were anywhere nearly as close, with Fox’s Bill O’Reilly crushing MSNBC’s Keith Olbermann (771,000 viewers 25-54 to 435,000)
•CNN’s Parker Spitzer switched to a live format on Monday, and ratings were significantly better than some of the struggling shows weaker performances. The number of viewers 25-54 (147,000) was nowhere near its timeslot rivals at MSNBC and Fox, but not far from sister network HLN, where Nancy Grace averaged 213,000.
Here’s the full scoreboard:
| TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD) | ||||
![]() |
![]() |
![]() |
![]() |
|
| 5 pm | Beck
539 |
Blitzer
147 |
Matthews
177 |
Showbiz
73 |
| 6 pm | Baier
509 |
Blitzer
167 |
Ed Show
186 |
Prime
74 |
| 7 pm | Shep
480 |
King, USA
160 |
Matthews
207 |
Issues
152 |
| 8 pm | O’Reilly
771 |
ParkerSpitzer
147 |
Olbermann
435 |
Grace
213 |
| 9 pm | Hannity
543 |
Cooper
207 |
Maddow
331 |
Behar
111 |
| 10 pm | Van Susteren
297 |
Cooper
182 |
O’Donnell
269 |
Grace
107 |
| 11 pm | O’Reilly
366 |
ParkerSpitzer
79 |
Olbermann
159 |
Showbiz
71 |
| TOTAL DAY | 353 | 154 | 174 | 103 |
| PRIME TIME | 537 | 179 | 345 | 144 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||
| TV NEWS RATINGS: TOTAL VIEWERS (L +SD) | ||||
![]() |
![]() |
![]() |
![]() |
|
| 5 pm | Beck
2151 |
Blitzer
841 |
Matthews
899 |
Showbiz
164 |
| 6 pm | Baier
2439 |
Blitzer
703 |
Ed Show
897 |
Prime
213 |
| 7 pm | Shep
2034 |
King, USA
592 |
Matthews
824 |
Issues
473 |
| 8 pm | O’Reilly
3170 |
ParkerSpitzer
615 |
Olbermann
1421 |
Grace
694 |
| 9 pm | Hannity
1928 |
Cooper
629 |
Maddow
1160 |
Behar
316 |
| 10 pm | Van Susteren
1441 |
Cooper
651 |
O’Donnell
1024 |
Grace
332 |
| 11 pm | O’Reilly
1220 |
ParkerSpitzer
195 |
Olbermann
591 |
Showbiz
225 |
| TOTAL DAY | 1432 | 527 | 641 | 275 |
| PRIME TIME | 2180 | 631 | 1202 | 447 |
| Data by Nielsen Media Research. Live and same day (DVR) data | ||||
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