comScore

Franklin Graham Withdraws Millions from Wells Fargo over Bank’s Pro-LGBT Ad

shutterstock_31977463You’ve probably noticed a rather touching Wells Fargo ad on television or on YouTube in the past month. In it, an LGBT couple is seen learning sign language in order to communicate with a young deaf girl they intend to adopt. Banking aside, it’s a very sweet ad, but don’t say this to evangelist Franklin Graham.

The son of the famous American televangelist Billy Graham, Franklin — who also serves as President and CEO of the Billy Graham Evangelistic Association — announced that his company would no longer keep its accounts at Wells Fargo because of the ad.

In a Facebook post from June 5, Franklin wrote:

Wells Fargo bank is using a same-sex couple in their advertising. And there are more. But it has dawned on me that we don’t have to do business with them. At the Billy Graham Evangelistic Association, we are moving our accounts from Wells Fargo to another bank.

In addition to leaving the bank, the evangelist also notes that “Tiffany’s [has] started advertising wedding rings for gay couples,” so he and his supporters “don’t have to shop at Tiffany & Co. [as] there are plenty of other jewelry stores.”

Both companies have since responded to Graham’s announcement. A Wells Fargo spokesperson told CNN that they were “not naive to think that there would be no negative responses,” and that the response has been “overwhelmingly positive.” A Tiffany’s spokesperson pretty much said the same thing.

Towards the end of his Facebook post, Graham tells his readers to “Share this if you agree.” Considering that the news has gone viral, one might assume that everyone who’s talking about it agrees with the evangelist’s stance against what these companies may or may not be promoting. Then again, we already knows what happens when people assume things.

[h/t CNN and Facebook]
[Image via Shutterstock.com]

— —
>> Follow Andrew Husband (@AndrewHusband) on Twitter

Have a tip we should know? [email protected]

Filed Under:

Follow Mediaite: