SEX WATCH: Chuck Schwab Not Hot For CNBC Porn Doc


porn_7-10EXCLUSIVE – CNBC’s porn special – yes, a CNBC porn special – is ready for its Wednesday premiere, but not everyone is turned on. “Porn: Business of Pleasure,” will give viewers who normally want to know about things like oil futures “an unprecedented behind-the-scenes look inside the multibillion dollar pornography business.”

Sounds fun right? Not for the all-important business of sponsors.

According to multiple sources, Charles Schwab, a regular sponsor of the 5pmET Fast Money program (as well as others) pulled its sponsorship from the program after a preview segment made it seem like Schwab was associated with the sex doc. Melissa Lee, anchor of Fast Money, also hosts the “Porn” special.

One source tells Mediaite that Schwab did not pull its sponsorships from CNBC as a whole, just chose to move its sponsored segments to other programs.

When asked directly about Schwab’s decision to drop its Fast Money sponsorships, a CNBC spokesperson told Mediaite, “No comment,” but added, “‘The Business of Porn’ is a fantastic documentary which will give CNBC viewers insight into a 15 billion dollar industry.”

Meanwhile, CNBC forgets all about porn tonight when it airs another new documentary about prostitution. The totally not porn-related “Dirty Money: The Business of High-End Prostitution” premieres tonight at 10pmET.

So if you have any suggestions for future sex-related documentaries that can be loosely tied to a financial angle, CNBC is ready to listen.

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15 comments

  • [...] to involve a lot of pulling out. Wait, get your mind out of the gutter. I’m talking about ADVERTISERS, silly: EXCLUSIVE – CNBC’s porn special – yes, a CNBC porn special – is ready for its Wednesday [...]

  • [...] But some of their sponsors aren’t too thrilled with the idea. Mediaite notes that Charles Schwab pulled it sponsorship of Fast Money—though not from CNBC [...]

  • mmole mmole says:

    The National Lampoon nailed this thirty years ago: “Pornography: Threat or Menace?”

  • Keeva Keeva says:

    You have to love the faux morality oozing out of Schwab.

  • [...] Chuck Schwab Not Hot For CNBC Porn Doc [Mediaite via CWS] [...]

  • [...] “According to multiple sources, Charles Schwab, a regular sponsor of the 5pmET Fast Money program (as well as others) pulled its sponsorship from the program after a preview segment made it seem like Schwab was associated with the sex doc. Melissa Lee, anchor of Fast Money, also hosts the ‘Porn’ special. One source tells Mediaite that Schwab did not pull its sponsorships from CNBC as a whole, just chose to move its sponsored segments to other programs.” Link [...]

  • [...] Mediate’s Steve Krakauer reports that CNBC’s upcoming Porn documentary has apparently spooked one of its sponsors… [...]

  • Martiniman Martiniman says:

    The early withdrawal makes sense as the segment is likely in direct conflict with Schwab’s seasoned financial advice – “don’t just stick your “wad” (of cash) anywhere.”

  • CRZ CRZ says:

    I can’t remember – was there this much news generated when CNBC did their big marijuana documentary? (“Marijuana, Inc.” is still available on Hulu, by the way – and brought to me with limited commercial interruption by WINDOWS™ !)

  • [...] of Pleasure” promises to be a salacious look at the pornography industry. It’s no wonder that Charles Schwab pulled its’ sponsorship from the program. If only the other sponsors would too. VN:F [1.5.6_840]Rating: 0 (from 0 [...]

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