Today Is #MuteMonday, But What Does That Mean For You (and Donald Trump)?

Have you noticed any mentions of #MuteMonday trickling down your Twitter timeline this weekend? The hashtag was started by the feminist newsletter Signal Boost in an effort to curb Donald Trump‘s Twitter habit, according to Cosmopolitan, and seems to be the next move for anyone feeling energized by this weekend’s huge women’s marches.

The action is simple: Unfollow and block @realDonaldTrump and @POTUS on Twitter, follow “someone working towards the progress we all still believe in,” instead, and then tweet about who you chose to follow using #MuteMonday.

The idea is, of course, that Trump will lose followers on the platform he uses to communicate about the “dishonest” media and sportswear companies. Tweeting is a big part of Trump’s public persona, which he justifies by saying it’s more direct than relying on the media. If fewer people pay attention to his tweets, he’ll have to do real press conferences.

The idea is really resonating with a lot of people.

Trending now #MuteMonday unfollowing @realDonaldTrump @POTUS and listening to and following the lead of @CoryBooker! #wisdomfromthepain

— Jamie Lee Curtis (@jamieleecurtis) January 23, 2017

Acts of daily resistance: tomorrow is #MuteMonday unfollow & block @POTUS & follow @AnnaHolmes @AngryBlackLady @JessicaValenti @rtraister

— ilyse hogue (@ilyseh) January 23, 2017

@POTUS @realDonaldTrump doesn’t deserve your follow. Support @splcenter working to stop discrimination, hate,& intolerance. #MuteMonday

— Debra Messing (@DebraMessing) January 23, 2017

Reminder! If you are following @POTUS you are now following Trump. Dump him and follow folks doing good like@UNITEDWEDREAM #mutemonday https://t.co/3GDJQLfyHn

— Jennifer Palmieri (@jmpalmieri) January 23, 2017

Adding some positivity to my feed. Unfollowed @realDonaldTrump and replaced him with the lovely @GloriaSteinem #mutemonday

— Krystyn Files (@thekrysfiles) January 23, 2017

On #MuteMonday, unfollow Trump & focus your energy on amazing orgs fighting for women & girls: @VActionAlliance @PPAVirginia @tahirihjustice

— Tom Perriello (@tomperriello) January 23, 2017

I’ve unfollowed @realDonaldTrump and @POTUS and started following @DebtCrisisOrg to support #studentloan borrowers! #MuteMonday

— NO TV Required (@NoTVRequired) January 23, 2017

Today is #MuteMonday so now following @BarackObama @ACLU @HRC Previously both overwhelmed and underwhelmed with politics, finding my voice

— Sara Zalek (@01saratonin) January 23, 2017

Today, power is given to the people you follow. I’m unfollowing @POTUS and following @elizabethforma for #MuteMonday.

— OliviaGossettCooper (@OliviaGossett) January 23, 2017

Losing the followers might not end up being a big deal to Trump, who has millions of them, but gaining those followers could be huge for progressive organizations and causes.

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Lindsey: Twitter. Facebook.

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