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Fox News’ Thursday Ratings Dominate Cable News Haiti Coverage

ratings
» 3 comments

Cable news ratings, January 14, 2010: Check out the highlights, and see the full ratings below:

• Fox News was the top-rated cable news network as usual Thursday, in total viewers and the A25-54 demographic, total day and in prime time. CNN was in 2nd place in all categories, the closest being in total day demo. The top show of the night was Bill O’Reilly‘s O’Reilly Factor, which had more than one million viewers in the demo and more than four million total viewers.

• The top non-FNC show was Campbell Brown‘s 8pmET CNN show in the demo and Larry King‘s 9pmET CNN show in total viewers. At 11pmET, Anderson Cooper was #1 in the demo – the only hour CNN beat FNC in any category.

Check out all the ratings below, and leave your own thoughts in the comments:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm

Beck

689

Blitzer

360

Matthews

108

Prime

114

6 pm

Baier

510

Blitzer

378

Ed Show

158

Prime

87

7 pm

Shep

614

Tonight

397

Matthews

187

Issues

116

8 pm

O’Reilly

1085

Brown

619

Olbermann

351

Grace

289

9 pm

Hannity

927

King

529

Maddow

320

Behar

153

10 pm

Greta

622

Cooper

587

Olbermann

215

Grace

158

11 pm

O’Reilly

509

Cooper

528

Maddow

159

Showbiz

144

TOTAL DAY 461 349 143 152
PRIME TIME 879 578 295 196
Data by Nielsen Media Research. Live and same day (DVR) data.
TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm

Beck

2712

Blitzer

1216

Matthews

488

Prime

226

6 pm

Baier

2420

Blitzer

1251

Ed Show

666

Prime

158

7 pm

Shep

2318

Tonight

1184

Matthews

693

Issues

280

8 pm

O’Reilly

4205

Brown

1537

Olbermann

1148

Grace

857

9 pm

Hannity

3255

King

1575

Maddow

916

Behar

794

10 pm

Greta

2167

Cooper

1459

Olbermann

594

Grace

404

11 pm

O’Reilly

1558

Cooper

1109

Maddow

479

Showbiz

398

TOTAL DAY 1742 1002 481 357
PRIME TIME 3211 1524 886 672
Data by Nielsen Media Research. Live and same day (DVR) data.

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  • m

    Well…It’s not because of Haiti coverage, that’s for sure:
    http://cloudfront.mediamatters.org/static/images/item/totalearthquakecoverage.jpg
    http://cloudfront.mediamatters.org/static/images/item/earthquake%20coverage%20by%20show.jpg
    Fox News viewers come for conservative commentary, not news.

  • sarainitaly

    Ameriblog repeated a media matters caim that FOX news was ignoring the earthquake coverage.

    “On January 13, Fox News’ three top-rated programs for 2009 — The O’Reilly Factor, Hannity, and Glenn Beck — devoted a combined total of less than 7 minutes of coverage to the earthquake in Haiti, instead choosing to air such things as Beck’s hour-long interview with Sarah Palin, Bill O’Reilly’s discussion of Comedy Central host Jon Stewart, and Sean Hannity’s advocacy for Massachusetts candidate Scott Brown’s Senate campaign. By contrast, the content of MSNBC’s three top-rated shows underscored the significance of the Haiti disaster; Countdown, The Rachel Maddow Show, and Hardball devoted a total of more than two hours to the earthquake.”

    Of course, they chose to not include the other half of the statement, about Shep and Baier.

    I had left this comment:

    ” Other Fox News shows — such as Special Report with Bret Baier and The Fox Report with Shepard Smith — did devote extensive coverage to the earthquake.” – Media Matters http://mediamatters.org/research/201001140029

    “To be fair, Fox did have extensive afternoon coverage on Wed and today, the best in my mind coming from Shep Smith at both 3 and 7 est.” – brianinnyc 2 hours ago in reply to Campbell62

    The difference between news and commentary programming. FOX news covered the earthquake non-stop. The commentary programs commented on the tragedy, and continued with their normal planned schedules. News vs. commentary. Oreilly’s talking points have been devoted to Haiti since the earthquake happened. Beck had pre-planned shows with Palin and a panel of African american conservatives.

    Since all Olbermann and Maddow ever do are mock FOX, they were easily able to ignore their normally scheduled FOX bashing to cover the earthquake.

    And, not all viewers like to watch coverage of a tragedy 24/7… if people wanted further coverage, they could turn to CNN. If they watched the news all day on FOX, they might have preferred commentary in the evening. As someone who follows these events closely (watches lots of coverage throughout the day), most often you see the same footage and info over and over again, hour after hour.

    I guess the ratings will tell…

    And I guess they do…

  • sarainitaly

    I forgot to link: http://www.americablog.com/2010/01/top-fox-news-shows-basically-ignored.html#comment-29960790

    The comment section was then filled with all kinds of ugly attacks, calling all Fox viewers racist, who don’t care about “brown people”….all because of a report based on lies.

    Looking at the ratings of Bret, Shep and Greta, who did extensive coverage, it sure looks like more FOX viewers turned in to watch the coverage of Haiti than msnbc and CNN viewers….combined.

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