Cable news ratings, April 1, 2010: Check out the highlights, and see the full ratings below:

• Sarah Palin‘s much-hyped LL Cool J-less Fox News special last night didn’t bring in the huge ratings some (ok, we) predicted. Greta Van Susteren‘s On The Record which normally airs at 10pmET beat the program the previous three nights in the A25-54 demographic and two out of three nights in total viewers. The show also lost viewers from the first quarter hour to the final quarter hour by double digits. It did do 28% better in total viewers than the last FNC original special (November 2009).

• John King, USA was way down Thursday night, with just 81,000 viewers in the demo and 482,000 total viewers. That was the lowest total viewers rating from 6pmET-MidnightET.

Check out all the ratings below, and leave your own thoughts in the comments:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
5 pm	Beck 516	Blitzer 73	Matthews 68	Showbiz 56
6 pm	Baier 419	Blitzer 93	Ed Show 99	Prime 82
7 pm	Shep 467	King, USA 81	Matthews 128	Issues 114
8 pm	O’Reilly 653	Brown 128	Olbermann 211	Grace 148
9 pm	Hannity 526	King 256	Maddow 243	Behar 107
10 pm	Palin 472	Cooper 190	Olbermann 180	Grace 148
11 pm	O’Reilly 304	Cooper 168	Maddow 112	Showbiz 192
TOTAL DAY	345	113	103	152
PRIME TIME	551	192	211	131
Data by Nielsen Media Research. Live and same day (DVR) data.

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
5 pm	Beck 2014	Blitzer 464	Matthews 415	Showbiz 188
6 pm	Baier 1877	Blitzer 518	Ed Show 465	Prime 186
7 pm	Shep 1658	King, USA 482	Matthews 547	Issues 341
8 pm	O’Reilly 2981	Brown 563	Olbermann 989	Grace 594
9 pm	Hannity 2256	King 839	Maddow 950	Behar 641
10 pm	Palin 2073	Cooper 820	Olbermann 575	Grace 400
11 pm	O’Reilly 1303	Cooper 493	Maddow 367	Showbiz 403
TOTAL DAY	1374	448	407	336
PRIME TIME	2438	741	838	536
Data by Nielsen Media Research. Live and same day (DVR) data.

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