Jimmy Fallon (Awwwhellno) Thanks Twitterverse For Keeping Him Current, Hip, Hot

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by Mark Joyella | 2:02 pm, November 29th, 2010

» 1 comment

Last week, Jimmy Fallon had New Jersey Governor Chris Christie on Late Night to talk politics and clash over Jersey jokes. It was a relationship spawned on Twitter–like Christie, Fallon’s made a name for himself as a media guy who “gets it.”

Even before Conan O’Brien‘s rebirth as a Twitter-phenomenon, Fallon’s been engaging with viewers via Twitter, taking their tweeted-in jokes and questions for guests, and using his ever-growing following to create a wave across social media–something he calls the “Hashtag Game:”

We trended “awwwhellno.” Everyone got into it. So much, it was trending number one topic in the United States, which means everyone’s talking about it on Twitter, and it was trending worldwide, which means combined of every country that’s on Twitter, the number one thing people are talking about is awwwhellno. The writers and I were sitting around laughing. This is so fun. This is amazing we can do this and involve people like this.

Fallon says he had no idea about Twitter when the show launched, and his original goal was–perhaps–finding 3,000 fans. Watch the story here, from NBCU:

hashtag game, Jimmy Fallon, late night, social media, twitter

Arkansas Steve

Jimmy is a nice guy. If you’re under 17 years old, (or mentally under 17), he’s probably also a fun guy. But I cannot watch more than the 3-5 minutes of his monologue. A little Jimmy goes a long way, so don’t expect to see him doing the Tonight Show.