In Demo, CNN’s Anderson Cooper Wins At 10 P.M., Dropping Fox’s On The Record To Third

ratings

by Mark Joyella | 5:47 pm, May 26th, 2011

» 6 comments

Cable news ratings, May 25, 2011:

•A tight race at 10 p.m. on Tuesday saw an upset on Wednesday, with Greta Van Susteren‘s visit to the border with Texas Governor Rick Perry on Fox falling to third place among viewers 25-54. CNN’s Anderson Cooper won the hour with 392,000 viewers, followed by MSNBC’s Ed Schultz (who made a high profile apology to Laura Ingraham on the show) in second place with 308,000. In terms of total viewers, On the Record was first, followed by AC 360.

•Fueled by high interest of the Casey Anthony murder trial, HLN’s Nancy Grace again had a strong night, with more than one million total viewers, and 290,000 viewers 25-54. In the demo, Grace was in third place overall, just behind MSNBC’s Lawrence O’Donnell (307,000) but comfortably ahead of CNN’s In the Arena (164,000).

Here’s the full scoreboard:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)

5 pm

Beck

411

Blitzer

156

Matthews

211

Special

169

6 pm

Baier

349

Blitzer

161

Live

158

Prime

126

7 pm

Shep

342

King, USA

194

Matthews

228

Issues

131

8 pm

O’Reilly

594

InTheArena

164

O’Donnell

307

Grace

290

9 pm

Hannity

406

Morgan

158

Maddow

316

DrDrew

104

10 pm

Van Susteren

262

Cooper

392

Schultz

308

Behar

128

11 pm

O’Reilly

289

Cooper

337

O’Donnell

169

Showbiz

TOTAL DAY

291

191

171

140

PRIME TIME

421

237

310

170

Data by Nielsen Media Research. Live and same day (DVR) data.

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)

5 pm

Beck

1647

Blitzer

695

Matthews

745

Special

754

6 pm

Baier

1835

Blitzer

573

Live

634

Prime

649

7 pm

Shep

1633

King, USA

535

Matthews

795

Issues

586

8 pm

O’Reilly

2764

InTheArena

650

O’Donnell

1091

Grace

1004

9 pm

Hannity

1847

Morgan

658

Maddow

1043

DrDrew

266

10 pm

Van Susteren

1489

Cooper

938

Schultz

832

Behar

443

11 pm

O’Reilly

1161

Cooper

770

O’Donnell

498

Showbiz

187

TOTAL DAY

1249

604

539

456

PRIME TIME

2035

742

991

555

Data by Nielsen Media Research. Live and same day (DVR) data

anderson cooper, cable news ratings, CNN, fnc, fox news, HLN, msnbc

BFD: Widow Tormenter

Well, it finally happened.
Greta lost to both CNN and MSNBC in the demo.
I saw this coming a mile away.

I reiterate…Fox numbers will be down in May compared to last year, MSNBC and CNN will be up.

“Fox was off compared to April a year ago, dropping more than 11 percent versus 2010 in terms of viewers 25-54.”

April 2011 Ratings: MSNBC up Double Digits

April 2011 Ratings: CNN Sees Significant Ratings Bump From Last Year
rover37

I love how these one day EXPLAINABLE demo ratings are told like its a suprize… first Greta is normal on her viewership still blowing the competition away in total viewers. People were turining into CNN…like me b/c Cooper was live in Joplin and that was a more inportant and riviting story.. And ED got viewers because they wanted to hear his Suspension speech…. NO STORY HERE.
rover37

MSNBC still barely has any show garnish above 1million viewers….FOX every show blows past 1 million viewers everynight. When people say FOX is down 10%… so what they are so high in viewership 10% flucuation will be year to year depending on whats going on…. when your MSNBC and your up 5%…. so what its easy to grow when your the 29th rated cable network. ..not as easy when your #3 like fox.
WCinWI

Dude – O’Donnell barely beats Nancy Grace.

Ouch.
http://gordonbloyershow.com gordonbloyershow

NOT again, another phony story about the “demo”. LOL

The fired guy got more in the “demo” than every CNN and MSNBC show and he is not on at prime time.
The fired guy got more in the “demo” that everyone on FOX except for O’Reilly and he is on prime time. LOL
TucsonTerpFan

Mediaite…spin…spin…spin…