Ah yes…we recall those days when everyone asked us “who needs another media site” as many will certainly ask of Mogulite. The difference, of course is that our friends at Mogulite can’t answer it, and we could! Kidding. Just like Mediaite, Mogulite will focus on personalities and in their case, the titans of industry and very powerful people who don’t always welcome attention the way our friends in media do.

So what to make of Mogulite? Well let’s let our newest cohort Amy Tennery explain its raison d’etre

Sigh. Clearly, some of us move in loftier circles than others. Case in point: CBS News anchor Katie Couric, who took to Twitter this morning to reveal her moment of good citizenship involving a fellow New Yorker whose car had gotten stuck in the snow. Katie helped the poor guy get moving so he wouldn’t be late to work or whatever! Yay, Katie!

Except, it wasn’t Joe Sixpack who got stuck, and it was anything but an ordinary ride. Here’s Couric’s tweet:

Broadcasting & Cable reports media mogul Barry Diller has stepped down as CEO of IAC, the company behind Citysearch, The Daily Beast, Evite and Match.com.

According to B&C, Diller’s departure comes at the same time as John Malone‘s Liberty Media has decided to dump its entire equity stake in IAC in a deal that gives Liberty $220 million and assets including Evite and Gifts.com

Throughout the past few month there have been many whispers that embattled print weekly Newsweek and the red-hot (and well funded) website The Daily Beast were in talks about merging their two businesses. A lot of people thought it made sense, the marraige of a print behemoth (with solid ad revenue) and a hip and cool online entity with a proven editorial hall of famer in Tina Brown. Alas, as Ms. Brown said recently, the two entities could not agree to terms on a prenup and the talks died without a deal. But no so fast – according to The Observer, it turns out that the merger may, in fact, be back on.

A month ago, New York Post columnist Keith J. Kelly reported that Tina Brown, magazine editor extraordinaire and Daily Beast founder, was in talks to become Newsweek‘s new editor-in-chief. According to Kelly, she’d be able to make the move without abandoning her beloved website; supposedly, The Daily Beast would be combined with Newsweek‘s online operations, forming one giant super-site.

Alas, the merger wasn’t meant to be.

Though Jon Meacham stepped down as Editor-in-Chief of Newsweek this summer, his successor has not yet been named. Before leaving, however, he reportedly told Tom Ascheim, Newsweek‘s CEO, that veteran magazine editor Tina Brown might be the best woman for the job. Brown, of course, is currently running The Daily Beast—and she’s said that she has no intention of leaving that post.

But what if she didn’t have to?

Where do you’ve go after you just interviewed Glenn Beck? How about to the founder and funder of The Daily Beast.

Mediaite has confirmed the next interview on Katie Couric‘s lengthy weekly web show “@katiecouric” will be with Barry Diller and Tina Brown. Besides the new web show, Couric (and an exec at CBS News) are adding even more responsibilities.

Barry Diller appears to be making a habit of taking well known media types and giving them a lot of money to reinvent themselves on the web. A LOT. Diller is currently funding Tina Brown‘s Daily Beast venture — to the tune of $18 million, and is apparently kicking in $100 million for his just announced venture with departing NBCU chairman Ben Silverman. Just how deep do Diller’s pockets go?

Media mogulet (mogulito?) Michael Arrington has chimed in on Sun Valley’s ongoing, Illuminati-esque gathering of media panjandrums — and the result is more or less a geyser of envy and vituperation. Pity the poor TechCrunch founder peering over the windowsill, one thumb hooked thorough the shoulder of his overalls, wanting nothing more than to go [...]

Early headlines from the event have focused on the rise of social media (have you heard of Twitter?) as well as paid content. In other words, if you can’t make money off of Twitter or Facebook, how much should one pay for it? We’ll leave that question to the bigwigs in Idaho — we know what everyone’s really concerned with: where everyone ranks on the Power Grid.

He may be backing Tina Brown’s (mostly) ad-free Daily Beast, but IAC chairman Barry Diller foresees a not-to-distant future where readers will be required to shoulder that burden. That’s right – readers will pay for content. How has that worked out in the past?