Sex Pistols Credit Card Nearly Unseats Karl Marx Card for Best Credit Card
The Sex Pistols, whose 1977 single “God Save the Queen” was so offensive to English sensibilities that the UK pop charts denied its very existence, finally have their market revenge, as Virgin Money (what a name!) announced a line of Sex Pistols credit cards this week. The cards feature album and single covers from the band’s notorious, brief, and ill-fated run and carry a Thatcherish APR of 18.9%:
In a line you couldn’t have dreamed up if you’d tried, a Virgin spokesperson told the Guardian, “In launching these cards, we wanted to celebrate Virgin’s heritage and difference. The Sex Pistols challenged convention and the established ways of thinking – just as we are doing today in our quest to shake up UK banking.”
This is not quite as incongruous as it might seem. Though John Lydon bemoaned the commodification of culture in the band’s lyrics and imagery, the group always maintained that anybody dumb enough to give them money would be well-greeted.
That includes Virgin, which signed the band in 1977, making this a bizarre act of brand loyalty. “The Sex Pistols are an iconic band and an important part of Virgin’s history,” owner Richard Branson said in a press release. (The “Anarchy in the UK” single was actually released on EMI, a label so despised by the band that it got its own song.)
A poll of this scribe and one other person determined that the Sex Pistols credit card fell short of unseating Sparkasse’s Karl Marx credit card for the award for Best Credit Card, but it came mighty close:
Perhaps a lifetime achievement award?
[Images via Virgin]
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