Cable News Ratings Monday March 21: New Day Beats Morning Joe in the Demo

CNN’s New Day beat Morning Joe, its MSNBC competition, in the advertiser coveted 25-54 age demographic on Monday.
John Berman and Brianna Keilar-hosted New Day, which has seen some wins recently after struggling in the ratings in the last year, averaged 131,000 across three hours in the demo. Morning Joe, hosted by Joe Scarborough and Mika Brzezinski, placed third in cable news with 75,000 in the demo.
Fox & Friends, as usually, dominated the morning shows, averaging 270,000 viewers in the demo.
In total viewers, Fox & Friends placed first, Morning Joe came second, and New Day third.
It wasn’t just CNN’s New Day either: every CNN show beat every MSNBC show in the demo on Monday.
Here is a full breakdown of Monday’s cable news ratings by show:
Total Viewers (thousands)
| ET | FNC | CNN | MSNBC | NEWSMAX | NEWSNATION |
| 6a | FOX AND FRIENDS: 1083 |
NEW DAY: 387 |
MORNING JOE: 792 |
DIAMOND AND SILK CRYSTAL: 19 |
ELEMENTARY: 25 |
| 7a | FOX AND FRIENDS: 1529 |
NEW DAY: 552 |
— | WAKE UP AMERICA: 83 |
MORNING IN AMERICA: 27 |
| 8a | FOX AND FRIENDS: 1827 |
NEW DAY: 749 |
— | — | — |
| 9a | AMERICAS NEWSROOM: 1924 |
CNN NEWSROOM: 815 |
MSNBC REPORTS- LIVE: 659 |
NATIONAL REPORT: 184 |
— |
| 10a | AMERICAS NEWSROOM: 2032 |
CNN NEWSROOM: 806 |
JOSE DIAZ-BALART REPORTS: 599 |
— | IN THE HEAT OF THE NIGHT: 123 |
| 11a | FAULKNER FOCUS, THE: 1880 |
AT THIS HOUR: 797 |
MSNBC SPECIAL COVERAGE: 590 |
— | IN THE HEAT OF THE NIGHT: 141 |
| 12p | OUTNUMBERED: 2128 |
INSIDE POLITICS: 832 |
ANDREA MITCHELL REPORTS: 701 |
JOHN BACHMAN NOW: 163 |
IN THE HEAT OF THE NIGHT: 239 |
| 1p | AMERICA REPORTS: 1899 |
CNN NEWSROOM: 911 |
MTP DAILY: 738 |
— | BLUE BLOODS: 172 |
| 2p | AMERICA REPORTS: 1764 |
CNN NEWSROOM: 889 |
KATY TUR REPORTS: 724 |
AMERICAN AGENDA: 164 |
BLUE BLOODS: 243 |
| 3p | STORY, THE: 1723 |
CNN NEWSROOM: 919 |
HALLIE JACKSON REPORTS: 712 |
— | BLUE BLOODS: 298 |
| 4p | YOUR WORLD W/NEIL CAVUTO: 1746 |
LEAD WITH JAKE TAPPER: 897 |
DEADLINE:WHITE HOUSE: 1065 |
ERIC BOLLING THE BALANCE: 276 |
BLUE BLOODS: 358 |
| 5p | FIVE, THE: 3554 |
SITUATION ROOM: 894 |
— | CHRIS SALCEDO SHOW, THE: 263 |
NEWSNATION: RUSH HOUR: 146 |
| 6p | SPECIAL RPT W/BRET BAIER: 2593 |
SITUATION ROOM: 882 |
BEAT W/ARI MELBER: 1113 |
SPICER & CO: 275 |
DONLON REPORT, THE: 53 |
| 7p | JESSE WATTERS PRIMETIME: 2574 |
ERIN BURNETT OUTFRONT: 912 |
REIDOUT: 1160 |
GREG KELLY REPORTS: 401 |
ON BALANCE W/ VITTERT: 58 |
| 8p | TUCKER CARLSON TONIGHT: 3746 |
ANDERSON COOPER 360: 1068 |
ALL IN W/ CHRIS HAYES: 1117 |
STINCHFIELD: 281 |
NEWSNATION PRIME: 57 |
| 9p | HANNITY: 2953 |
CNN TONIGHT: 915 |
RACHEL MADDOW SHOW: 1374 |
PRIME NEWS: 146 |
DAN ABRAMS LIVE: 52 |
| 10p | INGRAHAM ANGLE, THE: 2271 |
DON LEMON TONIGHT: 855 |
LAST WORD W/ L. ODONNELL: 1252 |
ROB SCHMITT TONIGHT: 167 |
BANFIELD: 87 |
| 11p | GUTFELD!: 1957 |
DON LEMON TONIGHT: 581 |
11TH HOUR W/ S. RUHLE: 809 |
GREG KELLY REPORTS: 142 |
NN PRIME: SPECIAL REPORT: 43 |
25-54 Demo (thousands)
| ET | FNC | CNN | MSNBC | NEWSMAX | NEWSNATION |
| 6a | FOX AND FRIENDS: 247 |
NEW DAY: 108 |
MORNING JOE: 75 |
DIAMOND AND SILK CRYSTAL: 7 |
ELEMENTARY: 3 |
| 7a | FOX AND FRIENDS: 302 |
NEW DAY: 129 |
— | WAKE UP AMERICA: 9 |
MORNING IN AMERICA: 1 |
| 8a | FOX AND FRIENDS: 262 |
NEW DAY: 158 |
— | — | — |
| 9a | AMERICAS NEWSROOM: 356 |
CNN NEWSROOM: 172 |
MSNBC REPORTS- LIVE: 64 |
NATIONAL REPORT: 28 |
— |
| 10a | AMERICAS NEWSROOM: 349 |
CNN NEWSROOM: 181 |
JOSE DIAZ-BALART REPORTS: 49 |
— | IN THE HEAT OF THE NIGHT: 20 |
| 11a | FAULKNER FOCUS, THE: 308 |
AT THIS HOUR: 160 |
MSNBC SPECIAL COVERAGE: 61 |
— | IN THE HEAT OF THE NIGHT: 29 |
| 12p | OUTNUMBERED: 343 |
INSIDE POLITICS: 178 |
ANDREA MITCHELL REPORTS: 75 |
JOHN BACHMAN NOW: 39 |
IN THE HEAT OF THE NIGHT: 32 |
| 1p | AMERICA REPORTS: 282 |
CNN NEWSROOM: 229 |
MTP DAILY: 81 |
— | BLUE BLOODS: 24 |
| 2p | AMERICA REPORTS: 289 |
CNN NEWSROOM: 204 |
KATY TUR REPORTS: 90 |
AMERICAN AGENDA: 25 |
BLUE BLOODS: 54 |
| 3p | STORY, THE: 327 |
CNN NEWSROOM: 175 |
HALLIE JACKSON REPORTS: 83 |
— | BLUE BLOODS: 55 |
| 4p | YOUR WORLD W/NEIL CAVUTO: 335 |
LEAD WITH JAKE TAPPER: 149 |
DEADLINE:WHITE HOUSE: 126 |
ERIC BOLLING THE BALANCE: 31 |
BLUE BLOODS: 59 |
| 5p | FIVE, THE: 552 |
SITUATION ROOM: 218 |
— | CHRIS SALCEDO SHOW, THE: 25 |
NEWSNATION: RUSH HOUR: 37 |
| 6p | SPECIAL RPT W/BRET BAIER: 371 |
SITUATION ROOM: 225 |
BEAT W/ARI MELBER: 159 |
SPICER & CO: 21 |
DONLON REPORT, THE: 13 |
| 7p | JESSE WATTERS PRIMETIME: 429 |
ERIN BURNETT OUTFRONT: 265 |
REIDOUT: 189 |
GREG KELLY REPORTS: 32 |
ON BALANCE W/ VITTERT: 9 |
| 8p | TUCKER CARLSON TONIGHT: 671 |
ANDERSON COOPER 360: 278 |
ALL IN W/ CHRIS HAYES: 160 |
STINCHFIELD: 27 |
NEWSNATION PRIME: 12 |
| 9p | HANNITY: 480 |
CNN TONIGHT: 248 |
RACHEL MADDOW SHOW: 233 |
PRIME NEWS: 19 |
DAN ABRAMS LIVE: 13 |
| 10p | INGRAHAM ANGLE, THE: 386 |
DON LEMON TONIGHT: 265 |
LAST WORD W/ L. ODONNELL: 151 |
ROB SCHMITT TONIGHT: 11 |
BANFIELD: 26 |
| 11p | GUTFELD!: 417 |
DON LEMON TONIGHT: 145 |
11TH HOUR W/ S. RUHLE: 130 |
GREG KELLY REPORTS: 22 |
NN PRIME: SPECIAL REPORT: 20 |
As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 demo.
Total viewers:
CNN: 760,000
Fox: 1.98 million
MSNBC: 820,000
25-54 Demo:
CNN: 186,000
Fox News: 350,000
MSNBC: 106,000
Here are the prime time averages — encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.
Total viewers:
CNN: 946,000
Fox News: 2.99 million
MSNBC: 1.24 million
25-54 Demo:
CNN: 264,000
Fox News: 512,000
MSNBC: 181,000
For more ratings information and analysis go to ShowBuzz Daily.