Trump’s Interview on Newsmax Lands Fifth in the Network’s Ratings, Eighth in Demo

Mediaite StaffFeb 3rd, 2022, 12:47 pm
 

Donald Trump bashes Lindsey Graham

One thing stood out in the Tuesday ratings: Donald Trump’s interview on Newsmax with host Robert Schmitt, airing in prime time, was not the most watched hour on the network.

Trump interviews used to be seen as a turboboost for cable news ratings. For a smaller network like Newsmax, which boasts an audience perhaps more devoted to Trump than even the audience of Fox News, it’s a gold standard interview.

But Trump’s interview with Schmitt drew only 220,000 total viewers and 33,000 in the advertiser-coveted 25-54 age demo. That was a decent pop from the previous hour, but not enough to propel the show to the top of the ratings pile at Newsmax.

Robert Schmitt Tonight placed fifth in the ratings for the network, behind shows from Eric Bolling, Grant Stinchfield, Sean Spicer, and Greg Kelly.

Kelly and Stinchfield more than doubled Schmitt’s interview in the demo. Schmitt placed eighth in that metric.

See the full ratings data below.

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
997		 NEW DAY:
303		 MORNING JOE:
762		 ROB CARSONS WHAT IN THE:
20		 ELEMENTARY:
41
7a FOX AND FRIENDS:
1435		 NEW DAY:
434		 — WAKE UP AMERICA:
117		 MORNING IN AMERICA:
15
8a FOX AND FRIENDS:
1593		 NEW DAY:
543		 — — —
9a AMERICAS NEWSROOM:
1589		 CNN NEWSROOM:
535		 STEPHANIE RUHLE REPORTS:
783		 NATIONAL REPORT:
166		 —
10a AMERICAS NEWSROOM:
1568		 CNN NEWSROOM:
539		 JOSE DIAZ-BALART REPORTS:
597		 — IN THE HEAT OF THE NIGHT:
78
11a FAULKNER FOCUS, THE:
1527		 AT THIS HOUR:
520		 CRAIG MELVIN REPORTS:
492		 — IN THE HEAT OF THE NIGHT:
96
12p OUTNUMBERED:
1715		 INSIDE POLITICS:
632		 ANDREA MITCHELL REPORTS:
587		 JOHN BACHMAN NOW:
170		 IN THE HEAT OF THE NIGHT:
205
1p AMERICA REPORTS:
1379		 CNN NEWSROOM:
593		 MTP DAILY:
655		 — BLUE BLOODS:
244
2p AMERICA REPORTS:
1278		 CNN NEWSROOM:
550		 KATY TUR REPORTS:
651		 AMERICAN AGENDA:
203		 BLUE BLOODS:
318
3p STORY, THE:
1338		 CNN NEWSROOM:
578		 HALLIE JACKSON REPORTS:
713		 — BLUE BLOODS:
361
4p YOUR WORLD W/NEIL CAVUTO:
1366		 LEAD WITH JAKE TAPPER:
687		 DEADLINE:WHITE HOUSE:
1257		 ERIC BOLLING THE BALANCE:
233		 BLUE BLOODS:
409
5p FIVE, THE:
3439		 LEAD WITH JAKE TAPPER:
678		 — CHRIS SALCEDO SHOW, THE:
212		 NEWSNATION: RUSH HOUR:
173
6p SPECIAL RPT W/BRET BAIER:
2432		 SITUATION ROOM:
614		 BEAT W/ARI MELBER:
1111		 SPICER & CO:
267		 DONLON REPORT, THE:
46
7p JESSE WATTERS PRIMETIME:
2854		 ERIN BURNETT OUTFRONT:
654		 REIDOUT:
1062		 GREG KELLY REPORTS:
345		 ON BALANCE W/ VITTERT:
37
8p TUCKER CARLSON TONIGHT:
3558		 ANDERSON COOPER 360:
731		 ALL IN W/ CHRIS HAYES:
1362		 STINCHFIELD:
249		 DAN ABRAMS LIVE:
50
9p HANNITY:
2820		 ANDERSON COOPER 360:
609		 RACHEL MADDOW SHOW:
2117		 CORTES & PELLEGRINO:
102		 NEWSNATION PRIME:
36
10p INGRAHAM ANGLE, THE:
2190		 DON LEMON TONIGHT:
681		 LAST WORD W/ L. ODONNELL:
1419		 ROB SCHMITT TONIGHT:
220		 BANFIELD:
32
11p GUTFELD!:
1911		 DON LEMON TONIGHT:
447		 11TH HOUR:
828		 GREG KELLY REPORTS:
116		 ON BALANCE W/ VITTERT:
16

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
180		 NEW DAY:
29		 MORNING JOE:
90		 ROB CARSONS WHAT IN THE:
1		 ELEMENTARY:
0
7a FOX AND FRIENDS:
255		 NEW DAY:
59		 — WAKE UP AMERICA:
11		 MORNING IN AMERICA:
3
8a FOX AND FRIENDS:
245		 NEW DAY:
88		 — — —
9a AMERICAS NEWSROOM:
250		 CNN NEWSROOM:
82		 STEPHANIE RUHLE REPORTS:
68		 NATIONAL REPORT:
21		 —
10a AMERICAS NEWSROOM:
278		 CNN NEWSROOM:
64		 JOSE DIAZ-BALART REPORTS:
58		 — IN THE HEAT OF THE NIGHT:
9
11a FAULKNER FOCUS, THE:
268		 AT THIS HOUR:
78		 CRAIG MELVIN REPORTS:
41		 — IN THE HEAT OF THE NIGHT:
3
12p OUTNUMBERED:
260		 INSIDE POLITICS:
111		 ANDREA MITCHELL REPORTS:
58		 JOHN BACHMAN NOW:
39		 IN THE HEAT OF THE NIGHT:
14
1p AMERICA REPORTS:
205		 CNN NEWSROOM:
98		 MTP DAILY:
81		 — BLUE BLOODS:
22
2p AMERICA REPORTS:
200		 CNN NEWSROOM:
116		 KATY TUR REPORTS:
71		 AMERICAN AGENDA:
52		 BLUE BLOODS:
34
3p STORY, THE:
242		 CNN NEWSROOM:
137		 HALLIE JACKSON REPORTS:
75		 — BLUE BLOODS:
43
4p YOUR WORLD W/NEIL CAVUTO:
256		 LEAD WITH JAKE TAPPER:
134		 DEADLINE:WHITE HOUSE:
90		 ERIC BOLLING THE BALANCE:
43		 BLUE BLOODS:
40
5p FIVE, THE:
543		 LEAD WITH JAKE TAPPER:
117		 — CHRIS SALCEDO SHOW, THE:
42		 NEWSNATION: RUSH HOUR:
21
6p SPECIAL RPT W/BRET BAIER:
466		 SITUATION ROOM:
137		 BEAT W/ARI MELBER:
114		 SPICER & CO:
50		 DONLON REPORT, THE:
4
7p JESSE WATTERS PRIMETIME:
485		 ERIN BURNETT OUTFRONT:
200		 REIDOUT:
127		 GREG KELLY REPORTS:
69		 ON BALANCE W/ VITTERT:
6
8p TUCKER CARLSON TONIGHT:
590		 ANDERSON COOPER 360:
193		 ALL IN W/ CHRIS HAYES:
149		 STINCHFIELD:
71		 DAN ABRAMS LIVE:
4
9p HANNITY:
473		 ANDERSON COOPER 360:
144		 RACHEL MADDOW SHOW:
217		 CORTES & PELLEGRINO:
25		 NEWSNATION PRIME:
3
10p INGRAHAM ANGLE, THE:
371		 DON LEMON TONIGHT:
174		 LAST WORD W/ L. ODONNELL:
154		 ROB SCHMITT TONIGHT:
33		 BANFIELD:
1
11p GUTFELD!:
372		 DON LEMON TONIGHT:
103		 11TH HOUR:
124		 GREG KELLY REPORTS:
12		 ON BALANCE W/ VITTERT:
3

Read more cable news ratings here…

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