Cable News Ratings Monday, October 18: Ari Melber Beats Every Show on MSNBC — With One Exception

Aidan McLaughlinOct 19th, 2021, 4:37 pm
 

Ari Melber on MSNBC Monday Night

MSNBC’s Ari Melber, host of 6 p.m. show The Beat, drew strong ratings on Monday, besting every other show on the network — with one exception.

That one exception was of course Rachel Maddow, whose prime time show drew 1.8 million total viewers, ensuring she placed first for MSNBC, and beat every hour on CNN. Her performance was not enough to beat out the competition on Fox News, however, which took the top seven spots in cable news.

Melber placed second for MSNBC, with 1.24 million viewers, enough to beat prime time hosts Chris Hayes and Lawrence O’Donnell, as well as ratings performers Nicolle Wallace and Joy Reid.

Here is a full breakdown of Monday’s cable news ratings by show:

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
889		 NEW DAY:
320		 MORNING JOE:
788		 DIAMOND AND SILK CRYSTAL:
15		 MURDER, SHE WROTE:
20
7a FOX AND FRIENDS:
1131		 NEW DAY:
424		 — WAKE UP AMERICA:
105		 MORNING IN AMERICA:
11
8a FOX AND FRIENDS:
1445		 NEW DAY:
551		 — — —
9a AMERICAS NEWSROOM:
1387		 CNN NEWSROOM:
562		 STEPHANIE RUHLE REPORTS:
842		 NATIONAL REPORT:
167		 —
10a AMERICAS NEWSROOM:
1460		 CNN NEWSROOM:
607		 JOSE DIAZ-BALART REPORTS:
723		 — JAG:
95
11a FAULKNER FOCUS, THE:
1648		 AT THIS HOUR:
589		 CRAIG MELVIN REPORTS:
627		 — JAG:
150
12p OUTNUMBERED:
1682		 INSIDE POLITICS:
654		 ANDREA MITCHELL REPORTS:
648		 JOHN BACHMAN NOW:
159		 IN THE HEAT OF THE NIGHT:
158
1p AMERICA REPORTS:
1483		 CNN NEWSROOM:
620		 MTP DAILY:
630		 — IN THE HEAT OF THE NIGHT:
293
2p AMERICA REPORTS:
1329		 CNN NEWSROOM:
696		 KATY TUR REPORTS:
661		 AMERICAN AGENDA:
175		 BLUE BLOODS:
253
3p STORY, THE:
1352		 CNN NEWSROOM:
690		 HALLIE JACKSON REPORTS:
640		 — BLUE BLOODS:
266
4p YOUR WORLD W/NEIL CAVUTO:
1350		 LEAD WITH JAKE TAPPER:
689		 DEADLINE:WHITE HOUSE:
1229		 ERIC BOLLING THE BALANCE:
244		 BLUE BLOODS:
282
5p FIVE, THE:
3154		 LEAD WITH JAKE TAPPER:
587		 — CHRIS SALCEDO SHOW, THE:
263		 NEWSNATION: RUSH HOUR:
133
6p SPECIAL RPT W/BRET BAIER:
2287		 SITUATION ROOM:
588		 BEAT W/ARI MELBER:
1242		 SPICER & CO:
241		 DONLON REPORT, THE:
48
7p FOX NEWS PRIMETIME:
2011		 ERIN BURNETT OUTFRONT:
717		 REIDOUT:
1175		 GREG KELLY REPORTS:
367		 ON BALANCE W/ VITTERT:
53
8p TUCKER CARLSON TONIGHT:
2872		 ANDERSON COOPER 360:
779		 ALL IN W/ CHRIS HAYES:
1084		 STINCHFIELD:
230		 DAN ABRAMS LIVE:
34
9p HANNITY:
2355		 CUOMO PRIME TIME:
702		 RACHEL MADDOW SHOW:
1801		 CORTES & PELLEGRINO:
129		 NEWSNATION PRIME:
40
10p INGRAHAM ANGLE, THE:
2034		 DON LEMON TONIGHT:
644		 LAST WORD W/ L. ODONNELL:
1237		 ROB SCHMITT TONIGHT:
92		 BANFIELD:
37
11p GUTFELD!:
1625		 DON LEMON TONIGHT:
403		 11TH HOUR W/B. WILLIAMS:
999		 GREG KELLY REPORTS:
83		 ON BALANCE W/ VITTERT:
8

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
153		 NEW DAY:
65		 MORNING JOE:
74		 DIAMOND AND SILK CRYSTAL:
10		 MURDER, SHE WROTE:
3
7a FOX AND FRIENDS:
176		 NEW DAY:
97		 — WAKE UP AMERICA:
12		 MORNING IN AMERICA:
1
8a FOX AND FRIENDS:
222		 NEW DAY:
135		 — — —
9a AMERICAS NEWSROOM:
248		 CNN NEWSROOM:
147		 STEPHANIE RUHLE REPORTS:
77		 NATIONAL REPORT:
15		 —
10a AMERICAS NEWSROOM:
263		 CNN NEWSROOM:
161		 JOSE DIAZ-BALART REPORTS:
94		 — JAG:
3
11a FAULKNER FOCUS, THE:
278		 AT THIS HOUR:
129		 CRAIG MELVIN REPORTS:
88		 — JAG:
17
12p OUTNUMBERED:
267		 INSIDE POLITICS:
129		 ANDREA MITCHELL REPORTS:
70		 JOHN BACHMAN NOW:
17		 IN THE HEAT OF THE NIGHT:
17
1p AMERICA REPORTS:
245		 CNN NEWSROOM:
147		 MTP DAILY:
79		 — IN THE HEAT OF THE NIGHT:
46
2p AMERICA REPORTS:
211		 CNN NEWSROOM:
158		 KATY TUR REPORTS:
87		 AMERICAN AGENDA:
23		 BLUE BLOODS:
19
3p STORY, THE:
204		 CNN NEWSROOM:
198		 HALLIE JACKSON REPORTS:
66		 — BLUE BLOODS:
10
4p YOUR WORLD W/NEIL CAVUTO:
220		 LEAD WITH JAKE TAPPER:
181		 DEADLINE:WHITE HOUSE:
133		 ERIC BOLLING THE BALANCE:
21		 BLUE BLOODS:
15
5p FIVE, THE:
432		 LEAD WITH JAKE TAPPER:
153		 — CHRIS SALCEDO SHOW, THE:
20		 NEWSNATION: RUSH HOUR:
14
6p SPECIAL RPT W/BRET BAIER:
357		 SITUATION ROOM:
135		 BEAT W/ARI MELBER:
175		 SPICER & CO:
24		 DONLON REPORT, THE:
0
7p FOX NEWS PRIMETIME:
327		 ERIN BURNETT OUTFRONT:
179		 REIDOUT:
177		 GREG KELLY REPORTS:
34		 ON BALANCE W/ VITTERT:
8
8p TUCKER CARLSON TONIGHT:
432		 ANDERSON COOPER 360:
146		 ALL IN W/ CHRIS HAYES:
138		 STINCHFIELD:
36		 DAN ABRAMS LIVE:
2
9p HANNITY:
333		 CUOMO PRIME TIME:
119		 RACHEL MADDOW SHOW:
247		 CORTES & PELLEGRINO:
15		 NEWSNATION PRIME:
1
10p INGRAHAM ANGLE, THE:
266		 DON LEMON TONIGHT:
122		 LAST WORD W/ L. ODONNELL:
141		 ROB SCHMITT TONIGHT:
13		 BANFIELD:
2
11p GUTFELD!:
292		 DON LEMON TONIGHT:
87		 11TH HOUR W/B. WILLIAMS:
103		 GREG KELLY REPORTS:
12		 ON BALANCE W/ VITTERT:
0

As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 category.

Total viewers:

CNN: 559,000

Fox News: 1.6 million

MSNBC: 880,000

25-54 Demo:

CNN: 128,000

Fox News: 257,000

MSNBC: 104,000

Here are the prime time averages— encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.

Total viewers:

CNN: 708,000

Fox News: 2.42 million

MSNBC: 1.37 million

25-54 Demo:

CNN: 129,000

Fox News: 344,000

MSNBC: 175,000

For more ratings information and analysis go to ShowBuzz Daily.

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Aidan McLaughlin is the Editor in Chief of Mediaite. Send tips via email: aidan@mediaite.com. Ask for Signal. Follow him on Twitter: @aidnmclaughlin