60 Minutes Scores Biggest Ratings Since 2008 With Stormy Daniels Interview (UPDATE)
CBS scored big with their much-hyped Stormy Daniels interview on Sunday night.
The two segment piece, fronted by Anderson Cooper, propelled the venerable newsmagazine to its highest rating since 2008, according to Nielsen. The broadcast pulled down a 16.3 overnight — the show’s largest audience since President Barack and Michelle Obama sat for their first interview after the 2008 election.
The number is more than double what 60 Minutes normally draws. (Last week’s broadcast posted a 7.6 rating.)
As a bonus, CBS benefitted from a strong lead-in — a compelling NCAA Tournament game between two powerhouse basketball programs, Duke and Kansas. The game, won by Kansas in overtime, resulted in 60 Minutes starting approximately 35 minutes late.
UPDATE 4:40 p.m. ET — The final numbers are in: 22.06 million people watched Stormy Daniels on 60 Minutes Sunday night, per Nielsen.
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