Rachel Maddow Beats Keith Olbermann In His Triumphant Return From Suspension
by Steve Krakauer | 4:34 pm, November 10th, 2010
In his triumphant return to MSNBC after a four-day indefinite suspension, Keith Olbermann had great ratings. But Rachel Maddow, the next hour, had even more.
More details…
Maddow had 439,000 in the A25-54 demographic, compared to 426,000 for Olbermann. In total viewers, Olbermann won, 1,499,000 to 1,321,000.
Meanwhile, the numbers didn’t come close to even half of Fox News’ ratings. Bill O’Reilly had 898,000 and 3,795,000 and Sean Hannity had 887,000 and 3,253,000.
Here’s the full scoreboard:
| TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD) | ||||
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|
| 5 pm | Beck
681 |
Blitzer
148 |
Matthews
155 |
Showbiz
47 |
| 6 pm | Baier
502 |
Blitzer
179 |
Ed Show
174 |
Prime
60 |
| 7 pm | Shep
639 |
King, USA
196 |
Matthews
205 |
Issues
174 |
| 8 pm | O’Reilly
898 |
ParkerSpitzer
132 |
Olbermann
426 |
Grace
168 |
| 9 pm | Hannity
887 |
King
168 |
Maddow
439 |
Behar
162 |
| 10 pm | Van Susteren
557 |
Cooper
164 |
O’Donnell
337 |
Grace
205 |
| 11 pm | O’Reilly
446 |
Cooper
125 |
Olbermann
229 |
Showbiz
183 |
| TOTAL DAY | 415 | 119 | 163 | 112 |
| PRIME TIME | 781 | 155 | 405 | 173 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||
| TV NEWS RATINGS: TOTAL VIEWERS (L +SD) | ||||
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|
| 5 pm | Beck
2811 |
Blitzer
613 |
Matthews
644 |
Showbiz
148 |
| 6 pm | Baier
2506 |
Blitzer
532 |
Ed Show
708 |
Prime
192 |
| 7 pm | Shep
2426 |
King, USA
477 |
Matthews
745 |
Issues
391 |
| 8 pm | O’Reilly
3795 |
ParkerSpitzer
472 |
Olbermann
1499 |
Grace
577 |
| 9 pm | Hannity
3253 |
King
496 |
Maddow
1321 |
Behar
511 |
| 10 pm | Van Susteren
2119 |
Cooper
604 |
O’Donnell
993 |
Grace
379 |
| 11 pm | O’Reilly
1500 |
Cooper
359 |
Olbermann
613 |
Showbiz
431 |
| TOTAL DAY | 1691 | 410 | 538 | 271 |
| PRIME TIME | 3067 | 524 | 1275 | 477 |
| Data by Nielsen Media Research. Live and same day (DVR) data | ||||




