Dunkin’ Donuts is Eliminating the Coffee Coolatta and Customers Are Outraged

It’s the end of an era. Dunkin’ Donuts has announced that the Coffee Coolatta will soon be no more. According to Business Insider, Chris Fuqua, the senior vice president of brand marketing said “Our Coffee Coolatta isn’t good enough,” and they’ll be replacing it with a frozen coffee.
On the one hand, it’s probably not the best idea to drink too many Coffee Coolattas. A large frozen Coffee Coolatta with cream contains 800 calories and 86 grams of sugar. Still, however, customers are absolutely devastated:
This is infuriating. I’ve ordered maybe one coffee coolatta the last 10 years but I still like knowing it’s there https://t.co/ME2Zq7icH6
— DJ Bean (@DJ_Bean) March 22, 2017
What is the world coming to when @DunkinDonuts is getting rid of the coffee coolatta? Very unfair. Very sad.
— Travis (@2Pompous4You) March 23, 2017
Omg @DunkinDonuts why would you ever discontinue the coffee coolatta?! I’m disappointed ?
— Lindsey Warner (@lindsey_warn3r) March 23, 2017
Saddened to hear that the Coffee Coolatta will be taken off Dunkin Donuts menus later this year. RIP Coolatta (1994-2017). Good run
— Nicky Yoenis (@Nick_Oldack) March 23, 2017
You better at least give us one last summer to enjoy the coffee coolatta, @DunkinDonuts –I think you’re making a big mistake, guys ?☕️
— king boring (@emilylauracosta) March 23, 2017
“@DunkinDonuts will say goodbye to its frozen coffee Coolatta…..” #RIP pic.twitter.com/WvxCunPIr2
— Anyssa Buchanan (@anyssab24) March 22, 2017
as an almost non coffee drinker I feel so passionately about the coffee coolatta it’s not even funny, it’s the perfect amount of coffee 4 me
— kassie ╰☆╮ (@kassiXCX) March 23, 2017
@DunkinDonuts Looks like I no longer will be getting anything from you guys. The coffee coolatta was the only thing I liked. #sodisappointed
— Anna Becker (@gamerzcode1) March 23, 2017
@DunkinDonuts KEEP THE COFFEE COOLATTA AND JUST ADD THE OTHER ONE!! It’s the only “coffee” drink from DD I drink because it’s not strong!! ?
— kassie ╰☆╮ (@kassiXCX) March 23, 2017
@DunkinDonuts pls don’t get rid of the coffee coolatta… I love them
— Hunter Foisy (@foisenator) March 23, 2017
When I hear @DunkinDonuts is getting rid of the coffee coolatta ?☕️ pic.twitter.com/XgNAKDfBrD
— (((Libby))) (@LibbyDelG) March 23, 2017
[image via James R. Martin / Shutterstock]