MSNBC’s Rachel Maddow Beats Fox On A Fairly Meaningless Holiday Night

Cable news ratings, December 23, 2010:

•The Rachel Maddow Show–on an otherwise asterisk-worthy pre-holiday night, with most shows running taped fare and/or helmed by fill-in hosts–pulled out a rare win over Hannity, beating out the usual Fox News timeslot winner by 11,000 viewers 25-54.

•On CNN, another rarity: the top performing show of the night was the first hour of Situation Room, which posted 166,000 viewers 25-54 and beat CNN’s next-best performing show, Parker Spitzer (told you it was a strange holiday night) by 69,000 viewers 25-54.

Here’s the full scoreboard:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
5 pm	Beck 264	Blitzer 166	Matthews 150	Showbiz 44
6 pm	Baier 331	Blitzer 69	Ed Show 181	Prime 49
7 pm	Shep 290	King, USA 86	Matthews 203	Issues 96
8 pm	O’Reilly 310	ParkerSpitzer 97	Olbermann 172	Grace 132
9 pm	Hannity 193	King 64	Maddow 204	Behar 75
10 pm	Van Susteren 134	Cooper 72	O’Donnell 133	Grace 111
11 pm	O’Reilly 201	Cooper 79	Olbermann 109	Showbiz 113
TOTAL DAY	232	83	117	105
PRIME TIME	212	78	169	104
Data by Nielsen Media Research. Live and same day (DVR) data.

TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
5 pm	Beck 1073	Blitzer 539	Matthews 614	Showbiz 130
6 pm	Baier 1558	Blitzer 340	Ed Show 594	Prime 148
7 pm	Shep 1318	King, USA 327	Matthews 576	Issues 266
8 pm	O’Reilly 1550	ParkerSpitzer 339	Olbermann 621	Grace 501
9 pm	Hannity 852	King 278	Maddow 746	Behar 395
10 pm	Van Susteren 716	Cooper 368	O’Donnell 541	Grace 268
11 pm	O’Reilly 660	Cooper 334	Olbermann 366	Showbiz 258
TOTAL DAY	995	308	386	260
PRIME TIME	1042	329	636	378
Data by Nielsen Media Research. Live and same day (DVR) data

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