WATCH: Bourdain Rage-Tweets Cadillac ‘Endorsements’ After Company Uses His Face In Their Ad

Woe to the company that believes they can use Anthony Bourdain’s interesting mug to try selling their products. If his awkward ads for Chase Sapphire are any indication, he hates the concept — even more so if he wasn’t asked in the first place.

So how do you think he’d react to the following ad, which aired during the series finale of No Reservations?

Probably with lot of swears, indignation, and some graphic imagery. He tweeted the following well-wishes to Cadillac, as well as the ad sales team at the Travel Channel, soon afterwards:

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