Chyron of the Day: CNBC Already Not Completely Sure Who Their Boss Is

by Steve Krakauer | 10:53 am, October 16th, 2009

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9:27amET, CNBC:

We do a lot of these Chyron of the Day posts, and we usually try to avoid the simple spelling error. But we had to do it here, because of the context. In a report by Bertha Coombs about her boss’ boss’ boss, GE CEO Jeffrey Immelt, the CNBC chyron had ‘Immelt’ spelled wrong.

The report is about what Immelt said in a conference call today: “Vivendi has been a great partner. They’ve got a window every year to review their options for NBC and this year we wanted to be ready for several scenarios.”

The chyron labels the GE CEO as “Imnmelt” – a point made especially interesting given the story. While Immelt is currently the head of NBCU, and thus, CNBC, the report is about how much longer he’ll be serving that role.

Do you have a pick for Chyron of the Day? Email me at Steve@Mediaite.com with an image or time/network (and check out all the past Chyrons of the Day here)…

Here’s the clip:

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chyron of the day, CNBC, GE, Jeff Immelt, Jeffrey Immelt

2 comments

StewartIII says:

October 16, 2009 at 6:34 pm

ChickaBOOMer: Find The F**k Up
http://chickaboomer.blogspot.com/2009/10/find-fk-up.html

musicom67 says:

October 18, 2009 at 3:49 pm

Ummm methinks Jeff Zucker is head of NBCU, and Jeff Imnmelt [sic] is head of GE, who ultimately would be Papa Bear to the whole shebang…until further notice.

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