WATCH: Joe Rogan Goes Viral for His Instant Reaction to Mindblowing UFC Knockout

The main event of UFC 278 on Saturday night in Salt Lake City came to an abrupt and shocking conclusion — and Joe Rogan’s in-the-moment reaction to the incredible finish quickly tore through social media.
Rogan, who serves as a commentator for the UFC, was seated octagon-side on Saturday night for the welterweight title bout between champion Kamaru Usman and challenger Leon Edwards. Usman entered the contest having won 15 consecutive matches — the second longest winning streak in UFC history — and was widely considered the best pound-for-pound fighter in the sport. And he was controlling Saturday night’s match against Edwards, having won three of the first four rounds on the judges’ official scorecards.
But with less than one minute left in the fifth and final round, Edwards — who appeared to be on his way to defeat — landed an incredible kick to Usman’s head and knocked the champion out:
EDWARDS KNOCKED OUT USMAN 😱 #UFC278 pic.twitter.com/RWYU2n3lap
— SportsCenter (@SportsCenter) August 21, 2022
And the shocking turn of events left Joe Rogan truly stunned:
JOE ROGAN WAS ALL OF US 😱🤯😳 pic.twitter.com/8ZVIFt8Ir6
— #UFC278 on BT Sport (@btsportufc) August 21, 2022
“Oh my goodness!” Rogan said. “Oh my goodness! Oh my goodness!”
“We were writing [Edwards’] obituary,” broadcast colleague Daniel Cormier added.
But more than the commentary, it was the footage of Rogan losing his mind which captivated combat sports fans — as his eyes went wide and he grabbed for Cormier and blow-by-blow man Jon Anik. The clip was promptly shared on Twitter:
Joe Rogan is every Joe-Rogan-knockout-reaction I’ve ever seen right now https://t.co/9Xnsum2aNR
— Myko Olivier (@ThisisMyko) August 21, 2022
I wouldn’t be surprised if Rogan literally explodes after an upset KO. At this point I feel like that’s how the Gods would want it.
— ike vallie-flagg (@IKEVF) August 21, 2022
Rogan's reactions are the best 😂😂
— Walter Salcido (@Salcido314) August 21, 2022
Joe Rogan literally turned into an emoji 😳pic.twitter.com/Hkdh7rroGV
— Chris Palmer (@ChrisPalmerNBA) August 21, 2022
Yep. Me this morning catching up https://t.co/sbESQ3Oc3m
— DJ Swerve (@dj_swerve) August 21, 2022
😂😂😂 💯 https://t.co/AsNadMBKPC
— Gurdarshan “Saint Lion” Mangat (@saintlion) August 21, 2022
The only reaction to #UFC278 pic.twitter.com/iUXmYmgcFY
— Hodgetwins (@hodgetwins) August 21, 2022
Seriously. It’s the best sport in the world. 💥🦵👑pic.twitter.com/0jJnSafxCy
— Dave Ross (@drosssports) August 21, 2022
Watch above.