Cable News Ratings Friday January 13: MSNBC Craters in the Demo, Only Chris Hayes Scores Over 100,000 Viewers

Mediaite StaffJan 17th, 2023, 4:39 pm
 

Chris Hayes

MSNBC’s struggles in the key 25-54 age demographic were laid bare on Friday as the network averaged only 70,000 average demo viewers.

Fox News won the day in the demo with 200,000 demo viewers, while ratings-beleaguered CNN came in second with 96,000 total demo viewers.

While still averaging over 1 million viewers across prime time, only Chris Hayes managed to bring in over 100,000 demo viewers.

MSNBC did beat CNN in terms of total viewers, however.

Here is a full breakdown of Friday’s cable news ratings by show:

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
985		 CNN THIS MORNING:
274		 MORNING JOE:
757		 CONVERSATIONS WITH NANCY:
9		 EARLY MORNING:
9
7a FOX AND FRIENDS:
1245		 CNN THIS MORNING:
388		 — WAKE UP AMERICA:
97		 MORNING IN AMERICA:
19
8a FOX AND FRIENDS:
1622		 CNN THIS MORNING:
510		 — — —
9a AMERICAS NEWSROOM:
1842		 CNN NEWSROOM:
575		 MORNING JOE:
795		 NATIONAL REPORT:
184		 —
10a AMERICAS NEWSROOM:
1725		 CNN NEWSROOM:
657		 JOSE DIAZ-BALART REPORTS:
554		 — NWSN LIVE W/ MARNI HUGHES:
29
11a FAULKNER FOCUS, THE:
1827		 AT THIS HOUR:
591		 MSNBC REPORTS- LIVE:
511		 — —
12p OUTNUMBERED:
1907		 INSIDE POLITICS:
560		 ANDREA MITCHELL REPORTS:
567		 JOHN BACHMAN NOW:
195		 BLUE BLOODS:
121
1p SR/WH HSE BRIEFING:
1668 [1:12 PM-1:47 PM]		 CNN NEWSROOM:
627		 CHRIS JANSING REPORTS:
609		 — BLUE BLOODS:
198
2p AMERICA REPORTS:
1527		 CNN NEWSROOM:
593		 KATY TUR REPORTS:
657		 AMERICAN AGENDA:
181		 BLUE BLOODS:
284
3p STORY, THE:
1645		 CNN NEWSROOM:
652		 HALLIE JACKSON REPORTS:
609		 — BLUE BLOODS:
278
4p YOUR WORLD W/NEIL CAVUTO:
1675		 LEAD WITH JAKE TAPPER:
679		 DEADLINE:WHITE HOUSE:
1098		 CHRIS SALCEDO SHOW, THE:
245		 BLUE BLOODS:
328
5p FIVE, THE:
3469		 LEAD WITH JAKE TAPPER:
687		 — SPICER & CO:
204		 NEWSNATION: RUSH HOUR:
150
6p SPECIAL RPT W/BRET BAIER:
2538		 SITUATION ROOM:
624		 BEAT W/ARI MELBER:
1099		 RECORD WITH GRETA VAN SUS:
186		 NEWSNATION: RUSH HOUR:
57
7p JESSE WATTERS PRIMETIME:
2717		 ERIN BURNETT OUTFRONT:
600		 REIDOUT:
905		 ROB SCHMITT TONIGHT:
231		 ON BALANCE W/ VITTERT:
53
8p TUCKER CARLSON TONIGHT:
3081		 ANDERSON COOPER 360:
578		 ALL IN W/ CHRIS HAYES:
1188		 ERIC BOLLING THE BALANCE:
227		 CUOMO:
115
9p HANNITY:
2474		 ANDERSON COOPER 360:
467		 ALEX WAGNER TONIGHT:
988		 PRIME NEWS:
125		 DAN ABRAMS LIVE:
74
10p INGRAHAM ANGLE, THE:
1685		 CNN TONIGHT:
344		 LAST WORD W/ L. ODONNELL:
1071		 GREG KELLY REPORTS:
224		 BANFIELD:
35
11p GUTFELD!:
1936		 CNN TONIGHT:
267		 11TH HOUR W/ S. RUHLE:
710		 ROB SCHMITT TONIGHT:
96		 CUOMO:
50

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
117		 CNN THIS MORNING:
58		 MORNING JOE:
88		 CONVERSATIONS WITH NANCY:
0		 EARLY MORNING:
5
7a FOX AND FRIENDS:
151		 CNN THIS MORNING:
81		 — WAKE UP AMERICA:
7		 MORNING IN AMERICA:
5
8a FOX AND FRIENDS:
196		 CNN THIS MORNING:
113		 — — —
9a AMERICAS NEWSROOM:
230		 CNN NEWSROOM:
102		 MORNING JOE:
81		 NATIONAL REPORT:
18		 —
10a AMERICAS NEWSROOM:
191		 CNN NEWSROOM:
105		 JOSE DIAZ-BALART REPORTS:
49		 — NWSN LIVE W/ MARNI HUGHES:
7
11a FAULKNER FOCUS, THE:
213		 AT THIS HOUR:
98		 MSNBC REPORTS- LIVE:
46		 — —
12p OUTNUMBERED:
223		 INSIDE POLITICS:
96		 ANDREA MITCHELL REPORTS:
42		 JOHN BACHMAN NOW:
13		 BLUE BLOODS:
33
1p SR/WH HSE BRIEFING:
183 [1:12 PM-1:47 PM]		 CNN NEWSROOM:
100		 CHRIS JANSING REPORTS:
56		 — BLUE BLOODS:
33
2p AMERICA REPORTS:
216		 CNN NEWSROOM:
100		 KATY TUR REPORTS:
75		 AMERICAN AGENDA:
16		 BLUE BLOODS:
37
3p STORY, THE:
198		 CNN NEWSROOM:
121		 HALLIE JACKSON REPORTS:
58		 — BLUE BLOODS:
38
4p YOUR WORLD W/NEIL CAVUTO:
195		 LEAD WITH JAKE TAPPER:
117		 DEADLINE:WHITE HOUSE:
90		 CHRIS SALCEDO SHOW, THE:
12		 BLUE BLOODS:
34
5p FIVE, THE:
363		 LEAD WITH JAKE TAPPER:
124		 — SPICER & CO:
9		 NEWSNATION: RUSH HOUR:
20
6p SPECIAL RPT W/BRET BAIER:
267		 SITUATION ROOM:
134		 BEAT W/ARI MELBER:
81		 RECORD WITH GRETA VAN SUS:
12		 NEWSNATION: RUSH HOUR:
9
7p JESSE WATTERS PRIMETIME:
265		 ERIN BURNETT OUTFRONT:
134		 REIDOUT:
96		 ROB SCHMITT TONIGHT:
18		 ON BALANCE W/ VITTERT:
11
8p TUCKER CARLSON TONIGHT:
324		 ANDERSON COOPER 360:
143		 ALL IN W/ CHRIS HAYES:
106		 ERIC BOLLING THE BALANCE:
18		 CUOMO:
12
9p HANNITY:
199		 ANDERSON COOPER 360:
129		 ALEX WAGNER TONIGHT:
82		 PRIME NEWS:
9		 DAN ABRAMS LIVE:
2
10p INGRAHAM ANGLE, THE:
180		 CNN TONIGHT:
85		 LAST WORD W/ L. ODONNELL:
88		 GREG KELLY REPORTS:
15		 BANFIELD:
7
11p GUTFELD!:
222		 CNN TONIGHT:
51		 11TH HOUR W/ S. RUHLE:
61		 ROB SCHMITT TONIGHT:
8		 CUOMO:
7

As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 demo.

Total viewers:

CNN: 490,000

Fox News: 1.80 million

MSNBC: 745,000

25-54 Demo:

CNN: 96,000

Fox News: 200,000

MSNBC: 70,000

Here are the prime time averages — encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.

Total viewers:

CNN: 463,000

Fox News: 2.41 million

MSNBC: 1.08 million

25-54 Demo:

CNN: 119,000

Fox News: 234,000

MSNBC: 92,000

For more ratings information and analysis go to ShowBuzz Daily.

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