It’s time to stop being wishy-washy about our value assessments. A few years ago, someone convinced me to drop the title “Best Blogs” from this annual list and change it to “Most Notable” blogs of the year. It made sense at the time, when the medium was still figuring itself out: chiefs were being chosen, voice still being refined. But as I began to assemble this year’s list, it became clear that, no, these blogs actually were my favorites, not merely the most interesting.

Today is the launch of Gossip Cop. The premise is simple: investigate the accuracy of the daily anecdotes, the rampant rumors, and the cubicle grist known as celebrity gossip. Think of it as TMZ meets Smoking Gun. Or maybe Perez Hilton meets Columbia Journalism Review.

Although a lot is going on with the site, this feature will probably garner the most attention. The Power Grid ranks 1,500 media personalities in a dozen categories. It will predictably get criticized for some sort of navel-gazing, but just as with pageview counts and most-emailed articles lists before it, the index will also predictably be ctrl+refreshed by industry obsessives.