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With ‘Generic Republican’ Leading 2012 Polls, Why Is Tim Pawlenty Not A Media Darling?

» 44 comments

It’s been quite the stormy season for Republican presidential hopefuls– Donald Trump‘s hair billowing in the gusts of controversy, the smell of Herman Cain‘s delicious pizza wafting about, the sweet melody of “Dancing Queen” playing out Newt Gingrich‘s cell phone. Shiny objects galore for the media to feast on. But voters have made their choice loud and clear: “Generic Republican” is their guy, even sometimes over President Obama. So why is everyone ignoring the blandest candidate in the field, former Minnesota governor Tim Pawlenty?

The Gallup poll putting any Republican that doesn’t stand out over President Obama appeared to be a direct reaction to the first debate of the campaign season, hosted by Fox News. The highlights of that debate were Rep. Ron Paul demanding the legalization of heroin, the Godfather’s Pizza CEO winning the hearts of a Frank Luntz focus group, and Rick Santorum‘s staunch rebuke of multilingualism. Pawlenty was there, of course, and must have said something about lowering the national debt and caring about our troops. But the Gallup poll shows that just because no one noticed he was there doesn’t mean they wouldn’t vote for him.

Pawlenty is not entirely blameless in the dearth of media coverage about him– the same Gallup poll shows him straggling behind Sen. Scott Brown and Rep. Paul in a “just off the top of your head” straw poll. Every story needs a “hook,” and Pawlenty’s milquetoast brand isn’t exactly built for headlines, meaning little to no name recognition for the ideas that appeal to moderates. Compiling a list of the “craziest” media moments of the Tim Pawlenty campaign feels a bit like listing the healthiest things on Guy Fieri‘s many television shows, but, for the sake of argument, here they are:

  • One of his staffers drunkenly stumbled into someone’s backyard in Iowa.
  • He tried to talk about Lady Gaga once.
  • Also during his “wilder” days, he said President Obama needed “adult diapers,” and then immediately apologized for being impolite.
  • He once mistakenly announced his presidential run to Piers Morgan and also immediately retracted, despite his intentions being completely obviously.
  • He kind of looks like he could be Nicolas Cage‘s cousin if you squint hard enough at the TV.

After this onslaught of outrageous behavior, Pawlenty finally settled down and corrected the common misconception that he was the “loudest person or most extreme person in the race,” in the process almost but not quite taking a shot at Herman Cain. If the pattern isn’t already clear, Pawlenty is a tease about being interesting. He will mutter an eye-catching soundbite– say, “I am running for president”– and immediately retract it, even when it wouldn’t be controversial if any other candidate said it. It’s a sly way of indicating he has the one thing lacking in the election cycle so far: a sense of restraint– which is actually not an unpopular thing for someone who wants access to the nuclear football to display.

The dilemma this puts Pawlenty in between name recognition and voter appeal would naturally lead to some empathy from the sort of voter whose reaction to the current field is to vote for “generic Republican” over anyone else (Mitt Romney‘s dominance of the “off the top of your head” poll exposes the same hunger for normalcy, factoring in the major detriment name recognition will be for Pawlenty). Pawlenty is running for President of the United States– not, as many of his challengers are accused of, Fox News contributor. His campaign has vocally made their objective to govern, not entertain. Because the name of the game for those covering the presidential race is to entertain (think MSNBC’s ratings versus C-SPAN’s), Pawlenty’s brand just isn’t good business.

Earlier this year, Pawlenty attempted to repackage himself as an edible nugget for a news world that seeks out, in large part, self-deprecation– Snooki didn’t become famous for her high self-esteem, after all, nor does Newt Gingrich get news coverage when he isn’t in humiliating PR freefall– and it showed. It got him bad publicity, a concept that exists only for those whose careers hinge on public opinion. Giving up any pretension of being “interesting” to the 24-hour news cycle is the most unique thing any candidate has done this campaign season, and while it won’t exactly help get his name out there, the fact that studies show voters searching for something inoffensive in this sea of fameballs should make Pawlenty a news story.

That’s not to say that Pawlenty is the only one that stands to gain from the media caring about his run. If that were the case, the argument would be moot as it is not the media’s responsibility to help candidates, only to help the public get to know them. Nor is that to say that no ill could come out of renewed interest in the former Minnesota governor for Pawlenty himself. Perhaps part of the lack of pressure comes from a collective fear that scrutiny will reveal Pawlenty is not so normal after all– he did get elected in the same state as Jesse Ventura and Al Franken. David Graham at The Daily Beast writes regarding Pawlenty that one must “think of the early campaign season as flirtation and the primaries as engagement; it’s a variation on the rule that one should date bad boys or girls and marry good ones.” If Pawlenty is the sort of candidate you bring home to mother, the media has a responsibility to scrounge around his closet for skeletons. Then again, the sort of scrutiny Pawlenty deserves would have revealed in 2008, for example, that Sarah Palin is actually a moderate Republican that, when push comes to shove, is willing to stand up for the rights of same-sex couples and table anti-abortion legislation.

Post-Trump– and perhaps partially fueled by the simultaneous implosion of Charlie Sheen– normal is the new weird, and Pawlenty makes a vice of normalcy. It’s not quite sex, drugs, or rock ‘n’ roll, but voters seem to be seeking it, anyway. And if they’ll vote for it, it’s a news story.

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  • The Lantern of Truth

    The only ” MEDIA DARLING ” is King Obama .

    The rest must be picked apart and destroyed , one by one .

  • The Lantern of Truth

    With ‘Generic Republican’ Leading 2012 Polls, Why Is Tim Pawlenty Not A Media Darling?

    He needs some cool new ringtones ?

    This just in :

    The Bidens joined the Obamas last night to plan the White House garden .

    An Italian food fan , Joe suggested planting 3 rows of spaghetti and 1 row of tomato trees .

    The Obamas concurred .

  • felixw

    Why Is Tim Pawlenty Not A Media Darling?

    That’s easy. He didn’t demand to see Obama’s birth certificate. If he did that, he would get round-the-clock coverage in the liberal media.

    The fact that Pawlenty balanced a state budget, cleaning up a $4.3 billion deficit in the process, actually hurts his chances for media coverage. Because, as we know, the smarter and more successful a Republican politician, the more the mainstream media wants to pretend he doesn’t exist.

  • brownsound

    Why Is Tim Pawlenty Not A Media Darling?

    Do you really have to ask this question? He’s a conservative. period. The media is a liberal echo chamber

  • The Lantern of Truth

    Just in from The Austin (Tx.) Daily Worker :

    Comrade Robert Stephenson received a cut just below the toupee line last night , requiring 18 stitches .

    He was injured diving into the mosh pit at the James Taylor concert at the People’s Park .

  • Dem4Ever

    Frances, sweety…only you and the other little girls are “feasting” on hair styles, cell phones and pizza.  Now go outside and play.

  • ModerateMan

    I love how Ron Paul is asked an absurd question about heroin at a debate and says that the legalization of drugs is a State’s choice is somehow mangled into “DEMANDING the legalization of heroin”.

    BTW- a candidate that once supported Cap and Trade will never get more than 5% of the Republican vote.

  • http://www.facebook.com/people/William-G-Abraham/1741063132 William G. Abraham

    Bwahahahahaha.
    Incidentally, has anyone ever seen Tommy Christopher and Frances Martel in the same place? The abject bias is pedantic on exceptionally similar levels.
    Nize wan, wizards.

  • ModerateMan

    Dem4Ever said:
    Frances, sweety…only you and the other little girls are “feasting” on hair styles, cell phones and pizza.  Now go outside and play.

    She’s 23 not 12. She’s drinking PBR flirting with some hipster douche while eating pizza and texting her BFF.

  • Barack Must Go

    ‘With ‘Generic Republican’ Leading 2012 Polls, Why Is Tim Pawlenty Not A Media Darling?

    Voters have made their choice loud and clear: “Generic Republican” is their guy, even sometimes over President Obama.

    So why is everyone ignoring the blandest candidate in the field, former Minnesota governor Tim Pawlenty?

    They’re not.

    ” Generic Republican ” is the code word for Pawlenty.

  • http://gordonbloyershow.com gordonbloyershow

    As I have said on numerous occassions, anyone will beat Obama next year. He is an empty suit. His lies have caught up with him.
    The libs that post here are just lying to themselves when they think he can win next year.

  • Fokker News

    “So why is everyone ignoring the blandest candidate in the field, former Minnesota governor Tim Pawlenty?”

    You answered your own question. Also the guy at one time supported Cap-and-trade so he is a flip-flopper to boot. Anyone who supported Cap and trade should no be given consideration for the Republican nomination. The same goes with Mitch Daniels who one time supported universal healthcare.

  • Dookiestix

    Interesting hearing that a generic Republican candidate is beating Obama, but only sometimes. The entire Republican field is pretty pathetic. I don’t think Republican conservatives fully understand the power behind Obama’s 2nd term candidacy. Lest anyone forgets some of the more insane potential candidates to come out of the Republican field lately. Man, what a sad testament to the human condition.

  • http://www.perceptionasreality.blogspot.com/ skoorbekim

    T-Paw is warming up…
    more of a marathon than a sprint…*

    *FM,
    commentor does not have a political science degree…

  • Barack Must Go

    Dookiestix said:
    Interesting hearing that a generic Republican candidate is beating Obama, but only sometimes. The entire Republican field is pretty pathetic. I don’t think Republican conservatives fully understand the power behind Obama’s 2nd term candidacy. Lest anyone forgets some of the more insane potential candidates to come out of the Republican field lately. Man, what a sad testament to the human condition.

    None more pathetic than Obama himself in 2008.

    You libs can lie to yourselves as much as you like, but Barack won due to a referendum on George W. Bush, not his own merits ( what merits ? ).

    2012 will be the same ” Perfect Storm ” election, only this time B O will be washed out to political sea.

    Hopefully, all the way back to Indonsia to be with his statue.

  • Dem4Ever

    ModerateMan said:
    She’s 23 not 12. She’s drinking PBR flirting with some hipster douche while eating pizza and texting her BFF.

    She doesn’t even sound 12.

  • Dookiestix

    Barack Must Go said:
    None more pathetic than Obama himself in 2008.

    You libs can lie to yourselves as much as you like, but Barack won due to a referendum on George W. Bush, not his own merits ( what merits ? ).

    2012 will be the same ” Perfect Storm ” election, only this time B O will be washed out to political sea.

    Hopefully, all the way back to Indonsia to be with his statue.

    Man, what a sad, racist tirade coming from the likes of you. I expect no less from such intellectual morons such as yourself. Is this what they refer to as white, racist, Tea Bagging anger because the first man of color was elected president? Man, are you a dick.

  • http://gordonbloyershow.com gordonbloyershow

    Dookiestix said:
    Interesting hearing that a generic Republican candidate is beating Obama, but only sometimes. The entire Republican field is pretty pathetic. I don’t think Republican conservatives fully understand the power behind Obama’s 2nd term candidacy. Lest anyone forgets some of the more insane potential candidates to come out of the Republican field lately. Man, what a sad testament to the human condition.

    LOL keep lying to yourself.

  • joe7

    What I’m wondering if is there a blatant conspiracy to pretend that other candidates like Gary Johnson don’t exist. Mediaite, do you guys get fined every time you say his and other names or something. Is there a list of candidates who it is okay to constantly talk about and a list that is a big no no?

  • Glackin

    gordonbloyershow said:
    LOL keep lying to yourself.

    Gordo, if YOU didn’t lie to YOURSELF, no one would be talking to you.

  • DFW

    In this media age, a candidate has to inspire. Whether one is happy with Obama’s presidency or not, no one with an IQ in at least double digits can argue with the fact that he DID inspire a lot of people to get out and vote for him.

    The radical so-called “conservatives” posting here will whine about “libs,” but they lost the last presidential election because McCain didn’t inspire, and Palin was about as coherent as Howard Beale on a bad day.

    The current crowd of Republicans in the news as possible candidates lacks one who inspires. They either put their audience to sleep or turn them off with factless, contradictory rantings. They barely got away with this twice with Bush, but only with Soviet-style manipulating of the 2000 and 2004 elections. The country didn’t fare too well after eight years of Cheney(Bush).

    When it comes to presidential candidates, if it’s not a professional actor (Reagan) or a practiced liar (Nixon), the Republican candidate has an uphill battle if he is to spout the “conservative (OK, not really, but right wing calling itself conservative)” line and run on it. The last decent Republicans to run was Gerry Ford and Bob Dole. Ford had Nixon’s albatross drag him down to defeat, and Dole was past his time and knew it. The last president to take a conservative approach to our economy and foreign policy was Bill Clinton. Cheney was just reckless with both, and his administration was a beacon of support for the most liberal gun ownership laws in the industrialized world.

    Pawlenty is looking to be the next George H.W. Bush candidate–”vote for me because, well, I’m a Republican, and that’s all you need to know or ever will know about me!” Democrats may laugh, and maybe with good reason, but they should also remember that George H.W. Bush did win his first presidential election, and even did so legitimately–a tactic from which, granted, his party seems to have since moved on. .

  • Snidely

    Revelations 3:15 New Living Translation (©2007)

    But since you are like lukewarm water, neither hot nor cold, I will spit you out of my mouth!

    And that is the least disgusting version. I don’t know about anybody else, but I want a fire breathing far right revolutionary to jump on their Washington desks and kick over all their ash trays.

  • Barack Must Go

    Dookiestix said:
    Man, what a sad, racist tirade coming from the likes of you. I expect no less from such intellectual morons such as yourself. Is this what they refer to as white, racist, Tea Bagging anger because the first man of color was elected president? Man, are you a dick.

    Nice try…….hey, hey stop trying to touch me there you pervert.

  • Newsjunky

    Hahahahaha! I love reading all the poor losers on here complaining about why their candidate is not the “media darling”. It’s because the media exposes the far right-wing for what they are – embarrassments to this country. You will get nowhere in 2012 and likely beyond. America has moved on from your sad, pathetic views.

    At it’s core, this is not a racist, homophobic country – like you’d want it be. It’s an all-inclusive country. And there’s nothing you can do to stop it. Go ahead – trot out Gingrich, Palin, Bachmann, Paul, whoever… they are way too extreme for 90% of America. You lose again. Move to Texas with Rick Perry and secede. That’s the best you can hope for…

  • Glackin

    Gertrude Stein explained it; “There is no there there.”

  • Spike1

    America needs a good military leader for our next president like Norman Schwarzkopf. Someone that does what he says he will do. No more empty suits, we don’t need a community organizer, we need a real leader, someone we can respect, someone that deserves it.

  • Glackin

    Spike1 said:
    America needs a good military leader for our next president like Norman Schwarzkopf. Someone that does what he says he will do. No more empty suits, we don’t need a community organizer, we need a real leader, someone we can respect, someone that deserves it.

    No insult to the General, but a 75 year old political virgin is not what our country needs.

  • The Lantern of Truth

    Spike1 said:
    America needs a good military leader for our next president like Norman Schwarzkopf. Someone that does what he says he will do. No more empty suits, we don’t need a community organizer, we need a real leader, someone we can respect, someone that deserves it.

    That’s it . We need to regain the respect of the world .
    Our friends need to trust us again , and our enemies need to fear us . Very badly .

    I’ll take a Netanyahu type in a second .

  • Gasket

    The Lantern of Truth said:
    That’s it . We need to regain the respect of the world .
    Our friends need to trust us again , and our enemies need to fear us . Very badly .

    I’ll take a Netanyahu type in a second .

    LOL. Netanyahu on the world level is not trusted, loved or feared. His personal poll numbers are not even that great in Israel. Read Israeli newspapers sometime.

  • Glackin

    The Lantern of Truth said:
    That’s it . We need to regain the respect of the world .
    Our friends need to trust us again , and our enemies need to fear us . Very badly .

    I’ll take a Netanyahu type in a second .

    He may be looking for employment pretty soon. His hissy-fit didn’t get such great revues in Israel.

  • namseer

    I don’t know what poll Mediaite is using for this story, but the latest poll that I saw had Obama beating all of the possible Republican nominees by at least 7% with Obama’s overall approval rating now at 50%. I think right-wingers best just bend over, grab their ankles, and get used to it because it doesn’t look like the Republicans will have another chance to destroy America again until at least 2016. There is even talk starting about the Democrats taking back the House in 2012!

  • namseer

    Spike1 said:
    America needs a good military leader for our next president… Someone that does what he says he will do. No more empty suits… We need a real leader, someone we can respect, someone that deserves it.

    Thank you, “Spike1,” for endorsing President Barack Obama! He is a great military leader. He’s tough on terrorism. He does what he says he will do (health care reform, killing bin Laden, ending DADT, etc.) He is brilliant. He’s a good honest family man and he deserves our respect.

    Now, “Spike 1,” go play with yourself for the next few years while President Obama continues to lead our nation out of the disaster that was the eight years of suffering and destruction that the last Republican administration brought us.

  • Glackin

    The Lantern of Truth said:
    That’s it . We need to regain the respect of the world .
    Our friends need to trust us again , and our enemies need to fear us . Very badly .

    I’ll take a Netanyahu type in a second .

    We had one. “Do the letter ‘W’ mean anything to ya’, Petunia?”

  • Michael_T

    What an atrocious piece of journalist by Mediaite’s Frances Martel. Perhaps a few too many glasses of wine on a Saturday prior to putting her somewhat amateurish thoughts on Mediaite.

    It was full of disjointed phrases, run on sentences, poor syntax and phrases that did not make sense.

    I want to ask Colby Hall (rhetorically) if I were to edit her piece and send it to Dan Abrams could I possibly get a part-time job as an editor?

    I know we see occasional examples of poor writing on other blogs (TVNewser, NewsBusters, News Hounds) – but this article by Frances has to take the grand prize.

  • Michael_T

    *journalism NOT journalist

  • DFW

    Newsjunky said:
    Move to Texas with Rick Perry and secede. That’s the best you can hope for…

    Hey! SOME of us Texans can’t stand Rick Perry and his corrupt, phony “Christian” Taliban!! Let the so-called “conservatives” move to Mississippi and THEN secede!

  • Glackin

    DFW said:
    Hey! SOME of us Texans can’t stand Rick Perry and his corrupt, phony “Christian” Taliban!! Let the so-called “conservatives” move to Mississippi and THEN secede!

    DFW said:
    Hey! SOME of us Texans can’t stand Rick Perry and his corrupt, phony “Christian” Taliban!! Let the so-called “conservatives” move to Mississippi and THEN secede!

    My condolences. I lived in NY when we lost Cuomo and got Pataki.
    We called the Keno Game he set up “Pataki Crack”.

  • jim bronson 990cc

    The Lantern of Truth said:
    That’s it . We need to regain the respect of the world .Our friends need to trust us again , and our enemies need to fear us . Very badly . I’ll take a Netanyahu type in a second .

    Of course you would: “I know what America is. America is a thing you can move very easily, move it in the right direction. They won’t get in our way.” – Bibi

  • Barack Must Go

    Michael_T said:
    What an atrocious piece of journalist by Mediaite’s Frances Martel. Perhaps a few too many glasses of wine on a Saturday prior to putting her somewhat amateurish thoughts on Mediaite.

    It was full of disjointed phrases, run on sentences, poor syntax and phrases that did not make sense.

    I want to ask Colby Hall (rhetorically) if I were to edit her piece and send it to Dan Abrams could I possibly get a part-time job as an editor?

    I know we see occasional examples of poor writing on other blogs (TVNewser, NewsBusters, News Hounds) – but this article by Frances has to take the grand prize.

    Why do you hate women so much?

  • Barack Must Go

    Michael_T said:
    *journalism NOT journalist

    Good catch there ( richard )

  • Michael_T

    Some of the more egregious examples of poor writing by Frances:

    1) “He once mistakenly announced his presidential run to Piers Morgan and also immediately retracted, despite his intentions being completely obviously.”
    2) “… which is actually not an unpopular thing for someone who wants access to the nuclear football to display.
    3) “The dilemma this puts Pawlenty in between name recognition and voter appeal would naturally lead to some empathy …”
    4) “Pawlenty is running for President of the United States– not, as many of his challengers are accused of, Fox News contributor.”
    5) “His campaign has vocally made their objective to govern, not entertain.”
    6) “… studies show voters searching for something inoffensive in this sea of fameballs should make Pawlenty a news story.”
    7) “Nor is that to say that no ill could come out of renewed interest in the former Minnesota governor for Pawlenty himself.”

    I am not saying that these examples are *all* ridden with grammatical errors and typos. What I am saying is that these could all benefit from some good crisp editing.

  • Barack Must Go

    Michael_T said:
    Some of the more egregious examples of poor writing by Frances:

    1) “He once mistakenly announced his presidential run to Piers Morgan and also immediately retracted, despite his intentions being completely obviously.”
    2) “… which is actually not an unpopular thing for someone who wants access to the nuclear football to display.
    3) “The dilemma this puts Pawlenty in between name recognition and voter appeal would naturally lead to some empathy …”
    4) “Pawlenty is running for President of the United States– not, as many of his challengers are accused of, Fox News contributor.”
    5) “His campaign has vocally made their objective to govern, not entertain.”
    6) “… studies show voters searching for something inoffensive in this sea of fameballs should make Pawlenty a news story.”
    7) “Nor is that to say that no ill could come out of renewed interest in the former Minnesota governor for Pawlenty himself.”

    I am not saying that these examples are *all* ridden with grammatical errors and typos. What I am saying is that these could all benefit from some good crisp editing.

    Why don’t you give your expertly edited version right below each example next time.

    Maybe then all of us here on MEDIAite could decide if you’d work out.

    If you check out OK we’ll put in a ” good word ” with management.

    Who knows, maybe they’ll take you on as an apprentice while you’re still collecting unemployment checks.

    Good luck champ, I’ll keep my fingers crossed and say a prayer for you before bed tonight.

  • BFD: Widow Tormenter

    Republicans…to not know them is to love them.

    It’s the getting-to-know-them part that always screws them.

  • CAconservative

    Pawlenty is about as interesting as watching grass grow.

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