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Betty White Lands Recurring Role, Thanks To Internet

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In case you were on the fence after the 2008 election about the Internet’s ability to effect real world change, the trajectory of former Golden Girl Betty White should be enough to sway you. Becoming something of a web celebrity (which included a successful Facebook campaign to have the 88-year-old host Saturday Night Live) has done wonders for White’s career, including turning what was supposed to be a cameo on a new sitcom into a serial character.

Hot In Cleveland, an original series slated for TV Land in June, put White in their pilot as the caretaker of home occupied by the protagonists. But after a Superbowl commercial, a spot on 30 Rock, and a general zeitgeist of White-omania, the series creators have decided to bring back Betty to our airwaves as a reoccurring character. Which is a smart move on the writers’ part: How else would they get the teen demographic to tune into TV Land for a show about Cleveland?

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  • ex politicalmedia hack

    while searching for free tv on my new droid phone i visited archives.org and found a 50s tv show that stgarred betty – that was a funny comedy where she continuously broke down the third wall and spoke to the audience in charachter and answeded questions asked by an off screen narrator.

    interesting stuff but the biggest surprise was to see what a true blue american beauty miss white was back then,
    a real – oh my – gorgeous girl next door wowish woman.

    gotta love all the furvor around her now and i will be sure to watch snl when she comes on and that will be my first intentional must see of that show in ages.

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