A Note From Dan Abrams
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Welcome to Mediaite, the website of and about the media. It’s my hope that after checking out the site you will see this as a unique property that will quickly become the must-read for anyone interested in media, the business of it and the personalities behind it. We have assembled some of the most respected and engaging media writers in the country as well as dynamic features including a media influence index and a job board that can assist media professionals, even those seeking new careers.
For me, this site is the manifestation of a vision I have had for many years. When I was General Manager of MSNBC I helped create a segment called “Beat The Press” which I then continued on my show Verdict. In that segment, I had some fun with media hypocrisy, gaffes, and self-righteousness. Some of that same sensibility will be evident here — except this time I am not making the calls. While I have certainly helped create the tone and direction of Mediaite, now that the site is live, I will take on the role of Publisher. I will continue to help guide and manage the business side of the site, but the editorial decisions will be left entirely to the editorial staff.
Why would I give up the opportunity to edit my own site? There are a number of reasons. Most important, however, I want this site to be viewed as objective – tough and opinionated – but not the Dan Abrams Post. I have strong feelings about many in media and will write opinion columns for the site but the editorial team will determine the editorial content. When you think about the team we have assembled, it’s easy to understand why I feel so comfortable — Managing Editor Colby Hall, Editor-at-Large Rachel Sklar (former Huffington Post media editor) , Senior Editor Glynnis MacNicol (former FishbowlNY editor), and TV Editor Steve Krakauer (former TV Newser editor) (among others) — are top of class.
There are also other considerations. For example, today I don’t know that I would be perceived as fair in reporting on someone like Jeff Zucker (ranked #1 on our T.V. Titans list). Jeff made my career as a reporter, and had the faith to make me General Manager of MSNBC. When I asked to go back to hosting a show, he let me do just that and later when MSNBC later replaced Verdict with the more network-appropriate Rachel Maddow Show (which I really like…Rachel is #40, btw), Zucker along with NBC News President Steve Capus (#7), and MSNBC President Phil Griffin (#38) went out of their way to offer me a number of other on-air positions, including another regular MSNBC anchor slot and fill-in time hosting the Today show.
Instead, I decided to start my own businesses and Jeff still encouraged me to stay on as the outside Chief Legal Analyst for NBC, which remains my title today. It would be fair to say that I might not be perceived as objective about him and more importantly about NBC since I still have a deal with them. While it’s true that one doesn’t have to look hard to find other examples of media critics who report for media entities, that is not a role I want at this time.
Why start another site about media now? Well, I say: Why not? While traditional journalism as we have known it is clearly in decline, a whole new vibrant media world is springing up to take its place. There are actually more people than ever working in some form of media. This new media world is far more fractured and comes with its own rules of engagement. All of which makes this an incredibly exciting time to cover the industry.
As for monetizing the site, we will be trying a 360 approach — integrated sponsorships, innovative ads, an interactive job board and events and conferences. We are thrilled to be kicking it off with HBO as our launch sponsor.
As you may have seen, just the fact that we are launching this site has led to just a bit of buzz, which has been really exciting. So much so, that some even criticized the site before it had even launched! That included fictional doomsday narratives about how the site might become a secret vehicle to promote clients of my expanding social media/media consulting business, Abrams Research. It is very straightforward: this site is separate and distinct from that business. It’s no different than any other individuals and/or media companies with an interest in more than one venture. Furthermore, here the editorial team has complete autonomy.
If you’re in media – or just into media – we want you to consider this your site. We view this as a work in progress and while we’ve tried to make it as comprehensive as possible, we want your feedback and criticism (umm a site about media, I’m guessing I did not need to ask for that). We expect to make many changes as the site matures but no, we won’t change the name! While it does not exactly slip off the tongue, the idea is easy to remember. How better to convey the concept that we are of, and about the media than becoming a Media-ite! Our softball team is the Mediaite Meteorites. No, not really.
In the meantime, enjoy Mediaite. It’s for the media, it’s about the media and it is part of the new media.
Thanks,
Dan
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20 comments
Sounds like some great voices are about to be heard in a great new forum!
[...] well, it is right there in its blogroll at the bottom of the homepage. More on the launch, from Abrams, here, and from Rex Sogartz, who designed the site. Published Sunday, July 05, 2009 8:24 [...]
[...] It’s not attached. They are separate businesses. Check out Dan’s blog post. [...]
Let’s get the most important feedback out of the way first. Can we make snarky comments about that photo of you or not?
Dan,
I’m thrilled to see this blog. I immediately added it to my favorites. Good luck my friend.
Will
Good for you. This could be a lot of fun. Snarky’s OK, too
[...] It’s not attached. They are separate businesses. Check out Dan’s blog post. [...]
Good luck, Dan. I’m sure this will be fun and interesting, as well.
Thank you for launching this; 140 characters on Twitter was getting tiresome and I luvs me some media.
[...] site called Mediaite just launched. “The website of and about the media”, says the intro note by Dan Abrams. Rex Sorgatz over at Fimoculous gives an in depth overview of the site. Mediaite’s notable [...]
All white writers Dan?
[...] Mediaite launch notes from Dan Abrams >> Mediaite [...]
As a former Gannett ad rep ( who quit ), this is a great site to follow the media and to reconnect with old colleagues and new ones. The evaporating newspaper industry leaves many out of touch with the new turn of the industry. Good Luck, Dan. I will be back and recommend this site to my former colleagues.
Dan, I appreciate someone trying something new and you have a solid reputation. Since you have this forum going, use it to flush out the deliberate distortions of the media giants. When did deliberately distorting the truth become the norm as on faux and cnn? Yes, they have a selective and devoted audience of 21% of hard line christofascist viewers, but why do the rest of the news organizations act so ignorantly to these blatant distortions? Is there some kind of reporters code that whatever is said by another news outlet cannot be questioned? What happened to the integrity of the press and news reporters? Is every one so beholding to the corporate heads they are not allowed to buck the lies? Where would Watergate be today if it happened? Would there be a Woodstein? I would like to see a separate forum dedicated to this discussion rather than getting sound bites and flashy headlines. Did the media hound Palin out? Or did she make herself a target by her behavior during the campaign and after? I want to know if people who are in charge of our governments, spending my tax dollars are acting within the scope of their duties. What is the difference between a governor who serves their full four year term and a governor who quits after two years? LIPSTICK
rachel sklar, dan?
Dan Abrams,
I used to watch the Verdict. I enjoyed the show. I was scouring through Twitter and found out that this website launched yesterday. Since you are attached to Mediaite.com, I decided to scope it out; I’m happy to say, I like what I see. Kudos.
[...] lack of depth or analysis involved in its coverage. This, despite the fact that Dan Abrams has written that he wants the site to be “the must-read for anyone interested in media, the business of [...]
[...] TV, print, and online media. Why did I launch this site and what is my role? Good questions! – read the full article hereShare/Bookmark [...]
[...] A Note From Dan Abrams | Columnists | MediaiteWelcome to Mediaite – the place for news and opinion on TV, print, and online media. Why did I launch this site and what is my role? Good questions! Indulge me… Read more [...]
[...] A Note From Dan Abrams | Columnists | MediaiteWelcome to Mediaite – the place for news and opinion on TV, print, and online media. Why did I launch this site and what is my role? Good questions! Indulge me… Read more [...]
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