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Note To Keith Olbermann on Twitter Report: You Don’t Need To Say ‘At’

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Countdown host Keith Olbermann is a recent, welcome addition to the Twitter community, and his “Twitter Report” is a welcome addition to the show. As such, this is not, in any way, meant to dissuade him from doing the segment, but rather to fine-tune it. Mr. Olbermann? When you’re reading people’s Twitter names, you don’t actually have to say “at.” <


Here’s another hint that may come in handy. When speaking a hashtag aloud, you also don’t have to say the word “hashtag.” You just say the hashtagged phrase in a lower, quicker voice like Goldmember, or Kevin Nealon‘s Mr. Subliminal.

Keith is, of course, not alone in the struggle to translate Twitterese into real-life speech. I find lots of my IRL friends peppering their phone conversations with references to “Ed Henry-See-En-En” or “unfollowing” their girlfriends. OK, I made that last one up.<

Other than that, the segment is a great way for Olbermann to interact with, and perhaps cross-pollinate, his TV and Twitter audiences. Like Chuck Todd before him, Keith has become an effective ambassador for Twitter, quickly leveraging it to enhance the experience of both sets of followers.

I would encourage him to do more interaction with non-fans on Twitter, and highlight those interactions on the show. The audience that loves to hate him is probably a vast untapped resource, and a great way to glue some more eyeballs to the show. But something tells me that you have your own ideas on how best to proceed.

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  • Johnny M

    I dont watch much CNN other than the occassional AC360, but havent they be utilizing Twitter as a tool on their shows for awhile now? It doesnt seem this is a fresh idea.

  • http://www.sailrabbits.com Magister

    Tommy – According to the timestamp, it’s been 11 hours since he last dissed Mediaite on Twitter.
    Are we to assume that it was your day to draw the short straw?

  • SteveMG

    It is fascinating that all of these bomb-throwers – Olbermann and Limbaugh and Hannity and Beck – are the most thin-skinned bunch of people imaginable (sorry Keith; I know you think you don’t belong in that group, but you do).

    They can go after everybody else hammer-and-tongs, but if they’re criticized at all, they’re just unbelievably sensitive.

  • writer

    Since Olbermann talks ‘at’ people instead of ‘to’ them, perhaps the terminology is correct.

  • Tater Salad

    Keith Olbermann………completely pathetic. Got to go now, Fox News is coming on!

  • Tommy Christopher

    Johnny,

    from what I have seen, most news programs’ attempts to integrate Twitter have been pretty clumsy, although Rick Sanchez is a notable exception. Olbermann has gone from 0 to 60, and is doing it right.

  • The Real Royal King

    SteveMG says:
    April 27, 2010 at 12:36 pm

    It is fascinating that all of these bomb-throwers – Olbermann and Limbaugh and Hannity and Beck – are the most thin-skinned bunch of people imaginable ….

    A remarkably true observation.

  • http://gordonbloyershow.com gordonbloyershow

    Poor RRK, the only thing remarkably true about that statement is that you remarkabley believe it.

  • writer

    Since Hannity has people on his show who disagree with him, Olbermann must be a little more thin skinned. All his guests come from Huff Post and Daily Kos.

  • The Real Royal King

    Tommy Christopher says:
    April 27, 2010 at 12:51 pm

    Johnny,

    from what I have seen, most news programs’ attempts to integrate Twitter have been pretty clumsy, although Rick Sanchez is a notable exception. Olbermann has gone from 0 to 60, and is doing it right.

    I agree with your observation.

    I find Twittering frustrating and obnoxious.

    To what do you attribute Sanchez’s ability to make it work?

  • Tommy Christopher

    I think with Sanchez, it’s just an extension of his personality, he’s kind of a natural.

  • lonestar77

    writer says:
    April 27, 2010 at 12:36 pm

    Since Olbermann talks ‘at’ people instead of ‘to’ them, perhaps the terminology is correct.

    That’s the smartest observation I’ve read in weeks.

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