Obama Reelection Team Looking For New Slogan To Replace Hope And Change

by Josh Feldman | 10:15 am, February 19th, 2012

» 87 comments

Four years ago, Barack Obama was the idealist outsider who ran on a platform of bringing change to the Washington establishment and giving Americans hope in a time of economic peril. Fast-forward to today, and the president’s campaign team acknowledges the realities of their situation would not permit them to use the same slogans and rhetoric as the last time around. The president is presiding over an economy that most Americans have a gloomy view of, and a good number of former Obama supporters have been increasingly dissatisfied with certain policies he has chosen to pursue.

That’s why one of the key messages of the Obama campaign that needs to be addressed is a slogan that resonates with the president’s base and people who are on the fence. According to Reuters, the campaign is sticking with simple “Obama 2012″ posters for now, but they are testing a number of alternatives to tap into voter frustrations over the economy and divided government.

Obama’s surrogates have roadtested some slogans in recent months, including “Winning The Future,” which the White House used to promote its budget, and “Greater Together,” which the campaign has used to brand its youth outreach effort…

Obama is aware of that difficulty. He still refers to his old slogan at campaign fundraisers, emphasizing the “change” he has achieved, while dropping lines that could be test runs for a pitch to convince voters to give him another term.

“When you think about change that we can believe in, as hard as these last three years have been, don’t underestimate the changes we’ve made,” Obama said at a fundraiser in California this week.

The phrase “winning the future” has been part of the president’s vocabulary since his 2011 State of the Union address, and the phrase “greater together” started popping up in Obama’s speeches late last year.

h/t Reuters

barack obama, branding, campaign, Change, greater together, hope, Slogans, Winning The Future

Gloves Cledus Donahue

How about:

“If you voted for Obama in 2008 to prove you weren’t a racist,
vote for someone else in 2012 to prove you’re not an idiot”.
Anonymous

Status/Quo 2012
http://www.sarainitalyblog.blogspot.com/ sarainitaly

Hoopla and Chicanery
http://www.facebook.com/EverydayFormula Richard Schulz

or Obama: The lesser of two evils.
Gloves Cledus Donahue

” Stop the Republicans. They’re demons ! ”

” Wait and see what we’ll do to the country when we don’t need to worry about reelection”.

” Oh. You really think there will be more elections after 2012 ?”

” My new Secretary of Immigration : Uncle Omar ! ”

“Cash for Hybrid Clunkers ! ”

” Congress. Supreme Court. You’re dismissed now.”
http://www.sarainitalyblog.blogspot.com/ sarainitaly

Four more! There are still some celebrities I haven’t met yet!
Anonymous

How about:

If you voted Republican in 2008, you were temporarily insane.
If you vote Republican in 2012, it’s permanent.
Gloves Cledus Donahue

I have just reported this Donahue joker to AttackWatch. The Truth Squad will straighten him out.
Charles Ulysses Feney

Obama – The Evil of Two Lessers !
Charles Ulysses Feney

Bush with a tan
AIiveStiIIKickin

“If you run naked, around a tree, at the the speed of 185,999 miles per second, there is a distinct possibility of f*ck*ng yourself, Or, you can vote for Obama to obtain the exact same effect”.
Anonymous

Who needs a slogan when you only need to show this:

http://thepoliticalcarnival.net/wp-content/uploads/2012/02/bikini-graph-January-2012.jpg
Charles Ulysses Feney

Obama – There are still golf courses yet to be played!

_________________________________
OBAMA – The Muslim, not the Mormon
Anonymous

President Obama + Seal Team 6 = Dead Terrorists!
Anonymous

Changed and Hopeless.

Any spare change?

Ask not what you can do for your country,
Ask what your country can do for you.
Anonymous

I always liked how Sarah Palin pointed out Winning the Future = WTF
http://twitter.com/JohnnyDaMan Jonathan Gallo

Obama 2012: Never got Google Bombed.
Gloves Cledus Donahue

Just contact new DNC chairman Alec Baldwin and have him Tweet over some ideas.
http://www.facebook.com/people/Kevin-Schellenberg/100000553990876 Kevin Schellenberg

President Obama = Trillions more in debt with nothing to show for it
Anonymous

Obama 2012 – Killed Osama, Toppled Gaddafi, Didn’t screw up a hurricane, Prevented The 2nd Great Depression and I brought you mofo’s Donuts! you’re welcome!

http://www.weknowawesome.com/wp-content/uploads/2011/09/69e42aa0-0302-479c-ae12-068887d1e110.jpg
Anonymous

Obama 2012.

The Buck Dies Here!
Anonymous

President Obama = I don’t remember Debt didn’t being an issue when W was searching for invisible WMD’s
Anonymous

What Obama did to Osama he will do to the Economy.

Vote Obama.

Economic Double Tap.
Anonymous

Human. Sane.
Anonymous

” I Swear Shovel Ready This Time ” !!!!!
Anonymous

“Condoms for Clunkers !”
Anonymous

President Obama- community organizer now president! I bamboozled everyone and I know nothing about business or economics, but I can read a teleprompter… hella good!
Anonymous

Obimbo, the only evil!
Anonymous

He needs more than slogans.
Anonymous

Seal Team ONLY = dead terrorist!
Obimbo had nothing to do with it.
Anonymous

You mean the anus with the festering boil?
Anonymous

Walk your dog, create shovel ready jobs.
Joan Fahlgren

Hope and Change, I really mean it this time.
Anonymous

Looks like Hope and Change are now “Generational Theft for All” and “Nationalizing the American Dream”. There is always “America the Land of Opportunity” but that would have to be in Spanish.
Anonymous

Socialism and failure, The Constitution be damed, Monopoly money, Spend like a drunken sailor, Put it on the tab, We will pay you back tomorrow, The check is in the mail, We need a faster printing press.
Anonymous

And keep America safer from terrorists. unlike the last guy.
Anonymous

Let’s Stay Together in 2012~
Come on let’s sing it!
http://www.youtube.com/watch?v=y6uHR90Sq6k
Anonymous

HOAX AND BLAME
Anonymous

Rope a Dope
AIiveStiIIKickin

What is it with the liberal mob and their chants and slogans?
Can’t they just run on their merits.
Oh…wait…
Anonymous

JUG EARS
Four more YEARS
Anonymous

Just stick with”America Built to last”
http://www.facebook.com/profile.php?id=100002964818604 JJ Smith

Fooled you once, shame on me.
Fool you again – you obviously haven’t been paying attention at all, and you’re JUST the voters we’re looking for!
Anonymous

How about “it was only a small lie and not really important”?
Richard Ray Harris

Fair Deal.
Anonymous

Reagan ask are you better off now than 4 yewars ago?

Obama needs to ask would you be better off in 4 years if we fallback to the same Bush policies that failed us before?
Anonymous

Obama’s new Slogan: Doom and Gloom
Richard Ray Harris

Fair Deal ..or my second choice, Fair Deal For Prosperity.
Anonymous

2008 ” yes we can” 2012 ” why we can’t”
Anonymous

how about ‘smoke ‘n mirrors’ OR ‘hopeless change’ OR “God forbid’ OR ‘reckless path’ …too many that accurately apply! …hafta use them all!
Richard Ray Harris

Interesting how the ideas people come up with say so much about their personal outlook on life. During Bush I never lost my resolve and hope for a better world..
Anonymous

Might I recommend despair and failure.
http://pulse.yahoo.com/_LUKTQTZLZUTCR3SGOO76TTVOGY moremonkeybusiness

Dope and Loose Change
Anonymous

Re-elect Obama, you still have some change in your wallet!
NDanielson

Sheep. It’s what’s for dinner.
NDanielson

Sheep. It’s what’s for dinner.
OSTL

sock alert
NDanielson

Wow, so his administration has mastered line graphs? Amazing. Too bad sheep like you cannot read, because to show what a scam you’ve bought into, all that a deep thinking sheep, like yourself, needs to do is read this:

January Unemployment Report: The Devil is in the Details
Read more: http://www.americanthinker.com/blog/2012/02/january_unemployment_report_the_devil_is_in_the_details.html#ixzz1ms7BUgei

Or this, from the House Ways And Means Committee:

Multiple experts find the official unemployment rate is missing a whole lot of unemployed people. Imagine that, “deep thinker”…LOL. Yes, Barry’s new website should be called Mask The Truth:

http://biggovernment.com/waysandmeans/2012/02/08/reality-check-multiple-experts-find-the-official-unemployment-rate-is-missing-a-whole-lot-of-unemployed-people/

Have at it, “deep thinker”. Or just keep staring at the pretty graphs and thinking of new slogans.
Anonymous

lol – even you couldn’t keep a straight face on that one.

Perhaps – We can keep blaming Bush! might work better for you.
Anonymous

Ein Volk,! Ein Reich,! Ein Obama!
Pablo

”I’m With Stupid.”
Pablo

“And I’m the idiot?” Good stuff, that.
http://twitter.com/RabbleRealist A Rabble Realist

Propaganda machine in full effect.
Anonymous

Time and Tide wait for no man. We have to move forward, it maters.
http://www.facebook.com/tonykoch1 Tony Koch

Lies and loss of liberty
http://www.facebook.com/tonykoch1 Tony Koch

Do what you are told by the media
Anonymous

For the sake of accuracy, how about “War and Welfare”?
http://www.larry-kelly.com Larry Kelly

Hope and Crosby.
Anonymous

How about STOP THE INSANITY. The GOP has become even more insane then ever before. Santorum proved this weekend that we need more mental health care coverage and more asylums
Anonymous

Dope and Deranged!
Bill Tilghman

Oh no he DIDN’T!
Bill Tilghman

Insane in the membrane…

http://www.youtube.com/watch?v=zAlNrtcPCLw
Bill Tilghman

Nope, no change.
Anonymous

How about “Pleade vote for me! I promise I won’t give in to all the GOP’s demands next time!”
Sandie

No hope either.
http://www.facebook.com/people/Bee-Ruled/100001985815996 Bee Ruled

“If you hate America like I do, vote for me”
Anonymous

I heard nothing from the 3 Amigos that is anything different than the Bush policies. I’m not incliuding Ron Paul because in my opinion he has a snowballs chance in hell of getting the nomination let alone becoming President. If you have heard somthing different please enlighten me.

Therefore, I hope the American people do not have such short memories as to what policies got us into 2 wars we will never win, unfunded defense spending which is at a all time high, unfunded tax cuts. We could debate some of the spending done by the Obama administration, but most of Obama spending were attempts to get this country off life support a condition left by his predecessor. Those are the facts.
http://www.facebook.com/profile.php?id=100000246999718 Marylou Holtorf

Since we’re dealing with Obama, Let’s keep it Simple Stupid …. , just change Hope and Change to …. I Quit !!!!
ClarkFL

How about “more big government” or “tax and spend”? do those slogans work for Obama?
ClarkFL

Thats because it wasn’t 5 trillion dollars in just 3 short years. I agree that the debt under W was bad and irresponsible, but that in no way absolves Obama from doubling down and spending even more money than Bush. In fact, it makes him downright stupid.
http://profiles.google.com/fliteshare Arend Rietkerk

Dispair until Bored.
Anonymous

Lets get the job done or lets finish the job
Anonymous

lets finish the job or lets get the job done
Anonymous

why doesnt anybody talk about the reason why banks are foreclosing on so many homes and dont want to work out deal with homeowner is that they sell home for loss then goverment makes up difference this should be crimanal for banks and goverment instead of making banks hole why not help homeowner with loan and wont work if u only help homeowners who are current on loans i mean realy u could help hard working middle class instead of banks who are screwing people out of homes atleast provide homeowners with lawyers to stop this bullshit
Anonymous

mkarp57

” United We Stand “”
Anonymous

How About,

“ United We Stand “
Anonymous

How About,

” Miss Bush Yet ? “