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Thursday’s Ratings: Jump For Joy!

Late Wednesday night, Deadline broke news that Joy Behar would be leaving her show on HLN at the end of the year. And boy, did it do wonders for her ratings. Behar attracted 198,000 viewers in the 25-54 year-old demo. The show still finished fourth, but it was a marked jump from her previous numbers — Behar had averaged 97,000 demo viewers over her previous 10 shows. The jump may have just been from curiosity-seekers, but it was a jump, nonetheless, and Behar’s show was the highest-rated on the HLN slate Thursday night.

Some more exciting numbers-based trivia:

  • Ed Schultz and Rachel Maddow came tantalizingly close to hitting the million-total viewer mark at 8 p.m. and 9 p.m., respectively. Schultz had 999,000 total viewers, Maddown pulled 996,000. All of the Fox shows brought over one million in total viewers.
  • Nancy Grace gave HLN a second-place finish in the demo at 8 p.m., scoring 193,000 viewers. It was HLN’s only second-place finish on the night.
  • Building off of yesterday’s inaugural Maddow Watch (“MaddoWatch”?), in which we see if Rachel Maddow’s ratings came close to any Fox show in any time slot, her Thursday show attracted 262,000 demo viewers. Bill O’Reilly‘s re-air at 11 p.m. brought in 279,000. That’s a cushion of just 17,000 25-54 year-olds. Sadly, we’ll all have to wait until Monday to see if she makes any more progress tonight…
  • Average Time Slot Finish:
    Fox News: 1
    MSNBC: 2.3
    CNN: 3
    HLN: 3.7

    Here are the complete cable news ratings for Thursday night:

  • TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
    Fox News CNN MSNBC CNN Headline News
    5 pm The5 

    354

    Blitzer 

    139

    Matthews 

    157

    Special 

    67

    6 pm Baier 

    441

    King, USA 

    117

    Sharpton 

    149

    Prime 

    58

    7 pm Shep 

    427

    Burnett 

    147

    Matthews 

    173

    Issues 

    114

    8 pm O’Reilly 

    667

    Cooper 

    140

    Schultz 

    181

    Grace 

    193

    9 pm Hannity 

    528

    Piers 

    168

    Maddow 

    262

    Dr. Drew 

    148

    10 pm Van Susteren 

    341

    Cooper 

    210

    O’Donnell 

    234

    Behar 

    198

    11 pm O’Reilly 

    279

    Burnett 

    148

    Schultz 

    135

    Showbiz 

    112

    TOTAL DAY 321 138 132 104
    PRIME TIME 514 173 226 176
    Data by Nielsen Media Research. Live and same day (DVR) data.
    TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
    Fox News CNN MSNBC CNN Headline News
    5 pm The5 

    1,610

    Blitzer 

    665

    Matthews 

    776

    Special 

    212

    6 pm Baier 

    2,051

    King, USA 

    470

    Sharpton 

    774

    Prime
    281
    7 pm Shep 

    1,909

    Burnett 

    434

    Matthews 

    881

    Issues 

    379

    8 pm O’Reilly 

    3,166

    Cooper 

    496

    Schultz 

    999

    Grace 

    562

    9 pm Hannity 

    2,188

    Piers 

    782

    Maddow 

    994

    DrDrew 

    463

    10 pm Greta 

    1,670

    Cooper 

    732

    O’Donnell
    806
    Behar 

    529

    11 pm O’Reilly 

    1,074

    Burnett 

    407

    Schultz
    466
    Showbiz 

    295

    TOTAL DAY 1,386 498 541 276
    PRIME TIME 2,346 670 933 511
    Data by Nielsen Media Research. Live and same day (DVR) data
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