Hope For Haiti Ratings Strong For Broadcast Networks, 20/20 Wins After

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by Steve Krakauer | 9:00 am, January 25th, 2010

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Friday night’s Hope For Haiti special aired across nearly 100 networks around the world – and raised more than $50 million.

The initial broadcast network numbers are in, and the ratings are looking very strong.

The overnight ratings showed a near split in total viewers between ABC, NBC and CBS. ABC won, with 4,650,000 total viewers, followed by NBC with 4,500,000 and CBS with 4,300,000. FOX had 1,750,000. In the 18-49 demographic, ABC and NBC tied with a 1.2/4. The cable ratings should be in by tonight.

While ABC slightly edged out a win in the ratings during the 8-10pm special, they dominated the post-special ratings. ABC’s 20/20 averaged 6,360,000 million total viewers, compared to Dateline NBC with 4,960,000 (which was a re-run) and a Medium repeat on CBS with 4,010,000. 20/20 included a look back at the Haiti special (video below), as well as an interview between Barbara Walters and Lady Gaga and a Brian Ross investigation.

The ABC newsmagazine won in the A18-49 demo as well – its 10th time in the last 11 shows. The program grew by one million total viewers week-to-week, and was up in the demos as well.

Once the ratings from all the cable networks who carried the broadcast are added together, there will likely be a staggering number of TVs tuned in to the Haiti special. It shows, once again, the interest and concern of American audiences for the situation in Haiti.

Here’s 20/20‘s look at the telethon on Friday:

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20/20, abc, cbs, Hope For Haiti, NBC, Ratings

The Real Royal King

This was very well done. Kudos to all of the networks which carried it.
TfT

It was very well done and apparently raised a ton of money fpr a country in great need right now. The NYTimes had an article about it …………

After praising the celebrities for their performances, without making it about them, they had this to say:

“The most showbiz-y of all was the CNN anchor Anderson Cooper, who chimed in live from Haiti, describing the misery there framed by images of desperation, sometimes with a little too much bathos for a newsman.”

The overall generosity of American’s knows no bounds. As Steve reported on what Bill Hemmer said – “Never been so proud to be an American”.