Cable News Ratings Wednesday March 15: John King Leads CNN, Only Host to Crack 600,000 Total Viewers

Mediaite StaffMar 16th, 2023, 4:52 pm
 

John King

CNN’s ongoing struggles were on clear display Wednesday as only one show cracked the 600,000 viewer mark — and it wasn’t a prime time program.

John King’s Inside Politics brought in 619,000 total viewers at 12 p.m. to lead the network. Anderson Cooper came in second place at 8 p.m. with 569,000 total viewers. CNN’s total day average was 427,000 total viewers — landing the network in a solid third place.

Notably, MSNBC’s Nicolle Wallace beat Fox News’s Neil Cavuto at 4 p.m. with 1.31 million total viewers to 1.275 million viewers. Wallace’s total, however, is an average of her two-hour program from 4 to 6 p.m. Fox News’s The Five brought in 2.96 million total viewers at 5 p.m.

Here is a full breakdown of Wednesday’s cable news ratings by show:

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
806		 CNN THIS MORNING:
260		 MORNING JOE:
765		 WISE GUYS WITH JOHN TABAC:
17		 EARLY MORNING:
17
7a FOX AND FRIENDS:
1073		 CNN THIS MORNING:
326		 — WAKE UP AMERICA:
70		 MORNING IN AMERICA:
29
8a FOX AND FRIENDS:
1464		 CNN THIS MORNING:
427		 — — —
9a AMERICAS NEWSROOM:
1492		 CNN NEWSROOM:
462		 MORNING JOE:
882		 NATIONAL REPORT:
114		 —
10a AMERICAS NEWSROOM:
1479		 CNN NEWSROOM:
489		 MSNBC REPORTS- LIVE:
654		 — NWSN LIVE W/ MARNI HUGHES:
35
11a FAULKNER FOCUS, THE:
1481		 AT THIS HOUR:
493		 JOSE DIAZ-BALART REPORTS:
627		 — —
12p OUTNUMBERED:
1531		 INSIDE POLITICS:
619		 ANDREA MITCHELL REPORTS:
646		 JOHN BACHMAN NOW:
94		 —
1p AMERICA REPORTS:
1373		 CNN NEWSROOM:
555		 CHRIS JANSING REPORTS:
558		 — BLUE BLOODS:
78
2p AMERICA REPORTS:
1302		 CNN NEWSROOM:
553		 MSNBC PRESS CONFERENCE:
565 [2:17 PM-2:45 PM]		 AMERICAN AGENDA:
135		 BLUE BLOODS:
119
3p STORY, THE:
1354		 CNN NEWSROOM:
514		 KATY TUR REPORTS:
708		 — BLUE BLOODS:
165
4p YOUR WORLD W/NEIL CAVUTO:
1275		 LEAD WITH JAKE TAPPER:
492		 DEADLINE:WHITE HOUSE:
1310		 CHRIS SALCEDO SHOW, THE:
161		 BLUE BLOODS:
216
5p FIVE, THE:
2956		 LEAD WITH JAKE TAPPER:
536		 — SPICER & CO:
113		 NEWSNATION: RUSH HOUR:
116
6p SPECIAL RPT W/BRET BAIER:
2083		 SITUATION ROOM:
514		 BEAT W/ARI MELBER:
1316		 RECORD WITH GRETA VAN SUS:
127		 NEWSNATION: RUSH HOUR:
73
7p JESSE WATTERS PRIMETIME:
2461		 ERIN BURNETT OUTFRONT:
538		 REIDOUT:
1017		 ROB SCHMITT TONIGHT:
192		 ON BALANCE W/ VITTERT:
72
8p TUCKER CARLSON TONIGHT:
3208		 ANDERSON COOPER 360:
569		 ALL IN W/ CHRIS HAYES:
1193		 ERIC BOLLING THE BALANCE:
145		 CUOMO:
140
9p HANNITY:
2498		 CNN PRIMETIME:
452		 ALEX WAGNER TONIGHT:
1130		 PRIME NEWS:
124		 DAN ABRAMS LIVE:
96
10p INGRAHAM ANGLE, THE:
1964		 CNN TONIGHT:
380		 LAST WORD W/ L. ODONNELL:
1462		 GREG KELLY REPORTS:
156		 BANFIELD:
88
11p GUTFELD!:
1979		 CNN TONIGHT:
262		 11TH HOUR W/ S. RUHLE:
929		 ROB SCHMITT TONIGHT:
116		 CUOMO:
66

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
103		 CNN THIS MORNING:
72		 MORNING JOE:
103		 WISE GUYS WITH JOHN TABAC:
6		 EARLY MORNING:
5
7a FOX AND FRIENDS:
138		 CNN THIS MORNING:
88		 — WAKE UP AMERICA:
8		 MORNING IN AMERICA:
5
8a FOX AND FRIENDS:
191		 CNN THIS MORNING:
106		 — — —
9a AMERICAS NEWSROOM:
176		 CNN NEWSROOM:
91		 MORNING JOE:
97		 NATIONAL REPORT:
5		 —
10a AMERICAS NEWSROOM:
180		 CNN NEWSROOM:
67		 MSNBC REPORTS- LIVE:
69		 — NWSN LIVE W/ MARNI HUGHES:
4
11a FAULKNER FOCUS, THE:
189		 AT THIS HOUR:
77		 JOSE DIAZ-BALART REPORTS:
83		 — —
12p OUTNUMBERED:
176		 INSIDE POLITICS:
114		 ANDREA MITCHELL REPORTS:
86		 JOHN BACHMAN NOW:
2		 —
1p AMERICA REPORTS:
185		 CNN NEWSROOM:
89		 CHRIS JANSING REPORTS:
68		 — BLUE BLOODS:
6
2p AMERICA REPORTS:
172		 CNN NEWSROOM:
89		 MSNBC PRESS CONFERENCE:
82 [2:17 PM-2:45 PM]		 AMERICAN AGENDA:
5		 BLUE BLOODS:
8
3p STORY, THE:
154		 CNN NEWSROOM:
92		 KATY TUR REPORTS:
70		 — BLUE BLOODS:
12
4p YOUR WORLD W/NEIL CAVUTO:
156		 LEAD WITH JAKE TAPPER:
82		 DEADLINE:WHITE HOUSE:
134		 CHRIS SALCEDO SHOW, THE:
13		 BLUE BLOODS:
19
5p FIVE, THE:
288		 LEAD WITH JAKE TAPPER:
108		 — SPICER & CO:
7		 NEWSNATION: RUSH HOUR:
11
6p SPECIAL RPT W/BRET BAIER:
176		 SITUATION ROOM:
110		 BEAT W/ARI MELBER:
124		 RECORD WITH GRETA VAN SUS:
3		 NEWSNATION: RUSH HOUR:
8
7p JESSE WATTERS PRIMETIME:
232		 ERIN BURNETT OUTFRONT:
127		 REIDOUT:
132		 ROB SCHMITT TONIGHT:
13		 ON BALANCE W/ VITTERT:
15
8p TUCKER CARLSON TONIGHT:
346		 ANDERSON COOPER 360:
102		 ALL IN W/ CHRIS HAYES:
103		 ERIC BOLLING THE BALANCE:
12		 CUOMO:
34
9p HANNITY:
255		 CNN PRIMETIME:
114		 ALEX WAGNER TONIGHT:
113		 PRIME NEWS:
20		 DAN ABRAMS LIVE:
30
10p INGRAHAM ANGLE, THE:
206		 CNN TONIGHT:
73		 LAST WORD W/ L. ODONNELL:
139		 GREG KELLY REPORTS:
13		 BANFIELD:
24
11p GUTFELD!:
315		 CNN TONIGHT:
68		 11TH HOUR W/ S. RUHLE:
117		 ROB SCHMITT TONIGHT:
8		 CUOMO:
21

As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 demo.

Total viewers:

CNN: 427,000

Fox News: 1.62 million

MSNBC: 847,000

25-54 Demo:

CNN: 86,000

Fox News: 193,000

MSNBC: 96,000

Here are the prime time averages — encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.

Total viewers:

CNN: 467,000

Fox News: 2.56 million

MSNBC: 1.26 million

25-54 Demo:

CNN: 96,000

Fox News: 269,000

MSNBC: 118,000

For more ratings information and analysis go to ShowBuzz Daily.

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