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Ben & Jerry’s Won’t Rename ‘Hazed & Confused’ Flavor After ‘Hazing’ Complaints

When you hear the Ben & Jerry’s ice cream pun name “Hazed and Confused,” does it make you think of hazelnuts… or hazing? The latter has caused a bit of a stir, with anti-hazing advocates calling for a name change.

The cries for change came about after Lianne and Brian Kowiak, a Florida couple, sent a letter to the ice cream giant complaining about the name. Their son had died a few years ago during a frat hazing ritual, and they were very disturbed to see the word “hazed” on the ice cream carton.

The name, of course, is a reference to the Led Zeppelin song “Dazed and Confused” (oh, and the movie too, I guess). And after a few weeks, Ben & Jerry’s came back with their decision and said they wouldn’t be changing the name.

A B&J spokesman said, “It didn’t make sense for us to change the name. We named it because it’s a pop culture reference.”

[h/t CNBC]
[image via 360b/Shutterstock]

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Josh Feldman is a Senior Editor at Mediaite. Email him here: josh@mediaite.com Follow him on Twitter: @feldmaniac