Cable News Ratings Monday, November 8: Jake Tapper Leads Nicolle Wallace in Demo

Mediaite StaffNov 9th, 2021, 4:46 pm
 

Jake Tapper on CNN's The Lead

CNN’s Jake Tapper beat MSNBC’s Nicolle Wallace in the advertiser-coveted 25-54 age demographic on Monday.

Tapper and Wallace both host two-hour shows in the afternoon from 4 p.m. to 6 p.m. The CNN anchor drew 148,000 viewers in the demo, while his MSNBC rival drew just 110,000 for her show Deadline: White House.

Still, Wallace more than doubled Tapper in total viewers. Deadline pulled in 1.3 million viewers, while Tapper’s The Lead drew 625,000 viewers.

Neil Cavuto and The Five on Fox News handily beat both Wallace and Tapper, no matter how to slice it.

Here is a full breakdown of Monday’s cable news ratings by show:

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
1059		 NEW DAY:
275		 MORNING JOE:
807		 DIAMOND AND SILK CRYSTAL:
8		 MURDER, SHE WROTE:
38
7a FOX AND FRIENDS:
1607		 NEW DAY:
337		 — WAKE UP AMERICA:
103		 MORNING IN AMERICA:
14
8a FOX AND FRIENDS:
1863		 NEW DAY:
425		 — — —
9a AMERICAS NEWSROOM:
1796		 CNN NEWSROOM:
575		 STEPHANIE RUHLE REPORTS:
682		 NATIONAL REPORT:
146		 —
10a AMERICAS NEWSROOM:
1743		 CNN NEWSROOM:
684		 JOSE DIAZ-BALART REPORTS:
504		 — JAG:
67
11a FAULKNER FOCUS, THE:
1734		 AT THIS HOUR:
604		 CRAIG MELVIN REPORTS:
502		 — JAG:
118
12p OUTNUMBERED:
1868		 INSIDE POLITICS:
480		 ANDREA MITCHELL REPORTS:
614		 JOHN BACHMAN NOW:
155		 IN THE HEAT OF THE NIGHT:
198
1p AMERICA REPORTS:
1513		 CNN NEWSROOM:
570		 MTP DAILY:
577		 — IN THE HEAT OF THE NIGHT:
269
2p AMERICA REPORTS:
1310		 CNN NEWSROOM:
582		 KATY TUR REPORTS:
591		 AMERICAN AGENDA:
175		 BLUE BLOODS:
197
3p STORY, THE:
1484		 CNN NEWSROOM:
600		 HALLIE JACKSON REPORTS:
679		 — BLUE BLOODS:
222
4p YOUR WORLD W/NEIL CAVUTO:
1527		 LEAD WITH JAKE TAPPER:
608		 DEADLINE:WHITE HOUSE:
1309		 ERIC BOLLING THE BALANCE:
225		 BLUE BLOODS:
258
5p FIVE, THE:
3421		 LEAD WITH JAKE TAPPER:
643		 — CHRIS SALCEDO SHOW, THE:
225		 NEWSNATION: RUSH HOUR:
124
6p SPECIAL RPT W/BRET BAIER:
2602		 SITUATION ROOM:
546		 BEAT W/ARI MELBER:
1303		 SPICER & CO:
341		 DONLON REPORT, THE:
62
7p FOX NEWS PRIMETIME:
2092		 ERIN BURNETT OUTFRONT:
633		 REIDOUT:
1159		 GREG KELLY REPORTS:
368		 ON BALANCE W/ VITTERT:
35
8p TUCKER CARLSON TONIGHT:
3252		 ANDERSON COOPER 360:
687		 ALL IN W/ CHRIS HAYES:
1158		 STINCHFIELD:
187		 DAN ABRAMS LIVE:
34
9p HANNITY:
2710		 CUOMO PRIME TIME:
642		 RACHEL MADDOW SHOW:
1991		 CORTES & PELLEGRINO:
117		 NEWSNATION PRIME:
30
10p INGRAHAM ANGLE, THE:
2131		 DON LEMON TONIGHT:
506		 LAST WORD W/ L. ODONNELL:
1409		 ROB SCHMITT TONIGHT:
150		 BANFIELD:
22
11p GUTFELD!:
1693		 CNN SPECIAL REPORT:
398		 11TH HOUR W/B. WILLIAMS:
931		 GREG KELLY REPORTS:
144		 ON BALANCE W/ VITTERT:
3

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
186		 NEW DAY:
40		 MORNING JOE:
79		 DIAMOND AND SILK CRYSTAL:
4		 MURDER, SHE WROTE:
9
7a FOX AND FRIENDS:
232		 NEW DAY:
50		 — WAKE UP AMERICA:
10		 MORNING IN AMERICA:
2
8a FOX AND FRIENDS:
256		 NEW DAY:
87		 — — —
9a AMERICAS NEWSROOM:
304		 CNN NEWSROOM:
122		 STEPHANIE RUHLE REPORTS:
57		 NATIONAL REPORT:
14		 —
10a AMERICAS NEWSROOM:
325		 CNN NEWSROOM:
152		 JOSE DIAZ-BALART REPORTS:
38		 — JAG:
6
11a FAULKNER FOCUS, THE:
317		 AT THIS HOUR:
134		 CRAIG MELVIN REPORTS:
47		 — JAG:
7
12p OUTNUMBERED:
316		 INSIDE POLITICS:
141		 ANDREA MITCHELL REPORTS:
55		 JOHN BACHMAN NOW:
18		 IN THE HEAT OF THE NIGHT:
24
1p AMERICA REPORTS:
241		 CNN NEWSROOM:
143		 MTP DAILY:
69		 — IN THE HEAT OF THE NIGHT:
23
2p AMERICA REPORTS:
205		 CNN NEWSROOM:
148		 KATY TUR REPORTS:
60		 AMERICAN AGENDA:
22		 BLUE BLOODS:
13
3p STORY, THE:
226		 CNN NEWSROOM:
146		 HALLIE JACKSON REPORTS:
64		 — BLUE BLOODS:
12
4p YOUR WORLD W/NEIL CAVUTO:
237		 LEAD WITH JAKE TAPPER:
137		 DEADLINE:WHITE HOUSE:
110		 ERIC BOLLING THE BALANCE:
34		 BLUE BLOODS:
20
5p FIVE, THE:
462		 LEAD WITH JAKE TAPPER:
159		 — CHRIS SALCEDO SHOW, THE:
31		 NEWSNATION: RUSH HOUR:
15
6p SPECIAL RPT W/BRET BAIER:
417		 SITUATION ROOM:
148		 BEAT W/ARI MELBER:
144		 SPICER & CO:
38		 DONLON REPORT, THE:
15
7p FOX NEWS PRIMETIME:
398		 ERIN BURNETT OUTFRONT:
171		 REIDOUT:
89		 GREG KELLY REPORTS:
51		 ON BALANCE W/ VITTERT:
2
8p TUCKER CARLSON TONIGHT:
555		 ANDERSON COOPER 360:
159		 ALL IN W/ CHRIS HAYES:
127		 STINCHFIELD:
23		 DAN ABRAMS LIVE:
8
9p HANNITY:
406		 CUOMO PRIME TIME:
142		 RACHEL MADDOW SHOW:
260		 CORTES & PELLEGRINO:
21		 NEWSNATION PRIME:
14
10p INGRAHAM ANGLE, THE:
349		 DON LEMON TONIGHT:
127		 LAST WORD W/ L. ODONNELL:
175		 ROB SCHMITT TONIGHT:
26		 BANFIELD:
7
11p GUTFELD!:
268		 CNN SPECIAL REPORT:
125		 11TH HOUR W/B. WILLIAMS:
117		 GREG KELLY REPORTS:
27		 ON BALANCE W/ VITTERT:
1

As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 category.

Total viewers:

CNN: 509,000

Fox 1.79 million

MSNBC: 883,000

25-54 Demo:

CNN: 123,000

Fox News: 292,000

MSNBC: 94,000

Here are the prime time averages— encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.

Total viewers:

CNN: 612,000

Fox News: 2.7 million

MSNBC: 1.52 million

25-54 Demo:

CNN: 143,000

Fox News: 436,000

MSNBC: 187,000

For more ratings information and analysis go to ShowBuzz Daily.

Tags: