Megyn Kelly Declares War On New Brand Over Trans Influencer Dylan Mulvaney — Noted MAGA Fave Versace
YouTube and Sirius XM host Megyn Kelly declared war on Versace over a promotional partnership with transgender influencer Dylan Mulvaney.
Bud Light and Mulvaney infamously became the focus of a torrent of abuse, a boycott, and even a bomb threat after they partnered for a social media promotional message that involved Mulvaney receiving a pack of customized cans to celebrate the anniversary of her transition.
This week, Mulvaney partnered with Versace to promote their women’s line on social media and at live events.
Kelly, who hosts Sirius XM’s The Megyn Kelly Show, was a vociferous supporter of the Bud Light boycott, and immediately went on the attack by threatening Versace with potentially ruinous sales declines from famously couture-happy MAGA fans.
In an X/Twitter post featuring a Mulvaney video, Kelly wrote “Versace you are our new Bud Lite.”
The video shows Mulvaney trying on a little black Versace number to the tune of Madonna’s Material Girl.
While plenty of fans were sympathetic to Kelly, others pointed out that the high-fashion brand might not be all that vulnerable to coercion by the Kid Rocks of the world:
I couldn’t care less who you are or how you identify. That’s your business. But I do have a problem when companies b*tch slap women. Bye @Versace , glad you can afford to go broke. Didn’t you get the memo? #2025 https://t.co/BUgvNeqoi7
— Suzanne Fahy (@FahySuzanne) May 10, 2025
This woman is so delusional ain’t no MAGA republican buying Versace https://t.co/dDOYCHlQ4o
— savs (@Savsflakko) May 10, 2025
Boycott https://t.co/nEOm3raXkh
— Logan Run (@loganrunagain) May 10, 2025
Adios Versace. https://t.co/vkz1a96nRd
— Drew McManigle (@DrewMcmanigle) May 10, 2025
The libs who wear @versace could give a rats ass. https://t.co/DRnqEc8RPa
— Dave Rice (@dartagnan61) May 10, 2025
No need for me to boycott, I can’t afford the 💩 anyway. https://t.co/AfoL2bBLtM
— Brattybratt (@brattybratt) May 10, 2025
Show us on the doll where Versace hurt you, @megynkelly. https://t.co/UdhUYgG7i4 pic.twitter.com/DsVBcybKuQ
— 🟠Peter Kroth 🇺🇲 🏁 (@TheKrothRoads) May 10, 2025
They will never learn! https://t.co/NQKLGZPtN9
— Deplorable Red (@hoppyRed) May 10, 2025
Versace just Bud Lighted itself!! https://t.co/4RJBxt56lJ
— Gritty Texan (@GrittyTexanRKS) May 10, 2025
Watch above via Dylan Mulvaney.