Rachel Maddow Cracks One Million Total Viewers Thursday

Cable news ratings, March 4, 2010: Check out the highlights, and see the full ratings below:

• Rachel Maddow surpassed one million total viewers Thursday night – a feat seen often at Fox News but rarely within the rest of the cable news networks. Her 9pmET MSNBC show also was #1 in the A25-54 demographic among non-FNC programs.

• The top show on all of cable news was, again, Bill O’Reilly‘s, who almost had as many demo viewers as Maddow had total viewers.

Check out all the ratings below, and leave your own thoughts in the comments:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
5 pm	Beck   745	Blitzer   89	Matthews   77	Prime   35
6 pm	Baier   507	Blitzer   123	Ed Show   101	Prime   43
7 pm	Shep   534	Blitzer   104	Matthews   115	Issues   102
8 pm	O’Reilly   995	Brown   152	Olbermann   219	Grace   185
9 pm	Hannity   655	King   167	Maddow   243	Behar   112
10 pm	Greta   465	Cooper   171	Olbermann   206	Grace   235
11 pm	O’Reilly   354	Cooper   202	Maddow   168	Showbiz   158
TOTAL DAY	416	110	109	136
PRIME TIME	707	163	223	175
Data by Nielsen Media Research. Live and same day (DVR) data.

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
5 pm	Beck   2498	Blitzer   445	Matthews   496	Prime   146
6 pm	Baier   2306	Blitzer   549	Ed Show   515	Prime   133
7 pm	Shep   2124	Blitzer   580	Matthews   501	Issues   314
8 pm	O’Reilly   3624	Brown   591	Olbermann   942	Grace   676
9 pm	Hannity   2811	King   721	Maddow   1001	Behar   530
10 pm	Greta   2181	Cooper   634	Olbermann   605	Grace   462
11 pm	O’Reilly   1418	Cooper   535	Maddow   439	Showbiz   295
TOTAL DAY	1614	447	427	306
PRIME TIME	2880	649	850	546
Data by Nielsen Media Research. Live and same day (DVR) data.

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