Shep Smith-Anchored Fox News Wins Balloon Boy Ratings
Cable news ratings, October 15, 2009: Check out the highlights, and see the full ratings below:
• The one bad thing about Office Hours yesterday was we didn’t get to watch Fox News’ Shepard Smith anchor coverage of the balloon saga. But many people did. Smith, who recently became the only news anchor to make AskMen.com’s Most Influential Men list, anchored his usual 3pmET hour for FNC, and the network had the best cable news ratings in the A25-54 demo and total viewers. CNN was 2nd, MSNBC 3rd.
• Here’s a breakdown of the 3-5pmET averages: (total viewers; demo)
Fox News- 2,431,000; 653,000
CNN- 1,736,000; 521,000
MSNBC- 768,000; 255,000
• But the top cable news show came the next hour – Glenn Beck had exactly 1,000,000 in the demo – good for the top spot. Bill O’Reilly was #1 in total viewers.
Check out all the ratings below, and leave your own thoughts in the comments:
| TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD) | ||||
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| 5 pm | Beck
1000 |
Blitzer
607 |
Matthews
151 |
Prime
265 |
| 6 pm | Baier
773 |
Blitzer
414 |
EdShow
165 |
Prime
289 |
| 7 pm | Shep
613 |
Dobbs
166 |
Matthews
142 |
Issues
208 |
| 8 pm | O’Reilly
889 |
Brown
191 |
Olbermann
291 |
Grace
235 |
| 9 pm | Hannity
778 |
King
290 |
Maddow
214 |
Behar
180 |
| 10 pm | Greta
557 |
Cooper
208 |
Olbermann
202 |
Grace
225 |
| 11 pm | O’Reilly
493 |
Amanpour
171 |
Maddow
184 |
Showbiz
215 |
| TOTAL DAY | 513 | 237 | 152 | 195 |
| PRIME TIME | 745 | 230 | 235 | 212 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||
| TV NEWS RATINGS: TOTAL VIEWERS (L +SD) | ||||
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| 5 pm | Beck
3222 |
Blitzer
1914 |
Matthews
663 |
Prime
568 |
| 6 pm | Baier
2570 |
Blitzer
1256 |
EdShow
652 |
Prime
702 |
| 7 pm | Shep
2271 |
Dobbs
719 |
Matthews
642 |
Issues
545 |
| 8 pm | O’Reilly
3562 |
Brown
752 |
Olbermann
1039 |
Grace
882 |
| 9 pm | Hannity
2608 |
King
1064 |
Maddow
894 |
Behar
543 |
| 10 pm | Greta
1657 |
Cooper
728 |
Olbermann
593 |
Grace
429 |
| 11 pm | O’Reilly
1320 |
Amanpour
565 |
Maddow
439 |
Showbiz
382 |
| TOTAL DAY | 1720 | 804 | 484 | 403 |
| PRIME TIME | 2614 | 848 | 842 | 607 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||



